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This essay will investigate how economical determinants of news production affect and influence the news production process at The New Age newspaper. This investigation will be based on the concepts of commercialisation and tabloidization and will mainly focus on how advertisers and owners of media can influence the news production process as well as how advertisers can influence a shift in the type of content and journalistic practices of a newspaper.
Newspapers have been a primary medium for journalism since the eighteenth century. Since then, new creative tendencies and technologies have changed news production and its evolution. Radio and television, that once were called New Media, seemingly could have jeopardized the existence of the newspaper, however, history proved that instead of disappearing it had to reinvent itself and consequently bring new contents in order to adapt to new times. Even the fact that many newspapers around the world are going out of business, does not mean necessarily that newspapers will disappear, on the contrary, traditional media is slowly shifting its model because they no longer have the strength to concentrate information as before and consequently, new media is developing through other business logics. As mentioned, the arrival of free news on the Internet has played a part in falling revenues for print media. As newspapers and new communication technologies, are trying to still be profitable, major changes regarding content are going to take place in order to still compete in a rampant world of immediate information. From public affairs news to a more entertainment driven news, there must be a huge shift in the near future in terms on news production in pursuance of its own niche market. The aim of this essay is to bring up the idea of a two-way relationship between digital and print news in which both are trying to coexist. The first part approaches the way online news have gained territory in comparison with its counterpart the printed newspaper which is, presumably in crisis. The second part will address on how the content in newspapers has to be revised in order to adapt to new ways of news consumption. In the last part I will focus on how market plays an important role on news production and how media follows its rules in order to maintain audiences and still be profitable.
Mouton de Gruyter Handbook of Communication Science, Timothy Vos, ed., 2018
This chapter reveals how economic perspectives provide insights into journalism as a product, practice, and institution and how it is a factor in the changing environment of journalism. It reveals why the economics of journalism and news production are central to comprehending contemporary business and financial issues facing news organizations, developments of new forms of news provision, and what is happening to journalism in the twenty-first century. The chapter discusses how the characteristics of journalism and coverage choices affect economic value and consumer choice. It reveals how technologies and requirements for production and distribution are affected by economics and how these affect sustainability of journalism on different platforms. It explores how the business arrangements surrounding journalism are influenced by economic factors and how the development of new distribution methods alters competition and competitive positions of newspapers, news magazines, and television news. It shows how new economic factors in digital news operation make it challenging to construct economically feasible business arrangements. The chapter shows how insights from the economic perspective provide unique understanding of journalism, news enterprises, and the environment in which it takes place.
Nordicom Review, 2002
Why do some events fill the columns and air time of news media, while others are ignored? Why do some stories make banner headlines whereas others merit no more than a few lines? What factors decide what news professionals consider newsworthy? Such questions are often answered-by journalists and media researchers alike-with references to journalistic news values or 'news criteria'. Some answers are normatively founded; others are pragmatic and descriptive. In the present article, I submit that editorial priorities should not be analyzed in purely journalistic terms. Instead, they should be seen as efforts to combine journalistic norms and editorial ambitions, on the one hand, with commercial norms and market objectives, on the other. Commercial Enterprise and Patron of an Institution News media have a dual nature. On the one hand they represent a societal institution that is ascribed a vital role in relation to such core political values as freedom of expression and democracy. On the other hand, they are businesses that produce commodities-information and entertainment-for a market. At the same time, because their products are descriptions of reality that influence our perceptions of the world around us, news media wield influence that extends far beyond the marketplace. Who controls the media is of significance to every member of society. As figures like Rupert Murdoch, Silvio Berlusconi and the new Russian media barons remind us, control of the media is a key to political power. And while many venerable industries wither and die (or undergo profound metamorphoses) the consciousness industry-as writer Hans Magnus Enzensberger (1974) dubbed the media and other actors in the communication sector-is rapidly expanding. Newspapers, radio programs and television transmissions differ with respect to how consumption of them affects our perception and understanding of reality. As Graham Murdoch observes: By providing accounts of the contemporary world and images of the 'good life', they play a pivotal role in shaping social consciousness, and it is this 'special relationship' between economic and cultural power that has made the issue of
Intellect eBooks, 2011
Print media markets in Europe are confronted with challenging changes that threaten to destabilize the relationship between newspapers, the advertisers and their publics. Those changes are occurring fast, thus granting the management of print media actors only a limited time to adopt new strategies to reach the vanishing public and to find innovative solutions to attract advertisers. The factors of change are related to societal developments, to shifts in audience and advertising preferences, but also to the appearance of new media competitors; these factors apply more specifically to the newspaper market where free sheets and online media are turning the traditional business model upside down. This may call for experiments, e.g. synergies with online media, mobile platforms and e-readers. It also poses new challenges to decision makersnot only at the national level, but also in the European Union (EU) and the European Free Trade Association (EFTA)who are habitually more willing to regulate broadcasting than matters concerning the print media. Digital technology enables media firms to become part of the convergence process that transforms individual media companies into integrated media corporations that offer new possibilities, but also new threats for media content and distribution (Picard 2004). The adoption of technological innovation has implications not only on news gathering and news processing but also on media concentration and the development of political systems (Hallin and Mancini 2004). European newspaper publishers are struggling to find a new market position facing Google and other non-journalistic media appropriating their traditional income from classified ads, and readers preferring free media to print-based media on subscription. Newspapers do not only face the Internet as a technological challenge. More fundamentally, the very business model of subscription and single copy sale supplemented by classified advertising is in jeopardy. New payment models such as micro payments have failed so far, and cut backs in staff offers only temporarily provide relief from the major challenge: how to sell less of more (Anderson 2006) and still make enough money to offer high quality journalism. In this chapter we will discuss characteristics and current development trends in the print industry, identify strategic responses by the print media industry and spot patterns of print media policy in Europe. We illustrate these processes by taking a closer look to the print media in selected areas: Scandinavian countries (Denmark, Norway and Sweden), the German speaking countries (Germany, Switzerland and Austria) and the Benelux countries (Belgium, Luxembourg and the Netherlands). We also include information from eastern European print markets. Table 1: Number and Circulation of Paid for Daily Newspapers.
