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SAP’s strategy is to help every business run as an intelligent, sustainable enterprise. As a market leader in enterprise application software, we help companies of all sizes and in all industries run at their best: SAP customers generate 87% of total global commerce. Our machine learning, Internet of Things (IoT), and advanced analytics technologies help turn customers’ businesses into intelligent enterprises. SAP helps give people and organizations deep business insight and fosters collaboration that helps them stay ahead of their competition. We simplify technology for companies so they can consume our software the way they want – without disruption. Our end-to-end suite of applications and services enables business and public customers across 25 industries globally to operate profitably, adapt continuously, and make a difference. With a global network of customers, partners, employees, and thought leaders, SAP helps the world run better and improve people’s lives.

SOCIAL

Close Out 2025 With Critical AI Skills You May Be Overlooking

ByPeter Pluim,

Brand Contributor

As we head into a new year soon, it’s time to expand our understanding of AI proficiency beyond mastering prompts or tools.

6,306 viewsDec 9, 2025

The Connected Intelligence Powering Holiday Travel

Systems that help people get home for the holidays only work thanks to developers, partners, customers, implementers, and workers on the ground.

ByJan Gilg,

Brand Contributor

5,483 viewsDec 9, 2025

When The Elves Are Working Overtime: Christmas Logistics At High Speed

While Santa’s success is often attributed to magic—partially accurate—his overnight global journey is supported by a remarkably sophisticated logistics architecture.

BySin To,

Brand Contributor

6,007 viewsDec 8, 2025

From Potential To Profit: How To Unlock Value From AI

To maximize the business value of AI, data must move from being a by-product of operations to the central nervous system of the enterprise.

ByEmmanuel Raptopoulos,

Brand Contributor

12,526 viewsDec 4, 2025

Kemira’s Digital Leap: How AI And Data Are Transforming Water Sustainability

Learn how this company is using AI to detect and eliminate PFAS to improve water quality.

ByJudith Magyar,

Brand Contributor

10,760 viewsDec 4, 2025

Why Vigilance Is The Key To Resilience Against AI-Generated Expense Fraud

The same technology that streamlines corporate processes can now be exploited to fabricate realistic, AI-generated receipts like employee expenses.

BySAP Guest,

Brand Contributor

14,461 viewsDec 2, 2025

4 Scenarios That Will Shape Supply Chains By 2030

The supply chain landscape is evolving at an unprecedented pace. As we look toward 2030, businesses face a future defined by disruption, innovation, and resilience.

BySAP Guest,

Brand Contributor

13,692 viewsDec 1, 2025

How I-Health Won Big By Automating The Humble Label

When i-Health, a division of dsm-firmenich, won a 2025 SAP Innovation Award, it wasn’t with glitzy AI — it was by revolutionizing its packaging process.

ByTim Clark,

Brand Contributor

18,552 viewsNov 25, 2025

The New Speed Of Business: Preparing ERP For The AI Era

Leading edge companies no longer see ERP as a back-office ledger but as a decision platform that connects operations, finance, and customer data in one intelligent system.

ByRichard Howells,

Brand Contributor