Did You Buy Bitcoins? Your Brain's Anatomy Might Be to Blame

Bitcoin in a piggy bank.
(Image credit: Shutterstock)

Joseph Kable, a professor at the University of Pennsylvania, offered a simple choice: Either walk out of his lab with 20 bucks for sure or start rolling dice for a shot at far fatter prizes, like a 40 percent chance to win $80.

Many economists would say making this kind of decision depends on how much risk a person is willing to endure—in other words, on personality.

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