Development Strategy of Manggosteen Fruit in West Lombok Regency*

International Journal of Agriculture and Environmental Research

Indonesia is a tropical country that has the fourth largest level of mango commodity production in the world, with a contribution rate of 4.8% to world mango production. One of its production centers in the Province of West Java. West Java has many opportunities and potential to develop the mango agribusiness sector. This study aims to see the extent of the development of mango agribusiness in West Java Province, thus providing an overview of the carrying capacity of the mango agribusiness subsystem in dealing with various current agricultural economic problems. The research method uses a survey method. The data analysis of this research used descriptive statistical analysis. The selection of the research location was done by using multi cluster random sampling method. Four mango production centers were selected as sample locations, namely Indramayu, Cirebon, Majalengka and Kuningan districts. Respondents in this study amounted to 200 farmers who were taken randomly. The results of ...

Agricultural Science Digest, Volume 43 Issue 3: 356-361 (June 2023)

Background: Mango is one of the most important horticultural crops in the world, and North Lombok. The quality of mango fruits appears to be one of determining factors in mango business worldwide, demanding mango producers and other related stakeholders to pay attention. This paper aims at describing agribusiness systems of mango in North Lombok, Indonesia and followed by recommending strategies for improving the quality of mango fruits along the way of all agribusiness sub systems from input, farm, processing, marketing and supporting service. Methods: This study took place in North Lombok Regency, the Province of West Nusa Tenggara, Indonesia, during April 2017 to December 2018. Primary data were collected through interviewing respondents of mango growers, traders and key informants of mango agribusiness. These primary data were complemented with data from secondary sources. Data analysis was framed in agribusiness system. Result: The study revealed that there were several weaknesses in each subsystem of agribusiness and weak connections amongst the subsystems. Therefore, there needs improvement in each subsystem of agribusiness to become strong and supports each other. The sub system of supporting services appears to have more determining role than other sub systems in improving the system of agribusiness, further in improving the quality of mango fruits, the performance of the mango business for benefits of the mango entrepreneurs and the economy of the region. Contributions of this study include in knowledge of agribusiness integration for successful program and in economy of the mango entrepreneurs and of the region.

Jurnal Manajemen dan Agribisnis, 2020

Mango is a popular commodity with local demand and exports are quite high each year. However, there is a fluctuation of land tenure area and the number of mango trees in Cikedung district, Indramayu regency that can affect the quantity of mango produced by farmers. This study aims to analyze the policies that have been carried out by the Ministry of Agriculture of the Republic of Indonesia related to the development of mango agribusiness and compile policy recommendations for developing mango agribusiness in Cikedung District, Indramayu Regency. The method used in this research is a survey method to 130 respondents. Data analyzed using the descriptive statistics analysis and Tinbergen model. The results showed that the type of government policies that has been accepted by some mango farmers in Cikedung district is very limited, the only grant of mango seed. The development of mango agribusiness policy that can be used to increase the land tenure area so that it impacts on increasing quantity of mango harvest, namely grant of agricultural production, land lease, seed grant, price subsidy of agricultural production facilities, and capital loans.

2022

The production of mango in Asossa is very high and the district appears to have comparative advantage with ideal growing conditions for mangos and high bearing trees, at the production level. However, the value chain is quite undeveloped with mainly subsistence level cultivation, harvesting and post-harvest handling techniques that limit the quality of the fruit. This research has the goal of analyzing mango value chain actors and their profit margin, and determinants of the market supply along the chain. In this study, two stage sampling technique was employed to select 391 sample households from the producers and 26 traders. Quantitative data were collected from both primary and secondary sources and analyzed using SPSS version 26 and STATA 16 software. The analysis involves simple descriptive statistics and multiple linear regression model. The market margin analysis also revealed that 37.11 % of the market margin and 38.11 % of the profit margin goes to the processors while 8.7% and 1.22 % of the market margin and profit margin was taken by local collectors. Results from linear regression models indicated that out of 12 explanatory variables included in the model, eight of the variables namely educational status of the households, experience of the farmer on mango production, total land size, distance from the nearest market center, distance from the nearest development center, membership in cooperatives, mango market information, and amount of mango wastage had significantly affected the amount of mango supplied to the market at P<0.1 significance level. Thus, the study suggested the establishment of agro-industry in processing and packaging of mango juices with its multiplier effect interlinked with all value chain actors. Key words: Value chain, Mango fruit, Marketing margin, multiple linear regression, and Asossa District.

