Educational Potential of New Media

Media is one of the transformation sources in a society. This can be observed very easily in new media environment. This transformation has increased the importance of individual life styles and lead to living without traditions. A continuous conflict can be observed here. Individuals may empower themselves by using new media. New media content can be produced and shared almost for free. This provides effective communication and persuasion probabilities for individuals and groups with quality content, persuasive power and effectiveness. Mainstream media establishments are learning to adapt the fast change by following new practices, methods and tools for different commercial or political agendas. In this media environment individuals and media establishments must find new pathways to travel and flourish. For individuals, there are some skills, concepts and subjects against unwanted influence of media agendas, contents and programs. These are “conscious use of media,” “data, information and media literacy”, “information diet”, “critical thinking” and “delaying gratification”. In this paper, these concepts and subjects are discussed and explained.

Sapientia Global Journal of Arts, Humanities and Development Studies (SGOJAHDS), Vol.5 No.1 March, 2022; p.g. 101 – 111; ISSN: 2695- 2319 (Print); ISSN: 2695-2327 (Online), 2022

This paper examined the traditional concept of the audience as mere listeners, viewers or readers of mass media content in the light of the advent of the New media which has given them new and multiple roles in the communication process and the role of the mass media as a one-time all-powerful information purveyor-both of which is undergoing tremendous changes in the digital age. The multiplication of media channels and sources has reorganized the audience configuration-along-time collective term for the receivers in the simple sequential model of the mass communication process-source-channel-message-receiver-effect-feedback and the media and communication industry have witnessed an irreversible revolution as it has to do with the nature and behaviour of the mass media audience occasioned by the digital age. Therefore, employing causal explanatory research design, while using literature review as a research instrument; this paper examined the changing roles of the media audience, beginning from the Mass Society, Hypodermic Needle and Magic Bullet research era to the ongoing User-generated content, mass involvement, citizens journalism revolution. The paper put forward that since the audience, having been empowered by the New media to free itself from the earlier 'manipulative' influence of the traditional media have assumed the role of content creators-the time is now ripe for scholars and researchers in the field of media and communication studies to reappraise the audience configuration and continue the design and redesign of new models of communication to put the audience in the digital age in proper perspective.

The means of communication, from the most simple and natural ones – such as gestures and voice, to the most complex and developed ones – such as the new electronic media, have constantly brought changes to the society, their own transformation being due to the social environment that generated them. Nowadays, the new media – being in a rapid development unprecedented in the past – is giving new insights of communication and learning to the younger generations which, unlike those formed by elder people, manage to quickly assimilate the changes that occur. The purpose of this article is to provide a framework for public institutions for a better interaction with citizens. It shows the literature that focuses on social media statistics. At the end of our study, it is necessary to refer again to the needs of the organizations in which social communication has its origins, to exit the logic of politics and the media and to completely redefine the relationship between them and the social communication itself. We have treated the terms of the relationship between media and social communication, but it is the case to reiterate the importance of this point. In this context, we have identified the social nature still in embryo of a new relationship between media and educational sector; the more fragile the more difficult it is to overcome the stereotype of the “recreational” media.

