Lytics data connector ecosystem featuring BigQuery, Google Ads, Meta, etc.
Lytics tag configuration screen.

The Lytics Drupal Module seamlessly integrates Drupal 10+ with the Lytics Customer Data Platform (CDP). This integration empowers site administrators to leverage extensive visitor data and personalization capabilities, enhancing user experiences and building a robust first-party data asset within their Drupal site.

Features

  • Installation: Install the Lytics module effortlessly, enabling seamless synchronization of user data between Drupal and the Lytics platform.
  • Data Collection: Collect comprehensive visitor data from your Drupal site in real-time, enriching your Lytics customer profiles.
  • Identity Resolution: Unify user identities across devices and sessions, leveraging Lytics to dynamically personalize site content based on comprehensive user data and segments.
  • Behavioral Insights: Gain deep insights into user behavior, allowing for dynamic content personalization based on actionable data and user segments identified by Lytics.
  • Content Personalization: Enhance user experience by dynamically personalizing site content, tailored to individual user preferences and behaviors as understood by Lytics.
  • Content Recommendation: Improve engagement and user retention through intelligent content recommendations, powered by Lytics' deep learning about user preferences and behaviors.
  • Lytics Management: Integrate Lytics analytics directly into your Drupal dashboard, providing powerful insights for informed decision-making and strategic planning.

Configuration

  1. Acquire Lytics API Token: Your Lytics API Token can be found within your account settings on the Lytics platform.
  2. Module Settings: Access the Lytics module settings via the Drupal admin panel. Enter your Lytics API Token and configure any additional settings as needed.

How to Contribute

We welcome contributions to the Lytics Drupal module! To contribute:

  1. Fork and Branch: Fork the repository on GitHub and create a new branch for your feature or bug fix.
  2. Implement Changes: Make your changes in your branch.
  3. Push Changes: Push your changes to your GitHub fork.
  4. Submit a Pull Request: Open a pull request from your fork to the main repository.

Support

For module support, please open an issue on the GitHub project page. For Lytics platform support, contact Lytics customer support directly.

Supporting organizations: 
Provide developer time to work on project.

Project information

Releases