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Identity as a category of theory and practice

2016

Identity has emerged as a major theme in management and organisation studies. This is perhaps unsurprising since questions of who one is or who one might become are particularly important in organisational settings (Watson, 2008). An insightful and widely cited introduction to a special issue in the journal Organization by Alvesson, Ashcraft and Thomas note that ‘Identity has become a popular frame through which to investigate a wide array of phenomena ... linked to nearly everything: from mergers, motivation and meaning-making to ethnicity, entrepreneurship and emotions to politics, participation and project teams’ (2008: 5). They suggest that the concept’s adoption reflects an academic fashion but argue that its popularity is predominantly due to identity’s widespread application and its value for a range of different perspectives, including functionalist, interpretivist and critical approaches. Given its widespread and varied use in management and organisation studies, the concep...