2023

Qanon as a Transmedia Storytelling L. Algavi, I. Volkova, G. Kovalev, G. Budtsov ………………………………………………………… 3 Grammar of Media and Features of the New Normativity L. Brusenskaya, I. Belyaeva, A. Kotaeva ………...……….………...………………………………………… 10 University Students’ Readiness for Teaching Media Competence I. Chelysheva, G. Mikhaleva …………………………………………....…………..……………………… 17 Theoretical Articles by Film Critic Leonid Kozlov (1933−2006) in the Cinema Art Journal O. Gorbatkova .…………………………………………..……………...………………………………………. 24 Organisational Reputation and Innovation in the Higher Education Industry: A Correlation Study based on the RepTrakTM Model in the Context of Corporate Communication A.L. Gusau, K. Mi Nee, A.M. Ibrahim ………………………………………………………………………… 34 Contextual Variability of Responsive Utterances in Blog Interaction Compared to Face-to-Face Communication I. Kovtunenko, I. Kudryashov, H. Bak, A. Narushevitch ………………………………………….….. 51 Russian-Speaking Media Space Anglicization in the Aspect of Linguoecology E. Kulikova, V. Barabash, Z. Tedeeva ………………………..………………………………………………… 61 Western Cinematography on the Pages of the Soviet Screen Magazine of 1925−1927 A. Levitskaya, A. Fedorov …………………………….……………………………………………………… 71 Digital Threats and Challenges to Netizens Generation Media Education (Indonesian Case) V. Muzykant, E. Burdovskaya, E. Muzykant, M.A. Muqsith ……….…………………………… 97 Media Sociology Theoretical Concepts in the Cinema Art Journal: XXI Century A. Novikov ………………………………………………………………………………………………......................... 107 Children’s Magazines in the Media Education System (Content Audit) N. Pavlushkina, A. Teplyashina …………………………………………………………………………………. 139 “Enemy Number One” in the Soviet and American Movies Suring the Cold War O. Riabov, A. Kubyshkin …………………….……………..………………..……………………………… 148 Media Competence in the Curriculum from Latin American Countries: A Systematic Review E.G. Rojas-Estrada, R. García-Ruiz, I. Aguaded …………….…………………….……………………… 154 The Construction of Feminist Movement Culture for Tackling Casual Sexism on Twitter F. Sayogie, I. Amalia, N. Raisa, P. Sabila ..……….………………………………......................... 171 Means of Emotional Impact on the Audience in User Media Content A. Shesterina, E. Zvereva ..………..…………………………………………………………………………. 179 Media Educational Potential of the Television Industry: Towards the Conceptualization of the Media Communication Category A. Yefanov, M. Pugachev …………………….……..………..……………………………………………… 190

Özgür Publications, 2023

While the world is changing rapidly in the shadow of technological developments, the wonderful combination of the internet and artificial intelligence makes the boundless lines of the new world more invisible with each passing day. With its limitless and eclectic structure, the new media understanding created by this new world with blurred borders serves as a huge agora where every individual can easily access and at the same time be a source of information. The fact that this world, in which a new reality, or in other words, surrealism, has emerged, provides the opportunity to reach the story at first hand, as well as the fact that the story can be transmitted directly to the senses of individuals, whether it is real or not, taking it to a completely different dimension, separating it from the truths of the physical world, or seeing it as if it were. It makes it possible to feel like This extremely powerful and lively communication undoubtedly includes countless dangers and manipulative scenarios, in addition to all the benefits it provides. Therefore, monitoring the process of events in the new media and all kinds of innovations is considered important and valuable in terms of developing predictions for positive or negative possible returns. With this book, it is aimed to define the facts and problems in many subjects, from the effect of the new media on politics to the new application forms of abuse, from the disinformation produced in health communication and social structure to the use of advertising in the field of e-sports that entered our lives with this new world, and to provide original and strong contributions to the field with possible solutions. . We hope that this study, which brings together highly valuable academicians and their studies, will offer a new perspective to the literature and to all interested readers.

Perspektivy nauki i obrazovania – Perspectives of Science and Education, 2021

The object of analysis in this article is the integration process of a number of humanities studying the media sphere of the information age. A new synthetic science of the globalized world is formed through integration – mediology, which studies different directions of human spiritual life in the digital revolution. Since the study is interdisciplinary in nature, the methodological basis for the analysis is a conceptual-systemic approach, which makes it possible to use both general scientific and cultural-historical, social-analytical, and contextual-competence research methods. The study is based on the analysis of different approaches of foreign and Russian scientists (philosophers, cultural experts, sociologists, teachers) to the problems of media science in its historical context and modern status. The main research result is the proof that global transformations of the era in the humanities and, accordingly, in the education system have led to new research objects: the theory and history of media culture, media philosophy and media policy, media pedagogy, and media management. The author comes to the conclusion that over the past quarter-century, a new complex media science has developed in the humanitarian sphere, the theory of which is significantly ahead of educational practice, which still has many problem areas in media pedagogy as a factor of forming a citizen of the globalized world.

Today, the term "old media" is used to describe printed materials such as books and journals and mass media such as cinema and television which combine the use of voice recorders, radios, audios and images, all of which are used for communication purposes by the mass societies established through rapid urbanization and modernization processes following the Industrial Revolution; whereas the term "new media" is gradually used every day. There is no doubt that the difference between "the old media" and "the new media" results from the individual, political and social consequences of the technologies and practices used. Old media, i.e. traditional media, involves transmission of a message through one way communication during which feedback depends on time and space. On the other hand, new media enables interaction with the target audience during which users communicate interactively regardless of time and space. Moreover, thanks to new technology, users not only claim the role of producer or consumer of media contents but become both the producer and consumer of them in this new communication style. Users -spectators/audiences/readers-who have been defined as "passive participants" within the traditional media by classic theories are now defined as "active participants" as they have the power to choose between the multiple contents offered to them. However, digital revolution giving way to the new media era requires the redefinition of the audience due to the radically transforming practices of use. Therefore, the present study aims to discuss the changing role of the audience through new media technologies over the concepts of originality, freedom and reality within the audience theory.

