Evaly
Islam Majharul2019, Majharul Islam
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Abstract
Executive Summary E-valy has become the largest online and mobile commerce company in Bangladesh in just a few month and barely anyone expected it to be so successful. It has provided numerous business opportunities for small and medium enterprises to leverage the innovative technology to compete more efficiently domestically and globally. This study does not attempt to describe E-valy as a perfect business; rather it discuss the communication model, strategies for generate income, technology and ethics, and some important lessons that were carried out by E-valy to achieve success in this complex world of online trading. In this report, we examine a few key factors of E-valy's success such as its specific marketing strategies, various challenges, its strong branding image, superior customer value proposition, better shopping experience, huge sales volume and economies of scale.
Key takeaways
- E-valy is an e-commerce site which will be capable of providing every kind of goods and products from every sector to every consumer located in Bangladesh.
- E-valy develop their own model which to communicate with their customer.
- E-valy will ensure the return of products within 3 days from the customer's end if the customer faces the aforementioned difficulties.
- If this product is from other seller first they contract then inquiry for price and ask for quotation sometimes E-valy prepare schedule agreement for that specific product and then then they order for selling.
- Information security involves trust and customer protection is essential to E-valy.
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