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Political or economic determinants of news production

Abstract

This essay will investigate how economical determinants of news production affect and influence the news production process at The New Age newspaper. This investigation will be based on the concepts of commercialisation and tabloidization and will mainly focus on how advertisers and owners of media can influence the news production process as well as how advertisers can influence a shift in the type of content and journalistic practices of a newspaper.

Key takeaways

  • This investigation will be based on the concepts of commercialisation and tabloidization and will mainly focus on how advertisers and owners of media can influence the news production process as well as how advertisers can influence a shift in the type of content and journalistic practices of a newspaper.
  • In order to do this, this paper will look at what the economic determinants that affect the news production are then it will explore the concepts of commercialisation and tabloidization.
  • This pre-eminence of soft news (entertainment news, celebrity news and sports news) over hard news seems to be a result of commercialisation.
  • There seems to be a correlation between the rise in prominence of tabloidization and the increasing power and influence advertisers now possess in the news production process.
  • Of these, with the exception of the second page, the first ten pages are usually hard news, while four to five pages on average are reserved for sports news, four pages on average are allocated for business news, two to three pages for regional news while the rest are taken up by lifestyle, entertainment and at times opinion pieces.
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