2022

System and sub systems of mango agribusiness in North Lombok, Indonesia have not fully worked well. One of the parts of the weaknesses is on the human side, i.e. the entrepreneurs of the mango agribusiness. Therefore actions need to be taken to this human capital to be empowered with necessary skills and knowledge to improve the condition of mango agribusiness in the area as well as the livelihood of the people. This paper describes the condition of the implementation of all sub systems of mango agribusiness in North Lombok. Authors capitalized data of their own research and experiences in several research and other activities related to mango agribusiness in North Lombok and other places. These data are then complemented with data from other research reports and literature. The study found that some parts in all of the agribusiness systems of mango need improvement, by which mango agribusiness communities need to be empowered, such that the capacity of the communities get improved and helpful for themselves and to the region too. The main subsystems that run comparably well are the subsystems of mango farming and marketing, although also have several notes for improvement, as well as in the other three subsystems of the agribusiness systems, i.e. the subsystems of inputs, processing and supporting service. The areas for empowerment are in all subsystems of agribusiness as well as in the whole system of agribusiness, covering mango growers, traders, and the government.

SOCA: Jurnal Sosial, Ekonomi Pertanian

Oro-Oro Ombo Wetan Village in Rembang District was an area that produce the highest mango commodity in Pasuruan Regency with a productivity level of 72.95 kg/tree in 2017. The high productivity level didn’t correlate positively with the income. This situation affected by the mango commodity price on the farmer level, investment cost, and production infrastructure cost. The mango production and price in this village relatively fluctuated. Therefore, it important to assess the feasibility and sensitivity of the mango farming agribusiness in this village. This study aimed to know the mango farming agribusiness feasibility in Oro Oro Ombo Wetan Village, Rembang District, Pasuruan Regency, and its sensitivity to the price and production volume change. The survey technique conducted to collect the data. The agribusiness farming feasibility analyzed in the interest level of 8% with the investment criteria of: gross B/C, net B/C, break-even point, payback period, NPV and IRR. The sensitivit...

2009

In dealing with the volatile nature oj supply (quantity and t/ualityj, with the resultant variation in price, small-scale operations and the thin value added, with trust, market intermediaries are able to profit from the protracted Manalagi mango supply chain From the relationship, market intermediaries gain a certain level oj risk sharing, improved access to market and information. However, improvements in the operational efficiency of the value chain are needed. Better post-harvest handling practices such as washing, handling and packing and improvements in infrastructure and logistic* are required to reduce product losses and to increase value in the chains

Sosiohumaniora, 2020

Mango varieties of Arumanis and Gedong Gincu is one of the horticultural commodities that are superior to Indonesian exports. The high local and international demand also makes the consumers preference of mango higher. Nevertheless, the development of mango agribusiness related to behavior of agribusiness farmers and the amount of mango trees is still not optimal. This study aims to determine the relationship between the agribusiness behavior of mango farmers and the number of mango trees. The method used in this study is a survey method with descriptive statistical and Chi-Square analysis tools. The results showed that the majority of mango farmers in Panyingkiran sub-district, Majalengka regency are farmers with narrow land (0.1-1 Ha) with the status of privately land. Farmers with privately status is command &lt;50 mango trees on their land, while farmers who control &gt; 200 mango trees are farmers with rental tree status. Farmers with little, medium, and large amounts of mango ...

Journal of Business Management and Economic Research

Cirebon Regency is one of mango production centers in West Java Province, Indonesia. The availability of abundant mango in the mango season has resulted in lower mango prices. Mango dodol processing is one of the alternatives to the use of mangoes that are easy to do community. MSME Kameumeut is one of MSMEs (Micro-Small and Medium Enterprises) in the scale of micro business in Cirebon Regency. This study aims to : 1) to describe the effect of dodol mango business, 2) to analyze the prospect of mango dodol processing, and 3) to analyze the development strategy of MSME Kameumeut. The research design is qualitative and used descriptive analysis, difference of raw materials, profit analysis, BEP, R-C ratio, market analysis and SWOT analysis. The results had shown that MSME gave a profit of Rp 2,575,581 per twelve times of production for one month with R-C ratio of 1.39. It meant that MSME Kameumeut was worthy of being cultivated and profitable. The strategy which is the main objective to be applied by MSME Kameumeut is to maintain continuity of product and cooperation with marketer partner.

Journal of Marketing and Consumer Research, 2017

The major objective of this study is assessing the effect of marketing system on sales volume of mango fruit. Among 74 rural kebeles found in Assosa Woreda, 19 of them have been selected based on the presence of mango fruit production which is 25% of total population. Data were collected from 369 mango producing households through questionnaire. OLS (Multiple linear regression model) was used to analyze factors that affect sales of mango fruit. Finally, it was found that all specified independent variables (price, distribution, and promotion) and selected extraneous variables determine sales volume of mango fruit. Keywords : marketing system, price, distribution, promotion