Marketing & Automation Agency · Dallas, TX
A Marketing Agency That Builds and Runs the AI Behind Every Engagement
Google Ads, Meta Ads, lead gen, automation, CRO, and web development, all delivered on an AI stack we build custom for your business. DFW businesses see 20%+ increases in conversions and stop losing leads to broken follow-up.
Trusted by 50+ businesses · Dallas, TX · No credit card required
The AI system that runs Whtnxt, and what we build for clients.
The Whtnxt Difference
AI + Automation Built to Earn More Trust Over Time
Most agencies talk about AI. We build it custom for your business, run it on infrastructure you control, and keep your data yours. The AI learns from your real outcomes, not from a generic model. It earns more autonomy only as the results prove it, with you signing off at every stage.
- Custom-built, not off-the-shelf. Every automation and AI agent is built to your workflow, not a generic template dropped into your stack.
- Infrastructure you control. We build on open infrastructure that you own. Your data stays yours, no vendor lock-in.
- Proven before it scales. The AI earns autonomy incrementally. Nothing runs unsupervised until real results justify it.
- Output-first, not tool-first. We measure success in qualified leads, booked calls, and revenue, not automations deployed.
Lead Routing AI
Routes every inquiry to the right team member in under 5 minutes, automatically.
Campaign Optimization
AI-assisted bid and budget decisions informed by your actual conversion data.
CRM + Follow-Up
Automated sequences that keep your pipeline warm without manual effort.
Reporting & Visibility
Real-time dashboards on what the AI is doing and what results it's producing.
Services
Full-Service Marketing, All on an AI-Powered Stack
One agency, every channel. AI and automation run underneath all of it, so campaigns optimize faster, leads never fall through, and your team focuses on closing.
AI + Automation
Custom AI agents and automation infrastructure built for your business. Lead routing, follow-up, campaign optimization, and reporting, all running on infrastructure you control.
Learn moreGoogle Ads Management
Search, Performance Max, and Display campaigns built for Dallas SMBs. We manage your spend, optimize for booked calls and purchases, and report on what actually matters.
Learn moreMeta Ads & Paid Social
Facebook and Instagram campaigns that generate demand and capture leads at scale. Full-funnel strategy from cold audience to retargeting, with creative that converts.
Learn moreLead Generation
Generate qualified leads without cold calling. Our automated systems find, nurture, and deliver sales-ready prospects, combined with paid media for maximum pipeline velocity.
Learn moreMarketing Automation
Eliminate manual work with n8n, HubSpot, and custom integrations. Lead routing, follow-up sequences, and reporting, all running automatically so your team focuses on closing.
Learn moreConversion Optimization
More revenue from the traffic you already have. We test, optimize, and refine your funnel so paid clicks land on pages that convert.
Learn moreWeb Development
Conversion-optimized websites and landing pages built to support paid campaigns. Fast, SEO-ready, and connected to your CRM and automation stack from day one.
Learn more5.95x
ROAS at iPEC Coaching
$2.5M
Revenue at iPEC Coaching
<5 min
Lead Response Time
50+
Businesses Served
5.95x ROAS and $2.5M figures reflect Edward's prior in-house results at iPEC Coaching.
Testimonials
What Our Clients Say
"I was blown away by the efficiency and professionalism of the Whtnxt team. Their operational expertise helped me streamline my business processes, freeing up more time to focus on growth strategies. I've already seen a significant increase in productivity and revenue since working with them."
"Whtnxt built us a lead intake system that routes emergency calls to our team in under five minutes. Before this, leads were hitting a basic web form and sitting in someone's inbox. Now every inquiry gets assigned automatically, the customer gets an immediate confirmation, and our response time is something we can actually promise. The website they built alongside it looks professional and converts better than anything we've had before."
Proven Results
Case Studies & Client Wins
Real results from real businesses. See how paid media combined with automation drives measurable growth.
Paid Media + Automation
GOAT Home Services
Built a lead intake system that routes emergency calls in under 5 minutes, combined with a conversion-optimized website.
Read case studyLead Generation
Uplift Education
Generated 4,000+ applications and secured $20M in funding through automated lead nurturing and CRM workflows.
Read case studyConversion Optimization
iPEC Coaching
5.95x ROAS and $2.5M in marketing-attributed revenue through paid acquisition and funnel optimization (prior in-house results).
Read case studyContent Marketing
Holiday Inn South Padre
Increased organic traffic by 17% and boosted direct bookings by 6% with automated content and SEO.
Read case studyHow It Works
Built Custom. Verified in Practice. Owned by You.
We build it custom for your business. It runs on infrastructure you control, so your data stays yours. It learns from your real outcomes, and it earns more autonomy only as the results prove it, with you signing off.
