Academia.eduAcademia.edu

JMC-CSR Turkish Media Industry-FULL.pdf

Abstract

JMC, is an international peerreviewed publication in which various critical approaches on media and mass communication come together plus developments in cultural, social and political sphere are discussed. As an attempt to keep up Media Critics study online, which is a book published once a year for a long time as a meeting point of articles on certain issues which are produced by international academics is a platform on which developments regarding on informatics, media and mass communication issues are discussed. Via this platform, academic studies, prepared by scholars from social sciences, information and informatics, media and communication field, on media and communication issues which have profound impacts on socialization will be shared with international academic community after peerreview of academic board of JMC. The goal of JMC is to constitute a qualified and continual platform for sharing studies of academicians, researchers and practitioners. The language of the journal is English.

Key takeaways

  • There is no comprehensive study that examines the CSR and Corporate reputation relationship with Turkish media organizations.
  • Although CSR is a relatively recent term, the concept of corporate reputation has been used since the early 1980s in the literature of marketing and management.
  • From the reputational point of view, corporate social responsibility (CSR) has been evidenced as being related to corporate reputation.
  • How effectively do Turkish media Companies benefit CSR practices to build corporate reputation?
  • Turkish media companies benefit CSR practices to build corporate reputation, but this utilization may be increased.