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Are we there yet? A Review of Creativity Methodologies

Abstract

Over the years, researchers and educators defined creativity as a step out of the ordinary. However, the definition of creativity has suffered from the lack of consistency, just as creativity measuring methodologies have also suffered from subjective analysis. The aim of this paper is to analyze various creativity measuring methodologies and the underlying theme of creativity with the attempt to determine a common attribute of creativity measuring methodologies using various case studies. This paper seeks to evaluate the methodologies from the broad aspect of the creativity process, product, press and person; the paper will also explore an appropriate methodology for assessing creativity.