Experience Design (And the Design of Experience)

Academic Exchange Quarterly, 2006

An approach to developing a research method course for user experience design is discussed. The interplay between objective scientific study and interpretive humanistic inquiry is readily seen in this emergent field. A framework based on four paradigmatic questions is developed. Experience design is explored in relationship to experiments, surveys, qualitative descriptive inquiry, and rhetorical research. Students learn that research questions drive the choice of methodologies and methods. The key is for students to gain the skills to apply the correct methodologies to the design situation.

In this paper, the field of experience design is investigated in industry with the aim to identify research opportunities that can advance experience design as a practice. To this end, seven interviews were held with design consultancy agencies. The focus was to discover common practices and unmet needs in relation to experience related aspects of design. Some of the topics included; client demands, end-user involvement, quality standards and community building. Results showed that common practices and unmet needs could be grouped into four themes that involve (1) the constituents of experience design,

Theoretical Issues in Ergonomics Science, 2015

Experience Design gained a lot of attention from both academic and professional research. The state of the art covers the theoretical notions of User Experience and provides designer with step-by-step methodologies. Another great amount of references addresses some specific moments of the design process. While being specific and extensive on these topics, literature lacks in explaining how to move from the abstract level of Experience to the pragmatic choice of product features. Designers who intentionally aim at creating products able to elicit specific meaningful experiences can benefit from the introduction of a methodological tool that supports them through the Experience-driven design process. The final goal of the tool is to help designers in visualising and deconstructing the Experience they wish to recreate in the product, into a set of sensory features. The article introduces a 'working principle', a strategy to fulfil the Experience Design process, considering some fundamental scientific resources. On these bases, we will present a first draft of the tool and narrate the results of a pilot validation study with designers. The paper ends with an exploration of future developments and possible directions of research in the Experience Design domain.

Proceedings of the 15th European conference on Cognitive ergonomics the ergonomics of cool interaction - ECCE '08, 2008

In this paper we explore the concept of experience and develop premises for the design for experience. In industrial practice designers frequently lack sufficient expertise to design for experience. We provide a view on how to support the design for experience in those cases where a single designer or a design team is not fully equipped to do the job without help. We will illustrate and validate our approach with a design case study from practice.

2006

Recently, marketing scholars have emphasized the importance of orchestrating memorable consumer experiences. Product design is a central element of engineering compelling consumer experience. This has resulted in the emergence of experience design as a theoretically significant area of study in disciplines such as design theory. Within marketing there is inadequate research on building theoretical frameworks that explicitly focus on integrating experience design into product development. To address this gap, this paper proposes a conceptual model of new product development that is embedded in an experience-based design approach. The paper contributes by extending current understanding and highlighting future research directions in the domain of new product development.

2006

Abstract Experience Design is an emergent field of study, and various approaches to the field abound. In this paper, we take a pragmatic approach to identifying key aspects of an experience design process, by reporting on a project involving the design of experience-oriented applications of interactive technologies for knowledge dissemination and marketing, in cooperation with public institutions and businesses.

Design and technology education : an international journal, 2006

Solving problems is a dominant rationale for technology education students engaging in design. This is evident throughout various technology education curricula; and subsequently influences teaching and learning. An alternative design paradigm supported by prominent examples within commercial design theory and practice examines the notion of ‘design’ as facilitating human experiences rather than predominantly solving technological problems. It argues that this ‘new’ paradigm has, through social and commercial imperatives, become the dominant rationale for most contemporary design contexts. Applied within an educational context, both paradigms have implications for teaching and learning. The design as problem solving paradigm of technology education has been elaborated for a number of years through curriculum documentation and teacher support material. The design as experience paradigm of some commercial designers is developing, and may represent a new and progressive dimension of st...

2007

Enterprises within the experience-based economy face big challenges when investing in IS applications for their products and services. Especially, organizations and services that offer different kinds of attractions and experiences have realized the emergent use of mobile technology. In this paper we explore in what way an IS (information systems) design can enhance experience-based activities conducted at a Swedish regional museum. The research presents an in-depth analysis of a case study along with requirements and design activities for a location-aware, auditory museum guide, primarily aimed for people with visual and language disabilities was developed. We argue that in order to keep in pace with the ongoing growth of experience-based and IS design initiatives, enterprises and designer must consider its value for their businesses. Thus, we have developed a three-level strategy for valuing enhancements of a proposed IS application. The strategy proved to be particular fruitful for both designers and managers when assessing the potential of various enhancements to generate values for the different target groups.

Journal of Travel Research

This paper aims at providing a theoretical framework for the practice of experience design in tourism drawing from a comprehensive review of literature from different disciplines relevant to tourism as a design context. Three fundamentals in tourism experience design are suggested: human-centeredness, iterative designing process, and a holistic experience concept as an outcome of designing. These call for four approaches to experience design in tourism: naturalistic inquiries and empathic design to target experience narratives, participatory design involving tourists at every stage of designing, integrative design research that include explorative, generative and evaluative research as essential parts of designing, and the orientation of concepts and theories from multiple disciplines as applied to tourism contexts. Finally, tourism experience concept is elaborated into meta-concept, representing the value propositions of tourism destinations, and operational concept that allows for the orchestration of design elements within tourism destinations to allow for and facilitate desired experiences.

Journal of Engineering Design, 2015

Even in the development of the most technologically complex products, systems and environments, it is now accepted that the role of the user must remain firmly in focus. It is not enough to fulfil functional requirements such as safety and performance, or to achieve technical excellence in manufacture. The emergence of user-centred design has been critical in shifting focus towards human needs in the design and development process. Inclusive design in particular has set out the importance of universal usability in the design of products, and this fundamental requirement has been addressed in a previous special issue of JED (Volume 21, Nos. 2-3, 2010). Broader user-based issues, however, require consideration of the emotional reaction of individuals to the tools, interfaces and spaces we interact with daily. The delivery of more personalised usage scenarios encompasses aspects of interaction design, psychology, culture and human factors to achieve satisfying, engaging and meaningful user experiences.