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Planejamento Estratégico: Abordagem Metodológica

Abstract

Approach a conceptual and practical strategic planning applicable to public and private organizations , focusing on : description of a methodology focusing on constructivist perspective ; diverrsas detailed description of the phases that make up the development of the strategic planning process , and finally, the final remarks of the authors on the implementation of the strategic plan . The proposed methodology is developed in four distinct phases : Phase 1 - internal environmental analysis , for the survey , with the workforce , the organization of internal constraints hinder the proper performance of its duties; Phase 2 - Environmental Analysis External , which aims to identify on the part of the management of the organization and invited external threats and opportunities arising from the microenvironment where the organization operates ; phase 3 - internal meetings for strategy formulation , intended to strategy formulation itself of the Organization , and stage 4 - Systematizat...