At BuzzFeed, we're dedicated to sharing truth and joy through high-quality, entertaining, and responsible content. Our editorial standards shape everything we do, from the stories we tell to how we source information and engage with our community. Whether it’s entertainment, trending news, lifestyle, shopping, or AI-enhanced games and quizzes — our team is dedicated to making sure everything we publish upholds our commitment to accuracy, transparency, and diversity. Here’s how we do it.
Our Editorial Mission
At BuzzFeed, we’re all about delivering stories that are engaging, informative, and fun. We mix trending news with entertainment and retail therapy, all while staying true to our commitment to accessible, inclusive content. Our goal is to connect you to the world around you in a way that’s both meaningful and enjoyable — and that you can trust.
Our editorial team is spread across the US, Canada, UK, and the globe. We’re real people, just like you, covering the things you care about. Across every corner of the internet, we’re always in tune with what’s happening — so that we can bring you reader-first stories that matter.
Sourcing Standards
We take accuracy seriously. Every BuzzFeed article is edited to make sure it’s properly sourced and compliant with our style guide. Our editorial team works hard to gather information from credible sources, like experts, research studies, official statements, and firsthand accounts. When you read something on BuzzFeed, you can trust that it’s been vetted.
Corrections Process
We’re all human, and sometimes mistakes happen! If we get something wrong, we’re all about transparency. BuzzFeed has a clear corrections policy to keep you in the loop. We’ll update any errors, explain what changed, and make sure you’re reading the most accurate version of the story.
If we realize something needs to be updated — whether it’s a breaking news event or new information coming to light — we’ll make those changes quickly and ensure our readers are always informed. We value your trust, and we’ll do everything we can to keep it.
Use of AI in Content Creation
BuzzFeed embraces AI to push the boundaries of creativity, enhance the stories we’re already telling, and deliver new experiences for our readers. AI is a tool that helps spark ideas, assist with creative tasks, and explore fresh formats. It is not a replacement for our editorial team. We’re committed to reviewing and verifying AI-generated content to ensure it’s accurate, aligns with BuzzFeed’s mission, and serves our readers. We also realize that AI can make mistakes, so our editors double-check everything to make sure it meets our standards.
Editorial Independence
Our editorial team operates independently of any advertisers or sponsors. That means our content is free from external influence. We also believe in ethical journalism. We don't punch down, and our opinions are our own — and not influenced by outside interests. By maintaining this independence, we ensure that our content resonates with authenticity and integrity.
Advertising and Affiliate Disclosure
At BuzzFeed, we’re transparent about sponsored content and affiliate links. When you see a sponsored post or affiliate link, it’ll be clearly marked so you know exactly what’s paid content. But just because something is sponsored doesn’t mean we’re compromising our editorial integrity — our content is always created with you, the reader, in mind. BuzzFeed’s Shopping team works separately from the editorial team to curate product recommendations, ensuring a clear distinction between the content we produce and affiliate partnerships. If we link to a product or service through an affiliate link, we may earn a small commission if you make a purchase — but this never impacts our editorial decisions. Our recommendations are always based on what we genuinely believe is best for our readers, not what earns us the most money.
Diversity, Equity, and Inclusion in Reporting
BuzzFeed is committed to inclusive journalism. Our brands — including Cocoa Butter, Pero Like, A*Pop, and our LGBTQ coverage — aim to represent a wide range of voices, perspectives, and experiences in our content. We strive to avoid bias and tell stories that reflect the diversity of our audience.
Our editorial team actively works to ensure that we’re not only telling stories that matter to everyone, but also highlighting voices that might not always be heard in mainstream media. We know that diverse perspectives lead to richer, more interesting content, and we’re dedicated to fostering a culture that values equity, diversity, and inclusion.
User-Generated Content and Comment Policy
We love hearing from our readers! Your comments, ideas, and feedback help make BuzzFeed a better place. To keep the conversation respectful and welcoming, we have clear community guidelines that help us maintain a positive environment for everyone. We moderate comments to ensure discussions stay friendly and fun.
Whether you’re sharing a hot take or a funny meme, we encourage you to join the conversation — but always remember to be respectful of others. We’re all here to connect with each other.
Contact & Feedback
We value your input! If you spot an inaccuracy, have feedback on an article, or want to reach out with a question or suggestion, we’d love to hear from you.
Contact Us
- Email: [email protected]
Your input helps us maintain the standards we’ve set for ourselves, and we’re committed to making sure we’re always bringing you the best and most accurate content.
BuzzFeed’s Commitment to Readers
At BuzzFeed, we’re here to spread truth and joy — with a dash of humor and heart. By adhering to our editorial standards and responsibly using AI, we aim to bring you content that’s fun, meaningful, and always worth sharing. Whether it’s the latest news, viral trends, or AI-enhanced quizzes and generators, we’re committed to delivering content that you can trust, connect with, and enjoy. Thanks for being part of the BuzzFeed Community!
