Vertice ACQUIRE isn’t your usual new account holder acquisition solution. Not only will we help you find prospects likely to join your institution, but we’ll help you identify the prospects who are going to continue to grow over time. Even better, the Vertice ACQUIRE solution identifies the products and services to target each prospect with
All the functionality of the Vertice solution that you know and love is present here – this time for acquisition. Explore your potential prospects, create propensity-driven campaigns, and measure campaign success.
Vertice ACQUIRE uses industry-leading 3rd party data to define and learn about your prospect population, including demographic, financial, behavioral, and marketing data.
Analytic models determine the prospects that will continue to grow once they enter your institution – all based on how you have successfully grown members and customers historically.
Campaigns target prospects with the specific product that each need, all based on Vertice’s proven propensity models. No more blanket campaigns without clear value for the prospect.
Find quick answers to some of the most
common questions about Vertice ACQUIRE.
Vertice works with Experian to source prospective account holders data based on criteria you provide. Whether it’s specific cities, ZIP codes, or age groups, your institution has full control over defining your potential target audience. Vertice manages the data sourcing process and uses advanced modeling to identify the best prospects for your growth strategy.
Vertice ACQUIRE focuses on providing actionable insights and prospect scoring to help your institution create high-impact campaigns. While Vertice doesn’t execute outbound marketing directly, we partner with leading marketing agencies to offer turnkey solutions if needed. These partners can seamlessly integrate Vertice’s data to craft and run personalized acquisition campaigns.
Unlike generic prospecting tools, Vertice ACQUIRE empowers your institution to own the prospecting strategy. By leveraging your existing account holder data, the platform trains predictive models to target prospects most likely to join and grow with your specific institution. You can collaborate with your current marketing teams/agencies or Vertice’s partners to build customized, high-performing campaigns tailored to your specific growth objectives