{"id":19628,"date":"2016-06-17T14:29:33","date_gmt":"2016-06-17T18:29:33","guid":{"rendered":"https:\/\/warfareplugins.com\/?p=19628"},"modified":"2023-06-14T05:23:13","modified_gmt":"2023-06-14T09:23:13","slug":"google-plus-traffic","status":"publish","type":"post","link":"https:\/\/warfareplugins.com\/google-plus-traffic\/","title":{"rendered":"35+ Bloggers Share Their Top Secret Strategies for Google+ Traffic"},"content":{"rendered":"

Unlock the one social network that everybody has all wrong! Google+ is still a powerhouse for savvy users who know its secrets.<\/p>\n

Google+ it’s a social network which many people seem to have forgotten, yet still it has some very strong and united communities. I decided that I wanted to learn more, and also teach others about how to get more traffic from Google+<\/b>.<\/p>\n

I looked at my Google+ home page and I identified the most active bloggers from my circles and asked them one crucial question:<\/p>\n

“What is your best strategy of getting targeted traffic to your blog from Google+?”<\/p><\/blockquote>\n

Let’s see what they answered.<\/p>\n

\"Todd<\/p>\n

Todd Worley<\/h2>\n

ToddWorley.com<\/a> (on Google+<\/a>)<\/strong><\/p>\n

Todd is The Disabled Blogger. He is a blogging coach that teaches people how to build, brand and manage their business online. <\/em><\/p>\n

When it comes to getting targeted traffic to my blog from Google+ there are ten really great strategies that I love to use.<\/p>\n

1. Connecting and Engaging-<\/strong> Just like with any social media platform, making connections and engaging with people is vital to any social media marketing strategy. The way that I do this is by checking the activity on the content that I shared.<\/p>\n

Whenever someone shares or +1 my content, I will follow that person. Since they have liked my content already, they are usually more willing to follow me back. I also go and connect with influencers and make sure that I am sharing their content as well as other\u2019s content.<\/p>\n

2. Join Communities in Your Niche <\/strong> This is where making connections with your target traffic starts. Share your content with that community and then go Share, Comment, and +1, other people\u2019s content in that community.<\/p>\n

<\/div>Unlike Facebook groups, Communities in your niche are a lot easier to find and join on Google+<\/span>Click To Tweet<\/i><\/span><\/span><\/a>\n

Also, become followers of people in communities as they will most likely follow you back. This is all a great way to increase target traffic to your blog.<\/p>\n

3. Use Hashtags:<\/strong> Hashtags are a great way to extend the life of your content on social media. Google+ is no exception. Use hashtags on words that are specific to your niche as this will increase targeted traffic to that post and ultimately your blog altogether.<\/p>\n

4. Use Different Forms of Content:<\/strong> Everyone knows that there is a blog post out there that they can read. What people tend to like even more than reading is different forms of content altogether. Break out of the norm and add Videos, Podcast, Topical Series, Polls, and Research Experiments.<\/p>\n

Whatever you can think of to make your blog stand out a little more, do it! These are all great ideas to really set yourself apart from your competition and start drawing in eyes on your blog.<\/p>\n

5. Don\u2019t Just Share a Link:<\/strong> One thing that I notice a lot of people doing is just sharing a link. They don\u2019t include any information about the link to really entice people to click on the post. Sometimes headlines aren\u2019t enough.<\/p>\n

Entice people with questions, or let them know more about the post beyond the Meta-Description. It is okay to hype up your post and really sell it. The more you can entice people the more traffic you are going to get to that post and your blog. Don\u2019t forget the hashtags!<\/p>\n

6. Timing Could Be Everything:<\/strong> Internet marketers and social media researchers have studied and concluded that there are certain times in the day where your post could possibly be viewed by more people. Let\u2019s take my country, the United States, for instance. It is said that the best time to post on Google+ is between the hours of 9am-11am.<\/p>\n

If I look at the statistics of my country and what time zone has the densest population, I can see that 50% of the United States population is in the Eastern states. If I wanted to I can include the Central times zone which will make up 80% of the population of the United States. (Statistics provided by Kissmetrics).<\/p>\n