Beyond fun: Media Entertainment, Politics and Development in Nigeria, 2020
FUOYE Journal of Communication, 2020
Ownership has remained a critical factor in understanding content creation in the newspaper. How ownership pressures content in the newspaper has been a key issue in political economy of media. Several studies have confirmed that media ownership pressures content, although its extent has remained contentious. Anchored on Altschull (1984) and Shoemaker and Reese (1991) theory of media ownership, the study adopted qualitative interviews with 20 purposely select newspaper editors and senior journalists in two high circulating mainstream newspapers in Nigeria, Daily Trust and The Punch, to investigate whether ownership factor plays a role in news slanting, the pattern of influence and its implications. The findings showed that ownership influence on news content did exist in the two newspapers; that ownership influence exists not only in government-owned but also in privately-owned newspapers. It was found that forms of ownership influence include direct intervention and self-censorship by journalists and editors while owners’ interest, regional or religious, also influence news content. It concluded that where news was found to be pressured by the newspaper owners’ profit motive or ideological goals, objective journalism would suffer and that the socio-political and economic configuration in Nigeria also hinders professionalism among journalists. It therefore, recommended that for newspapers to be able to play their effective role in nation building, newspaper owners need to subordinate their interests to that of objective journalism.
Brazilian Journalism Research
2009
Histories of the printed press and occupational myths tend to emphasise that journalists in most European countries have long been concerned about interferences from political authorities in the editorial sphere. But over time, other sources of potential influence, including advertising, commercial pressures, competition and other economic pressures became matters of concern. As news evolved to become a big business, news desks have had to cope with different forms of political and economic influences, ranging from soft pressures to strict censorship. On the whole, journalistic practices have been strongly marked by national historical situations and values linked to the particular context in which media were built and to the balance of power with political authorities. European democracies and Eastern regimes produced many national journalistic traditions and models, reflecting differing forms and degrees of media independence and editorial freedom.
This essay explores how the advent of new media, such as the Internet, has posed a challenge to conventional media, focusing on newspapers and its evolution as a mass communication medium.
International Journal of Communication, 2017
Content analyses of large and internationally influential American newspapers show that today only 35% of the front-page articles are traditional, event-centered news articles, down from 69% 25 years ago. Of the event-centered news, only 47% mentioned the main development in the first paragraph. This study argues that newspapers have transformed in functions and style such that they no longer deliver first-instance news reporting, but serve as an analytical and/or in-depth complement to the more immediate, instantaneous online news outlets. Broader implications of the findings including theoretical connections to comparative media systems, medium theory, and professional role conceptions of journalists are discussed.
Communication Theory, 1995
This article proposes the first model to show bow markets-not just for consumers, but also for advertisers, investors and sources-shape commercial news production. B y applying to news what we know of bow markets work with other commodities, the model clarifies the logic of news selection in an era of increasing economic rationalism in print and broadcast journalism. Most importantly, the article also explores how news fails to meet the minimum conditions economists have established as necessary for markets to benefit society.
Humanities & Social Sciences Reviews, 2019
Purpose of the study: This paper reviews recent literature on issues and challenges of the future newspaper. It traces issues and challenges that generally impacting the journalism industry worldwide and may be applied for future studies that shall further examine this matter empirically. Methodology: This is a discussion paper that does not apply any research method. The discussion is done based on recent reviews related to the issue of the future of the newspaper and its trend. Main Findings: Based on the review, there are five major issues and challenges identified which are the decline in newspaper circulations around the world, and the shrinking size of the industry. Following Wahl-Jorgensen et al. (2016), risks and threats, opportunities and digital journalism are fundamental questions that constitute a discussion of the future of the newspaper. Among the clear risks and threats is the issue of circulation, the emergence of the digital industry and its business model, social m...
