Opinion

Apple is preparing to spend, but not necessarily on AI

The company’s cash flexibility points to payments, platforms, and patience — not panic buying in AI.

By Jonny Evans

May 4, 20265 mins

AppleArtificial IntelligenceVendors and Providers

Microsoft trims cloud desktop pricing, even as it boosts AI costs

Coincidence? I think not!

By Steven Vaughan-Nichols

Apr 22, 2026 6 mins

Generative AI Microsoft Microsoft 365

With John Ternus as CEO, expect Apple’s platforms to proliferate

The incoming CEO, who will take over for Tim Cook on Sept. 1, will likely lead the company through an era of hardware proliferation.

By Jonny Evans

Apr 21, 2026 5 mins

Apple IT Leadership Vendors and Providers

How to think about Apple Business

Is it good for deployment? Yes. But when it comes to compliance, edge security, and cross-platform support — especially at larger firms — there are better options.

By Jonny Evans

Apr 17, 2026 4 mins

Apple Mobile Device Management Mobile Management

AI is finally delivering productivity — for remote employees

New research suggests the secret isn't the technology itself, it’s the freedom to use it your own way.

By Mike Elgan

Apr 17, 2026 6 mins

Artificial Intelligence Generative AI Hybrid and Remote Work

Can Microsoft really meet its carbon-negative goal by 2030?

The arrival of genAI in 2022 — and Microsoft’s prominent role in the technology’s advance — could make the company’s environmental goals harder to reach.

By Preston Gralla

Apr 15, 2026 5 mins

Generative AI Microsoft Sustainable IT

Google’s new AI app is a glimpse of the future

When the going gets tough, the tough go offline. At least, I hope they will with a new generation of offline AI tools like Google’s AI Edge Eloquent.

By Mike Elgan

Apr 10, 2026 8 mins

Artificial Intelligence Generative AI Google

This problem might not need a solution: customer-service bots that code for free

Many enterprises that offer flexible genAI-powered customer service chat functions are seeing other businesses using them as a free tool to save on tokens. It’s a nasty problem, but the cure is likely worse than the disease.

By Evan Schuman

Apr 10, 2026 4 mins

Chatbots Generative AI Natural Language Processing

It’s iPhone speculation time: flips, flaps — and Fold

The annual iPhone speculation season begins for another year.

By Jonny Evans

Apr 8, 2026 4 mins

Apple Smartphones iPhone

Apple leans into the component crisis storm

Rising costs are strengthening Apple's hand while weakening its rivals.

By Jonny Evans

Apr 3, 2026 5 mins

Apple Vendors and Providers

Why AI lies, cheats and steals

Shady, shifty, unethical chatbot behavior is rising fast, and now we know why. Call it the ‘No Body Problem.’

By Mike Elgan

Apr 3, 2026 7 mins

Chatbots Generative AI Natural Language Processing

Jamf warns of massive app insecurities

Jamf offers a solid look at a dangerous environment for Mac and iOS users in its newly-published Security 360 reports.

By Jonny Evans

Apr 2, 2026 6 mins

MacOS Security Mobile Security iOS Security

AI project ‘failure’ has little to do with AI

Vendors are deliberately misinterpreting AI’s high failure rate. While failures do happen, it’s usually because management sets objectives without having a clue what the technology can do or how it works.

By Evan Schuman

Apr 2, 2026 5 mins

Artificial Intelligence Generative AI IT Strategy

Why the axios supply chain attack should have Apple worried

Critical digital infrastructure is increasingly maintained by under‑resourced individuals, yet exploits have economic and national security consequences — even for Apple.

By Jonny Evans

Mar 31, 2026 4 mins

Apple Endpoint Protection Windows Security

IT lesson from the Iran war: AI makes your data problems so much worse

Enterprise IT has struggled with keeping data clean and accurate for decades. But AI can supercharge the problems caused by bad data.

By Evan Schuman

Mar 31, 2026 5 mins

Artificial Intelligence Data Center IT Strategy

Is Apple planning an App Store for AI?

AI is becoming commodified, and Apple is perfectly positioned to provide the ecosystem on which AI systems run.

By Jonny Evans

Mar 30, 2026 5 mins

Apple Artificial Intelligence Vendors and Providers

The ‘AI slop’ backlash kills Sora

OpenAI’s celebrated AI video creation tool has been terminated. I think the reason is that everybody is fed up with AI slop.

By Mike Elgan

Mar 27, 2026 7 mins

Artificial Intelligence Generative AI

Apple’s AI endgame: Why waiting for Siri could make it a winner

While rivals chased hype, Apple built the platform. iOS 27 may be the payoff.

By Jonny Evans

Mar 25, 2026 6 mins

Apple Artificial Intelligence Generative AI

Caught in the Iranian War crossfire: Big Tech, Microsoft and Windows

Closing the Strait of Hormuz has hit the oil industry hard. But Iran is also attacking Persian Gulf countries that have been big investors in the current AI boom, which could seriously hurt companies like Microsoft.

By Preston Gralla

Mar 24, 2026 5 mins

Disaster Recovery Government Technology Industry

Is MacBook Neo the Mac’s iPhone moment?

'Mac just had its best launch week ever for first-time Mac customers,' says Apple CEO Tim Cook

By Jonny Evans

Mar 20, 2026 5 mins

Apple Computers and Peripherals Mac

The dark side of chatbots with ‘personality’

The AI industry will tell you it wants to make AI chatbots more ‘human.’ Why? Because tricking you into a state of hyper-attention is good for business.

By Mike Elgan

Mar 20, 2026 7 mins

Chatbots Generative AI Natural Language Processing