So I would want to share my post on Google+ around 10am-10:30am Eastern Standard Time for my post to get the most exposer. This is just one example of how you can use time to really hone in on your target audience. To make sure that your post gets out at the right time use a social media post scheduler like Buffer or Hootsuite.<\/p>\n

7. No Shame In Asking:<\/strong> Another strategy to increase engagement on Google+ is to flat out ask for people to Share and +1 your post. Hey, no shame in marketing. The great thing is people will usually Share and +1 your post if you ask. Especially if you go and Share their post and ask for the favor back!<\/p>\n

8. Completely Fill Out Your Profile:<\/strong> One thing that you should do is make sure you have provided as much information in your social media profile as you can. This is a great strategy not only for Google+ but for all social media platforms. The main reason for this is because some people like to do business locally.<\/p>\n

By filling out your whole profile with your addresses, website, work, everything that you can, you can get found a whole lot easier by local people who may prefer to deal with someone in person rather than by email, phone or on Skype. Another reason is because if someone is checking out your profile your website is right there ready for someone to click on it.<\/p>\n

9. Share who you are:<\/strong> Don\u2019t hide your personality or opinions. Share them with your followers and with communities. Share Meme\u2019s, quotes, anecdotes, News articles, hot topics, and give your option or thoughts on those subject matters. This allows people to get to know you on a much more personal level which is great for establishing trust with your target audience.<\/p>\n

10. Google Hangouts:<\/strong> This is a great tool created by Google. We all know the power that webinars can have with your audience. The only problem with webinars is that they can be expensive and glitchy at times.<\/p>\n

With Google Hangouts, you get a nice clean live broadcast feed that also streams to your YouTube channel as well for recording. Then you can use your Hangout session as another piece of content to market. This is also a great way to reach out and connect on Google+ as well.<\/p>\n

Hop in on a live broadcast on a topic in your niche. If given the chance take a seat on video and talk with other people\u2019s audiences. This will help to really build your authority and trust with your target audience. Plus, a lot of bloggers will put these Live Broadcasts on their website.<\/p>\n

These are 10 great strategies that can really help you get the attention of your target audience and get them over to your blog.<\/p>\n

\"Martin<\/p>\n

Martin Shervington<\/h2>\n

MartinShervington.com<\/a> (on Google+<\/a>)<\/strong><\/p>\n

Martin is the founder of PlusYourBusiness.com, the place that helps you build your brand, get reviews, and increase conversions.<\/em><\/p>\n

When you build a community around your content using Social Media, you will generate highly targeted traffic. Simple.<\/p>\n

But you need to serve up your best content to build trust; from there people will \u2018know you\u2019 i.e. you get a great reputation;<\/p>\n

<\/div>Over time you will become an authority \u2013 this is when your content surfaces in Google Search.<\/span>Click To Tweet<\/i><\/span><\/span><\/a>\n

When you get Search, you\u2019ll have even more quality people visiting your site who are looking for someone like you. Google+ is a great place to build that community.<\/p>\n

\"Evan<\/p>\n

Evan Carmichael<\/h2>\n

EvanCarmichael.com<\/a> (on Google+<\/a>)<\/strong><\/p>\n

Evan\u2018s goal is to help other entrepreneurs stay motivated and give specific strategies that can help you build a successful business.<\/em><\/p>\n

Treat Google+ like any other social platform. To get results from it, you need to be active on it. Post regularly. Engage with your audience. Comment on other people’s posts.<\/p>\n

Add people to circles. Create targeted events to showcase your live material.

