{"id":12,"date":"2021-04-12T12:04:23","date_gmt":"2021-04-12T11:04:23","guid":{"rendered":"http:\/\/web.boomers.cz\/?page_id=12"},"modified":"2021-05-25T20:12:53","modified_gmt":"2021-05-25T19:12:53","slug":"the-new-umoma-opens-its-doors-2","status":"publish","type":"page","link":"https:\/\/wiseguys.co\/","title":{"rendered":"jsme wiseguys."},"content":{"rendered":"\n
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Pro \ud83d\ude80 komunika\u010dn\u00ed strategii, start \ud83d\udca5 produkt\u016f \u010di slu\u017eeb, vytvo\u0159en\u00ed zna\u010dky, vyvol\u00e1n\u00ed buzzu \ud83d\udc1d nebo p\u0159i \ud83d\udd25 krizi.<\/h2>\n<\/div><\/div>\n\n\n\n
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\u017dijeme v dob\u011b nov\u00e9 kup\u00f3novky. Roaring ’20s. Koronavirus zp\u016fsobil, \u017ee se tektonick\u00e9 desky h\u00fdbou. Mapy se p\u0159ekresluj\u00ed. Vznikaj\u00ed v\u00edt\u011bzov\u00e9 z\u00edt\u0159ka. Tohle prost\u0159ed\u00ed je n\u00e1m vlastn\u00ed, a tak jsme zalo\u017eili wiseguys. Vlastn\u011b jsme jen formalizovali to, co spolu d\u011bl\u00e1me dlouho. Za posledn\u00ed l\u00e9ta jsme st\u00e1li u vzniku, p\u0159erodu \u010di jen dokreslen\u00ed kontur \u0159ady zna\u010dek. S na\u0161\u00ed prac\u00ed jste se nepochybn\u011b setkali, a\u010dkoliv jsme nebyli vid\u011bt.
Nem\u00e1me zahrani\u010dn\u00ed matku ani account executives, kte\u0159\u00ed se maj\u00ed za l\u00e9ta prosed\u011bt do vedouc\u00edch rol\u00ed. Klienti pro n\u00e1s nejsou polo\u017eky ve v\u00fdsledovce a na\u0161i pr\u00e1ci ned\u011blaj\u00ed \u0161patn\u011b zaplacen\u00ed junio\u0159i. D\u011bl\u00e1me to my. Tak, jako by to bylo na\u0161e.<\/p>\n\n\n\n

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\u201e<\/strong>Zn\u00e1me skoro v\u0161echny a skoro od v\u0161eho m\u00e1me kl\u00ed\u010de. Jsme wiseguys.\u201d<\/h2>\n<\/div><\/div>\n\n\n\n

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Martin \u017duf\u00e1nek<\/h3>\n\n\n\n

Martin \u017duf\u00e1nek vytvo\u0159il z mal\u00e9ho rodinn\u00e9ho lihovaru, jeho\u017e jedin\u00fdm produktem byla slivovice, synonymum pro nejkvalitn\u011bj\u0161\u00ed p\u00e1lenky, giny a absinty, jeho\u017e v\u011bhlas daleko p\u0159esahuje \u010cesko. \u017duf\u00e1nek je dnes zna\u010dkou, kter\u00e1 generuje ro\u010dn\u00ed tr\u017eby p\u0159esahuj\u00edc\u00ed 100 milion\u016f korun, a to s prakticky nulov\u00fdmi marketingov\u00fdmi n\u00e1klady. Kdyby se za slovo lovebrand nechodilo do krimin\u00e1lu, te\u010f by byl \u010das ho pou\u017e\u00edt.<\/p>\n<\/div>\n\n\n\n

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Tomas Pflanzer<\/h3>\n\n\n\n

Tomas Pflanzer m\u00e1 za sebou p\u016fsoben\u00ed ve v\u00fdzkumn\u00fdch agentur\u00e1ch Kantar \u010di Nielsen, korporaci opustil v roli medi\u00e1ln\u00edho \u0159editele pro st\u0159edn\u00ed a v\u00fdchodn\u00ed Evropu. D\u00edky tomu dokonale rozum\u00ed medi\u00e1ln\u00edmu prostoru \u010di lidsk\u00e9mu chov\u00e1n\u00ed, v\u017edy zn\u00e1 aktu\u00e1ln\u00ed trendy a d\u00e1v\u00e1 smysl zd\u00e1nliv\u011b nesouvisej\u00edc\u00edm dat\u016fm. Jeho domovem jsou p\u00f3dia velk\u00fdch konferenc\u00ed. M\u00e1 za sebou \u00fasp\u011b\u0161n\u00e9 politick\u00e9 kampan\u011b, proto\u017ee miluje tuto show, kter\u00e1 je jako dokonale funguj\u00edc\u00ed orchestr.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n

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Na\u0161i \ud83d\udc9b klienti<\/h2>\n\n\n\n

Tohle je ta sekce, kde se m\u00e1me chlubit klienty? To my ned\u011bl\u00e1me.<\/p>\n\n\n\n

Prim\u00e1rn\u011b toti\u017e d\u011bl\u00e1me s na\u0161imi p\u0159\u00e1teli. S firmami a zna\u010dkami, kter\u00e9 m\u00e1me opravdu r\u00e1di. Aby n\u00e1s to bavilo, proto\u017ee z radosti to cel\u00e9 vzniklo. Jsme v gastronomii i v HR. V um\u011bn\u00ed i ve sv\u011bt\u011b investic. Jestli um\u00edte \u010d\u00edst mezi \u0159\u00e1dky, tak n\u00e1s pozn\u00e1te. \ud83d\udca5<\/p>\n\n\n\n

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A jestli v\u00e1s zaj\u00edm\u00e1 v\u00edc, sta\u010d\u00ed u\u017e jen kousek.<\/p>\n\n\n\n

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CHCI Wiseguys<\/a><\/div>\n<\/div>\n<\/div><\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"

Pro \ud83d\ude80 komunika\u010dn\u00ed strategii, start \ud83d\udca5 produkt\u016f \u010di slu\u017eeb, vytvo\u0159en\u00ed zna\u010dky, vyvol\u00e1n\u00ed buzzu \ud83d\udc1d nebo p\u0159i \ud83d\udd25 krizi. \u017dijeme v dob\u011b nov\u00e9 kup\u00f3novky. Roaring ’20s. Koronavirus zp\u016fsobil, \u017ee se tektonick\u00e9 desky h\u00fdbou. Mapy se p\u0159ekresluj\u00ed. Vznikaj\u00ed v\u00edt\u011bzov\u00e9 z\u00edt\u0159ka. Tohle prost\u0159ed\u00ed je n\u00e1m vlastn\u00ed, a tak jsme zalo\u017eili wiseguys. Vlastn\u011b jsme jen formalizovali to, co spolu…<\/p>\n","protected":false},"author":1,"featured_media":221,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-12","page","type-page","status-publish","has-post-thumbnail","hentry"],"yoast_head":"\njsme wiseguys. - wiseguys.<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/wiseguys.co\/\" \/>\n<meta property=\"og:locale\" content=\"cs_CZ\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"jsme wiseguys. - wiseguys.\" \/>\n<meta property=\"og:description\" content=\"Pro \ud83d\ude80 komunika\u010dn\u00ed strategii, start \ud83d\udca5 produkt\u016f \u010di slu\u017eeb, vytvo\u0159en\u00ed zna\u010dky, vyvol\u00e1n\u00ed buzzu \ud83d\udc1d nebo p\u0159i \ud83d\udd25 krizi. \u017dijeme v dob\u011b nov\u00e9 kup\u00f3novky. 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