This paper presents a framework for efficiently sharing content among groups of mobile users. It shows how content can be accessed in a more convenient way by applying context-awareness. The multiparty distribution over multicast and broadcast access networks with respect to various context categories is investigated. In detail, user profile context, group profile context, situation context, device context, network context, environment context and application context are taken into account for enabling rich user experiences. The European research project "C-CAST" (Content Casting) aims at providing an end-to-end system design. Being at an early stage, its scope and the objectives are explained and expected results are highlighted. The project does not limit itself to web services but the envisaged scenarios also cover areas of urban smart spaces.
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