<\/div>Integrate your YouTube channel and Google Hangout events. <\/span>Click To Tweet<\/i><\/span><\/span><\/a><\/p>\n

Be active. If you just post a link to your blog and think it’s going to generate traffic for you, you’re wasting your time.<\/p>\n

\"Fabrizio<\/p>\n

Fabrizio Van Marciano<\/h2>\n

Magnet4Blogging.net<\/a> (on Google+<\/a>)<\/strong><\/p>\n

Fabrizio is a blogger and digital marketer, that has over 5 years of experience as an active blogger, and over 10 years of experience as an entrepreneur and online business owner.<\/em><\/p>\n

Currently, I’m in around a dozen active niche focused groups, where I can share links to my latest blog articles, participate in conversations and debates, and generally interact with other group members.<\/p>\n

<\/div>The best strategy for driving traffic to my blog from Google+ for me is simply utilising targeted groups.<\/span>Click To Tweet<\/i><\/span><\/span><\/a>\n

In addition to using those niche focused groups, when I’m promoting a blog article on Google+, I make every effort to make my link share stand out.<\/p>\n

I see many folks just posting links and leaving it as that, that’s not a bad thing, but it’s not the most effective way to promote links to your latest blog articles on Google+.<\/p>\n

I’ve found that I get more clicks and more conversions and engagement when I add a little bit of unique value or content to a link that I’m sharing, along with a stand out featured image.<\/p>\n

The content that I add to a Google+ post is just something to highlight some of the elements in my blog post, and to let folks know what the article is about, and what they can take away from reading it.<\/p>\n

Usually 15 or so lines is enough, together with 3 or 4 appropriate hashtags.<\/p>\n

\"Hernan<\/p>\n

Hernan Vazquez<\/h2>\n

HernanVazquez.com<\/a> (on Google+<\/a>)<\/strong><\/p>\n

Hernan is an entrepreneur and digital marketer that helps business owners, professionals, freelancers and entrepreneurs to get more leads and sell more stuff using the power of the Internet.<\/em><\/p>\n

Google+ is a great platform since you can drive a ton of targeted traffic by following some simple steps. What I like to do, first and foremost, is to optimize my Google+ profile, telling people exactly what I do, how I can help and add other links to my social profiles (YouTube, Facebook, Twitter, etc.).<\/p>\n

Your bio description is also a great piece of real estate where you can add links, hashtags and more to make your profile event more enticing and relevant.<\/p>\n

Then you want to use Google properties. For example, I’ve been using YouTube, Google Live Events, and Google+ heavily to spread ideas, value and messages.<\/p>\n

As you know already, Google loves its own properties. So if you start live streaming videos on YouTube or doing Live Hangouts, you’ll get a ton of exposure within Google+ itself (because everything gets shared at the end of the day).<\/p>\n

Plus, as you add people to your circles and they add you back, your results will actually show on Google first page! (as long as your contact is logged into his or her Google Account). This is super powerful! You’ll give the impression of being everywhere!<\/p>\n

Last but not least, you can join relevant communities. There is a ton of communities you can use to share your message.

<\/div>You need to be careful, though, you want to approach G+ communities from a value standpoint.<\/span>Click To Tweet<\/i><\/span><\/span><\/a><\/p>\n

I’ve had great results with sharing valuable videos because people actually engage and promote them! But you also want to comment on other people’s posts, answer ideas, etc. Become a relevant member by putting your audience’s problems first.<\/p>\n

\"Andrea<\/p>\n

Andrea Beltrami<\/h2>\n

TheBrandedSolopreneur.com<\/a> (on Google+<\/a>)<\/strong><\/p>\n

Andrea helps newbies, solopreneurs, and small business entrepreneurs at her blog, where she delivers content focused on strategies, tips, resources and tools for branding, design and visual marketing mastery.<\/em><\/p>\n

Creating a notification circle has been one of the best ways I\u2019ve created a regular, loyal, super interested, flow of traffic from Google+ to my content.<\/p>\n

<\/div>The day before I release a new blog post or mini course I create a teaser post on G+ .<\/span>Click To Tweet<\/i><\/span><\/span><\/a> I ask anyone that\u2019s interested in getting notified when the content goes live to \u2018interact with the post\u2019 (i.e. +1, comment, or share) and then I add all of those people to my notification circle.<\/p>\n

The next day when the content is published, I create a G+ post, select only my notification circle, click the button to \u2018send an email\u2019 and publish that thread.<\/p>\n

It\u2019s worked so well that I\u2019m already on my 2nd notification circle (G+ only allows 500 people to be emailed a day), so I repeat the same process the next day only I select my 2nd notification circle.<\/p>\n