30-Min Strategy Call
We map your biggest bottlenecks and identify quick wins. You'll leave with a clear action plan, even if you don't hire us.
We Build Your Stack
We launch your paid campaigns and build the AI and automation behind them, custom to your workflow. Track progress in real-time on your project board.
Optimize and Expand
Weekly sessions to refine campaigns, improve automation, and expand AI capabilities only as results prove they're ready.
Who We Help
AI + Automation for Service Businesses
Our AI and automation stack works across industries. Here are some examples of how businesses like yours are using it today.
Home Services
Emergency call routing, instant lead confirmation, and automated scheduling. GOAT Home Services went from a web form in someone's inbox to guaranteed under-5-minute response.
Law Firms
High-intent lead qualification, intake automation, and follow-up sequences that ensure no consultation request goes unanswered. AI handles the triage; your team handles the cases.
Therapy Practices
Intake form automation, insurance verification routing, and nurture sequences that convert a first inquiry into a booked session without adding admin burden.
10+ Years
in Marketing & Automation
Meet the Founder
Built by a Marketer Who's Been in Your Seat
I'm Edward Chalupa, founder of Whtnxt. 10+ years building paid media and automation systems for education, tech, and professional services companies across Dallas.
- iPEC Coaching (prior in-house): 5.95x ROAS and $2.5M in revenue from paid acquisition and funnel optimization.
- Budget cut 58% (prior in-house): Restructured campaigns to protect performance when spend was reduced.
- GOAT Home Services: Lead response time under 5 minutes with automated intake and routing.
5.95x
ROAS at iPEC
$2.5M
Revenue at iPEC
50+
Businesses Served
From the Blog
Marketing Automation Insights
Practical guides on paid media, automation, and growth for Dallas businesses.
Automation
How to Connect Outbrain to Google Sheets for Automated Ad Reporting
I built an n8n workflow that pulls Outbrain campaign data into Google Sheets in 30 minutes. Exact setup with API config, cost tracking, and scheduling.
Resources
DIY Email Marketing for DFW: When to Go Solo, When to Hire an Agency
Set up email marketing for your DFW business free. I compare MailerLite vs Listmonk, what 8 hours of DIY gets you, and 5 signs you outgrew solo operation.
Growth
I Built an HVAC Lead Generation System and Cut Cost Per Lead 38%
Built a complete lead generation system for a DFW HVAC contractor using n8n and Google Ads call tracking. Cost per lead dropped from $87 to $54 in 90 days.
Pricing
Simple, Transparent Pricing
No long-term contracts. Pause or cancel anytime. All services include a satisfaction guarantee. AI + Automation engagements are available across all models below.
Strategy
From $275/hr
Consulting, discovery sessions, and fractional CMO
View options PopularRetainers
From $1,500/mo
Ongoing support with unlimited requests
View optionsProjects
From $1,500
Websites, funnels, CRM setups, and automations
View optionsPaid Media
From $500/mo
Google Ads & Meta Ads management + % of spend
View options100% satisfaction guarantee on all services
Have Questions?
Frequently Asked Questions
Do I need marketing automation if I'm already running Google Ads?
Yes, and this is exactly where most businesses bleed money. Most PPC agencies hand off a lead and walk away. Without automation, leads sit in inboxes, follow-ups don't happen, and ad spend goes to waste. We run your ads and build the system that captures, routes, and nurtures every lead automatically.
How much does a marketing automation consultant cost in Dallas?
Whtnxt offers strategy consulting from $275/hr and retainer packages starting at $1,500/month. Paid media management starts at $500/month plus a percentage of ad spend. Project-based work (CRM buildouts, automation systems, websites) starts at $1,500. All pricing is transparent with no long-term contracts.
Why not just hire a full-time marketing person?
A full-time marketing manager costs $80-120K/year and rarely has deep expertise in both paid media and automation. Our service gives you a senior-level team for a fraction of the cost, with battle-tested systems already built. And if your needs change, you can pause or cancel anytime.
How quickly will I see results?
Paid campaigns typically go live within 1-2 weeks. Lead generation systems produce qualified leads within 2-3 weeks of launch. We prioritize quick wins so you see value immediately, then optimize for long-term growth.
What tools and platforms do you work with?
Google Ads, Meta Ads, HubSpot, Salesforce, Zapier, Make.com, n8n, Airtable, NocoDB, Google Workspace, and more. If you use a different tool, we can likely integrate with it.
Can I pause my subscription?
Absolutely. Life happens. You can pause your subscription anytime and pick up where you left off. No penalties, no questions asked.
Ready to Turn Ad Spend Into Predictable Revenue?
Book a free 30-minute strategy call with Edward. We'll map your biggest gaps and show you exactly how paid media + automation can work together for your business. No commitment required.
Get Your Free Strategy CallDallas, TX · No credit card required · We only take 3 new clients per month