World Class

Characteristics of World Class Programs

Launching a new program? Hoping to raise your program to the next level? These standards of World Class Programs were developed by the Global Association of Customer Engagement Professionals (GACEP, formerly ABPM)'s founder in 1994 and are continually monitored and revised by GACEP's Advisory Board (most recently revised by the board and thought leaders in December of 2022). If you are just starting a program, this is the best place to start as you plan a well-rounded and highly effective program. If you have a briefing/customer engagement program in place, we encourage you and your team to make it a regular initiative to rate your program on each of the characteristics, assess where opportunities for improvement exist, and set to work taking your program to the next level. Visit this page for more information.
 

World Class Awards Program

Congratulations to the 2026 GACEP Award-Winning Recipients. We so enjoyed celebrating you! We always look forward to the annual ceremony because it provides the opportunity to honor World Class achievement in Program excellence and Center design. We were also thrilled to celebrate programs recognized for Momentum, both in the "reinvented program" and "new program" categories, as well as our 2025 President's Service Award, 2025 Lifetime Service Award, and 2025 ACE Award recipients. Your accomplishments are sincerely worthy of celebration. Read more here about the programs and people recognized in 2026 along with selected comments from the jurors!

Looking for the World Class Briefing Awards "Call for Entries" for Program, Center, or Momentum? The Call for Entries documents for the 2027 awards are available now on this page (submission deadline Thursday, October 15, 2026).