Make sure you put a disclaimer in your posts that tells readers that they\u2019ll be added to a notification circle if they interact with the post and that if they\u2019d like to be removed to just leave a comment and let you know.<\/p>\n

This isn\u2019t about suckering people into getting your G+ emails; it\u2019s about creating a posse of perfect reader\u2019s that genuinely loves to read your awesome sauce.<\/p>\n

\"MINUCA<\/p>\n

Minuca Elena<\/h2>\n

MinucaElena.com<\/a> (on Google+<\/a>)<\/strong><\/p>\n

I create expert roundups that provide quality content, bring huge traffic, get more leads and help bloggers connect with influencers.<\/em><\/p>\n

I use Google+ to connect with other bloggers and influencers and to drive traffic to my blog posts. My case is a bit unusual because I create expert roundups in different niches so my targeted audience is not the same for all my posts.<\/p>\n

When I do the research to identify the experts that I’m going to invite in my roundups I often share a post of those bloggers.

<\/div>Whenever I share someone's post on g+, I tag them and Google sends them a notification on their email<\/span>Click To Tweet<\/i><\/span><\/span><\/a> This way, when they receive an email from me, they will not see a total stranger, but a familiar face that shares and + their posts.<\/p>\n

I create a new circle where I add all the bloggers from a certain niche and share those posts with that circle.<\/p>\n

It’s something I couldn’t do with twitter because most of my twitter followers are from the blogging niche and they would unfollow me immediately if they would see me sharing posts which are unrelated to their niches like cycling, parenting, gardening or other niches where I have done roundups.<\/p>\n

On Google+, I can share those posts only with a certain circle.<\/p>\n

When my expert roundups are published, I send an email with the link only to the bloggers featured, but I share the post on google+ with the whole circle, including those bloggers that didn’t participate in my roundup.<\/p>\n

The best part is that google sends them an email for me. Being from the same niche as my post, they often share and even contact me asking me if I can update the post to include their answers thus giving me a larger roundup and the post more visibility and value.<\/p>\n

Thinking right now about all my roundups, I realize in almost every case, I included new contributions after the post was already live. This is how I drive more traffic to my posts through Google+.<\/p>\n

\"Ana<\/p>\n

Ana Hoffman<\/h2>\n

TrafficGenerationCafe.com<\/a> (on Google+<\/a>)<\/strong><\/p>\n

Ana is the founder of Traffic Generation Cafe. She writes about various ways to increase website traffic like search engine traffic, social media traffic, networking, as well as how to convert that traffic into subscribers and buyers.<\/em><\/p>\n

In November 2015, Google+ went from being the \u2018everything-for-everybody site\u2019 to focusing on what Google+ has been great at: passions.<\/p>\n

The new Google+ is all about connecting around common interests (Collections) rather than people (Circles).<\/p>\n

<\/div>The Collections are both the beauty of the new Google+ and the key to getting targeted website traffic.<\/span>Click To Tweet<\/i><\/span><\/span><\/a>\n

Sharing interest-specific content (more of a \u2018wow-I-could-really-use-this!\u2019 kind over the \u2018hmmm-that\u2019s-nice\u2019 one), building visibility in your niche, and zeroing in on those who raised their hand and said \u2018Yes, I want to learn more about this!\u2019 people.<\/p>\n

That\u2019s the essence of what social media is all about, and Google+ put itself in the front and center of it with Collections.<\/p>\n

If you want to learn more about how to use Google+ check this in-depth tutorial that I\u2019ve made: How to Use [the New] Google+: Tutorial.<\/p>\n

\"Atish<\/p>\n

Atish Ranjan<\/h2>\n

AtishRanjan.com<\/a> (on Google+<\/a>)<\/strong><\/p>\n

Atish is specialized in the field of SEO, SEM, SMO and WordPress. He is the co-founder of TechTricksWorld.com.<\/em><\/p>\n

When we talk about social sites, success depends on engagement. Google+ is one of the most important social sites to generate a good amount of targeted traffic to blogs.<\/p>\n