Özgür Yayınları eBooks, 2023

While the world is changing rapidly in the shadow of technological developments, the wonderful combination of the internet and artificial intelligence makes the boundless lines of the new world more invisible with each passing day. With its limitless and eclectic structure, the new media understanding created by this new world with blurred borders serves as a huge agora where every individual can easily access and at the same time be a source of information. The fact that this world, in which a new reality, or in other words, surrealism, has emerged, provides the opportunity to reach the story at first hand, as well as the fact that the story can be transmitted directly to the senses of individuals, whether it is real or not, taking it to a completely different dimension, separating it from the truths of the physical world, or seeing it as if it were. It makes it possible to feel like This extremely powerful and lively communication undoubtedly includes countless dangers and manipulative scenarios, in addition to all the benefits it provides. Therefore, monitoring the process of events in the new media and all kinds of innovations is considered important and valuable in terms of developing predictions for positive or negative possible returns. With this book, it is aimed to define the facts and problems in many subjects, from the effect of the new media on politics to the new application forms of abuse, from the disinformation produced in health communication and social structure to the use of advertising in the field of e-sports that entered our lives with this new world, and to provide original and strong contributions to the field with possible solutions.. We hope that this study, which brings together highly valuable academicians and their studies, will offer a new perspective to the literature and to all interested readers.

2023

Theoretical Concepts of Film Studies in Cinema Art Journal: 1969–1985 А. Fedorov …………………………………………………………………………………………………………. 14 The Effect of Perception and Usability on E-reader User Satisfaction: A Case Study on Autobase Twitter @literarybase R.S. Hilaby, A. Maulidizen, M. Azwar …………………………………………………………………… 61 The Role of Social Networking Sites in Transforming the Algerian Society: From a Francophone to an Anglophone Society A. Houichi, A.K. Dekhil ………………………………………………………………………………………. 74 Motivating Factors of User Intention toward Social Television Use: Conceptual Model Development A.M. Ibrahim, H.U. Sanda, P. Vi Thi ……………………………………………………………………. 86 Crazy Girls: Female Delinquency in Pakistani Movies S. Khan, M. Saeed ………………………………………………………………………………………………. 99 National-cultural Determination of the Journalism Studies Evolution S. Korkonosenko, Z. Khubetcova …………………………………………………………………………. 106 Use of the OSINT-Technologies for Civil Society Institutions A.E. Lebid, V.V. Stepanov, M.S. Nazarov ……………………………………………………………… 114 Western Cinematography on the Pages of the Soviet Screen Magazine: 1928–1930 A. Levitskaya, E. Kornienko, A. Novikov ………………………………………………………………. 122 Exploring the Image of Indonesia in International News Media through a Comparative Analysis of Leading News Websites from the World I. Mazahir, Y.W.I. Surya, S. Yaseen, J. Ansari ……..………………………………………………… 145 Information Literacy in Learning Academic Writing O. Pechinkina, T. Vepreva …………………………………………………………………………………… 168 Digital Skills Research for Tourism and Hospitality Staff Y. Pshenichnykh, I. Novi …………………………………………………………………………………….. 178 Women, Gossip, and Film: Social and Cultural Construction on Women's Behavioral Engagement in Gossiping I. Rosida, T. Handayani ………………………………………………………………………………………. 191 Parents’ Role in the Virtual Education of Elementary Education Students During the Covid-19 Pandemic J.C. Santana, A. del R.L. Hernández, V.S. Molchanova, O.N.L. Hernández ……………… 204 Freedom оf Expression under Martial Law A.S. Slavko, V.M. Zavhorodnia, S.I. Degtyarev ………………………………………………………. 218 Social, Psychological, Professional and Academic Features of the Use of Social Media in the Activities of Higher Education Institutions Y. Slutskyi, E. Panasenko, S.Kurinna, I. Shcherbiak ………………………………………………. 228 Polish Cinema: From History to Modernity M. Tselykh ………………………………………………………………………………………………………… 240 Gender Social Media Marketing: The Female Dimension in China I. Volkova, X. Chen, M. Shilina ……………………………………………………………………………. 246