Chapter 2 of The Rise of Mass Advertising: Law, Enchantment, and the Cultural Boundaries of British Modernity (Oxford University Press, 2022, open access 2023)
Chapter 2 examines the dilemma of differentiating adverts from news. It begins in 1848 with the successful campaign to free the press from the so-called taxes on knowledge, one of which was the advertisement duty. The campaign relied on a theory of advertising as essential information, which undergirded a liberal-individualist account of the market. However, newspapers owners, who became free to print adverts without tax inhibitions, discovered that advertisers threatened their control of the medium. It was not clear how adverts differed from news when both were described as information, and both were produced in a commercialized environment. Newspapers therefore engaged in boundary work through trade-wide legal practices that included recommended policies, articulations of the roles of journalists, editors and departments, flaggings of violations, and examinations and channelling of everyday contracts. While these treated advertising as an informational category, they also developed theories that conceptualized it as inherently biased and therefore inferior to news. The persistent informational focus thus celebrated news as the main public service of the press and elevated it over advertising, which appeared compromised. However, the same focus legitimized advertising within the terms of a disenchanted modernity. Legitimation and degradation were both necessary for newspapers to operate on a commercial model based on advertising revenues. The informational hierarchy had little to hang on in theory and in practice, yet gradually assumed the status of common sense. Meanwhile, it marginalized the possibility that information was simply an incomplete framework for assessing advertising. Enchantment, irreducible to biased information, was absent from the discussion.
This chapter provides an overview of the entire American media landscape, with an emphasis on the various degradations caused by commercial imperatives. As media outlets desperately chase increasingly elusive revenues, they further debase journalism. Problems that emerge from journalism’s decline range from the turn to invasive and deceptive forms of advertising to a growing precarity in news labor. The chapter systematically goes through potential alternatives to the advertising revenue model and concludes that a public option is the best model going forward.
Newspapers’ online experiments have not reversed their falling fortunes. Despite the decreases in print circulation suffered by newspapers in developed countries, and two decades of investment in digital distribution, many newspapers still have a larger number of readers for their print products than for their online editions via PCs (see, e.g., NRS, 2017a). The effects of these undersized online audiences are exacerbated by the fact that readers of digital editions are an order of magnitude or two less attentive than their print counterparts (Thurman, 2017). The result is that newspapers receive by far the greater part of their audience attention from their print channels (ibid.). This distribution of attention is an explanation for why print continues to deliver high proportions of newspaper revenue (Pew Research Center, 2016: 14). This chapter examines some of the symptoms and causes of the crisis facing newspapers via analyses of their finances and of audience measures. The consequences of the crisis, and whether there are any realistic remedies, are also considered, both in relation to journalism as a product and to the institutions, such as newspapers, that have traditionally produced it. We start with an analysis of the financial performance of multiplatform news publishers in Australia, Europe and the USA, which leads us to conclude that digital distribution is not reversing newspapers’ decline, and raises questions about the support for journalism in the long term. Next, some of the consequences of the declines that have already taken place are discussed. Moving from consequences to possible remedies, the chapter focuses on two areas. Firstly, media policy, and secondly, journalism as a product: what news should be produced and how it should be delivered. Another strand of the chapter concerns audience measures. They are used to help explain newspapers’ continuing dependency on print revenues, and are understood, depending on their constitution and use, as both a party to the crisis and as an able assistant in its alleviation.
New Media, Old News: Journalism & Democracy in the Digital Age, 2010
De Gruyter eBooks, 2013
The advertising industry and the media industry have long been tied together to reach their main objectives. The advertising industry used media as ad vehicles to embed and transport their ad messages and the media needed advertising money to finance and subsidize their activities. Additionally the advertising income of media outlets depends on economic changes-be they cyclical or structural. Journalistic media seem to be more affected by cyclical downturns than other media types, and they seem to be at least as much affected by structural changes than other media. Structural changes in advertising as well as the possibility to combine advertising in new ways, lead to a loss of advertising money for journalistic media. While advertising money is still important in the financing of journalistic media, at the moment the future of this funding source is unclear. Most likely, advertising revenue will not be large enough to finance newsrooms that are designed to make important contributions to democratic societies.
2013
The advertising industry and the media industry have long been tied together to reach their main objectives. The advertising industry used media as ad vehicles to embed and transport their ad messages and the media needed advertising money to finance and subsidize their activities. Additionally the advertising income of media outlets depends on economic changes-be they cyclical or structural. Journalistic media seem to be more affected by cyclical downturns than other media types, and they seem to be at least as much affected by structural changes than other media. Structural changes in advertising as well as the possibility to combine advertising in new ways, lead to a loss of advertising money for journalistic media. While advertising money is still important in the financing of journalistic media, at the moment the future of this funding source is unclear. Most likely, advertising revenue will not be large enough to finance newsrooms that are designed to make important contributions to democratic societies.
Journalistica - Tidsskrift for forskning i journalistik, 2013
The aim of this study is to analyse journalists' view on commercialization over time. Since society as well as the media business have changed dramatically for the last few decades, it is reasonable to believe that opinion among journalists has changed as well. The study is based on three surveys conducted in Sweden between 1989 and 2011. The journalists are rather unanimous in their opinion, but workplaces differ. In general, the journalists feel that journalism is more commercialized today than before, and they find this to be negative.
Mgbakoigba: Journal of African Studies, 2015
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