Just one thing you need to keep in mind and that is Engagement<\/b>. If you can engage more audience on your Google+ account(s), you can easily drag traffic to your blog from there.
\nTo increase engagement on Google+ for more traffic you have to do below-mentioned things:<\/p>\n

1. Complete your Google+ Profile <\/b><\/p>\n

Many of us make a blunder mistake by not filling the details in the profile section. It is very important to completely fill every detail that is asked to enter because until you show up yourself publicly, people won\u2019t trust you.<\/p>\n

I would prefer to engage with a person who has a complete profile because I can know more about him, and I may trust him. On the other hand, I cannot trust a person that has nothing in his profile except his name.<\/p>\n

So the thing is when you complete your profile, you seem to be genuine and other Google+ users of same interest start engaging with you. And, as I said more engagement means more traffic.<\/p>\n

What should you do to complete your profile?<\/p>\n

    \n
  1. Add your original profile pic.<\/li>\n
  2. Add a cover pic that represents you or your blogging business.<\/li>\n
  3. Insert your blog\u2019s link in the link section.<\/li>\n
  4. Write a good tagline using the best keywords that define your business.<\/li>\n<\/ol>\n

    These are important to fill. However, you might find many stuff out there, just fill them all.<\/p>\n

    2. Expand your circle<\/b><\/p>\n

    Ever since Google Personalized search rolled out, increasing your Google+ circle became very important to increase your blog traffic. Most of us are logged into our Google accounts and perform a search if we need anything. So, when we search while logged in, we see personalized search which means we see more of the results from our circle.<\/p>\n

    Suppose, I have shared my blog post on Google+ that includes a keyword \u201cA\u201d, and one of the persons who added me to his circle when Google search with query \u201cA,\u201d there are more chances that my shared G+ post will appear on Google\u2019s first page for him. That results in better traffic to my blog.<\/p>\n

    So, you should keep expanding your circle on Google+ by adding like-minded and similar industry people.<\/p>\n

    3. Use Hashtags while sharing your blog posts<\/b><\/p>\n

    I have been guilty of using Hashtags less, but it is indeed a great thing to do as it increases the reach of your Google+ posts.
    \nYou can use trending Hashtags in your posts to let them reach to a huge number of people. This may increase engagement on your G+ posts. Thus, more traffic you can drag to your blog.
    \nBut, mind it that you don\u2019t spam with adding so many hashtags. Use a few only to make your post look professional and not spam.<\/p>\n

    4. Participate in communities<\/b><\/p>\n

    <\/div>You should join relevant Google+ Communities and take part in discussions over there. <\/span>Click To Tweet<\/i><\/span><\/span><\/a>Time to time to support your replies, you can link to some of your articles if needed. This indeed improves well-targeted referral traffic to your blog.<\/p>\n

    5. Use attractive images as featured images of your blog posts<\/b>
    \nAn image is the first thing that is visible prominently on Google+. If you are sharing your blog posts, you should have attractive images so that they grab audience attention quickly which leads to better CTR of your Google+ posts which ultimately result in more traffic to your blog.<\/p>\n

    For better images, it is a good idea to design attractive ones for the featured image because when you share a post link on Google+, it fetches the images of that post, just set the featured one and publish.<\/p>\n

    These are some ideas that do work for me. However, you should keep experimenting new things because there is always room for new things.<\/p>\n

    \"Ben<\/p>\n

    Ben Brausen<\/h2>\n

    BenBrausen.com<\/a> (on Google+<\/a>)<\/strong><\/p>\n

    Ben helps drive social media and influencer marketing strategy for TopRank Marketing clients, from small business, to Fortune 500. He creates marketing that surprises and delights clients and their customers.<\/em><\/p>\n

    With the recent redesign, Google+ puts the focus on two major areas, Collections, and Communities. Both are great places to engage Google+ users and drive targeted traffic.<\/p>\n

    Collections are great for building a collection of resources and links to a topic of interest.<\/p>\n

    These collections work much the way Pinterest boards do. By building Collections filled with content, you can create a wonderful resource for others to consume.<\/p>\n

    Sprinkling in your own topically-relevant links can create great targeted traffic to your site.<\/p>\n

    Communities are another awesome way to not only drive traffic to your site but also establish yourself as an expert in your field.<\/p>\n

    Participating in discussions in relevant communities will lead to more people following you on Google+ (which means more people are seeing the content you share).<\/p>\n

    It also helps establish you as a thought leader.<\/p>\n

    <\/div>Communities are a perfect place to share relevant content and engage people on Google+.<\/span>Click To Tweet<\/i><\/span><\/span><\/a> Make sure to share a mixture not just your own but 3rd party content too.<\/p>\n

    Those that only share their own are quickly ignored or banned for spamming the communities. An 80\/20 rule for curated and owned content sharing is good to stick to.<\/p>\n

    Be sure to use engaging copy with the links shared and follow up on any comments others make on the content you share, to further discussion and interest.<\/p>\n

    Engage with the content others share too. Why would you expect others to engage with your content if you never engage with theirs?<\/p>\n

    Google+ is a great community. While it may be smaller than those of other social networks, people that are active on Google+ are very passionate and engaged on the topics they follow.<\/p>\n

    \"Mike<\/p>\n

    Mike Allton<\/h2>\n

    The Social Media Hat<\/a> (on Google+<\/a>)<\/strong><\/p>\n

     Mike is a content marketing practitioner, blogger and the chief marketing officer at SiteSell. He writes about content marketing, social media and SEO.<\/em><\/p>\n

    Google+, like every social network, is about making connections. Connections with an interested audience, and connections with influencers who can introduce you to their audience and help you to grow yours.<\/p>\n

    It used to be that innovative use of circles to organize audiences and influencers alike would be the route to success on Google+. But today, that tactic is less effective.

    <\/div>Instead, success on Google+ revolves around Collections and Communities.<\/span>Click To Tweet<\/i><\/span><\/span><\/a><\/p>\n

    Through Collections, you self-organize your content and allow your audience to decide what topics and content they think they’ll be interested in. If you’re able to consistently create great content within industry-specific categorizations, you will have high potential for targeted traffic.<\/p>\n

    Similarly, there are many communities within Google+ that are devoted to specific topics, and which have highly interested and engaged members. The key is not to just spam links, but to get involved in the community and provide help and answers. You can then leverage your content to provide the kind of information members are looking for.<\/p>\n

    It doesn’t get any more targeted than that.<\/p>\n

    \"Russell<\/p>\n

    Russell Lobo<\/h2>\n

    RussLobo.com<\/a> (on Google+<\/a>)<\/strong><\/p>\n

     Russell is a serial online entrepreneur with 6 years of experience in the field of finance blogging. He also blogs at a Russ Lobo, his personal site where he shares his niche case studies. <\/em><\/p>\n

    Though Google+ with 300 million subscribers is one of the Top social media sites of the world, very few use it as a content promotion tool. When it was launched, since it is a Google site and started with the plus sign on the Google SERPS, a lot of SEO specialists entered into promotion on Google+ but over the years, it has fizzled.<\/p>\n

    People don\u2019t realize that Google+ still has a lot of steam left.<\/p>\n

    <\/div>The best way I have found to promote your content on Google+ is via Collections. <\/span>Click To Tweet<\/i><\/span><\/span><\/a>The advantage of creating a collection as below:<\/p>\n
      \n
    1. You can invite people to your collection<\/li>\n
    2. You can use it as a subscription tool in your email promos or on your site<\/li>\n
    3. Every time you add a new post to your collection, every subscriber will get an update which gives a very high level of visibility.<\/li>\n
    4. Google+ recommends the best collections to new users to subscribe to when they create an account.<\/li>\n
    5. You can have all types of media in your collection including posts, articles, links, and images which makes the content interesting and shareable.<\/li>\n<\/ol>\n

      \"Brent<\/p>\n

      Brent Jones<\/h2>\n

      BrentJonesOnline.com<\/a> (on Google+)<\/strong><\/p>\n

      Brent is a freelancer, blogger, and internet marketer, that helps that helps people start their own online, service-based business.<\/em><\/p>\n

      Two strategies I find highly effective are:<\/p>\n