Management

Bahan/barang yang disimpan yang akan digunakan untuk memenuhi tujuan tertentu misalnya untuk proses produksi atau perakitan atau dijual kembali PENGERTIAN PERSEDIAAN Persediaan dapat berupa bahan mentah, bahan pembantu, barang dalam proses, barang jadi ataupun suku cadang.

The role of rural tourism development can help promote and help the local community of Sebunyuk Village. The purpose of this activity is to identify the needs and problems in developing Sebunyuk as a Tourism Village. The activity partner is the tourism community in Nam Pit Salu, Sebunyuk Village. The main problem is the mindset of people who still have a mindset as farm laborers or miners and do not see tourism as a field that benefits rural communities in the future. Partner problems are overcome through capacity building and assistance in implementing organization management, especially in management and marketing creative tourism products.

Belitung island is known as the place with hundreds of coffee shop/café and the people have the culture of coffee in their daily lives. The Belitung geopark was established in 2018 as a national geopark that has a community that develops geoproducts, and coffee is one of their geoproducts. The study examines the marketing of coffee as the geoproduct of Belitung island geopark and how coffee plays a role in the community’s livelihood. The study method used was qualitative , where primary and secondary data were collected through desk study, field study, observations and interviews. Content analysis and descriptive analysis were conducted in the study. The result showed that coffee as a geoproduct of Belitung Island in terms of marketing has value, distribution of the product is still limited and coffee plays an important role in the community. In addition, SMEs are the main producer and marketer for coffee. The problems related with marketing coffee are in its product development and...

Geopark Global Geopark Batur as a geopark is not as well known as other geoparks in the world. Promotional efforts are carried out using the geopark website. The purpose of this study is to obtain the perception of students on Batur Global Geopark’s website quality. The research method used is qualitative and respondents are students at UPI management study program. The results shows  Batur Global Geopark website quality is quite good according to the respondents and able to attract several new customer and increase knowledge about geopark  as a tourism destination.

Penelitian ini bertujuan untuk mengembangkan strategi inovasi sebagai upaya meningkatkan kinerja bisnis dan keunggulan bersaing industri kreatif digital di era revolusi industri 4.0. Penelitian ini merupakan penelitian kualitatif. Teknik penarikan sampling yang digunakan adalah purposive sampling. Ukuran sampel yang digunakan adalah 50 pelaku usaha industri kreatif digital di Provinsi Jawa Barat yang mengetahui dengan jelas proses inovasi pada industri kreatif digital. Data dikumpulkan melalui metode observasi, penyebaran kuesioner, in depth interview dan focus group discussion /FGD dengan pelaku industry kreatif digital, tim peneliti, komunitas industri kreatif digital, dan expert di bidang industri kreatif. Hasil penelitian menunjukkan bahwa industri kreatif digital di Jawa Barat memiliki permasalahan dalam menetapkan strategi inovasi yang tepat. Rekomendasi yang diberikan adalah penetapan strategi inovasi pada tiga aspek yaitu inovasi produk, inovasi proses, dan inovasi pemasaran...

Aspiring Geopark in Indonesia, especially on Belitong Island, has MSMEs engaged in various creative industries. The potential for the development of the creative industry with its geoproducts is still wide open to enter the international market. However, its development still faces several obstacles, including most of the geoproducts are small and medium enterprises (MSMEs) with limited market access, technology and financial access which results in low quality of products produced, and the level of competition for the domestic market is getting higher while entering the market. their international difficulties. This study aims to: analyze the impact of covid19 on MSME geoproducts in Geopark Covid19 tourist destinations, (2) to analyze Business Continuity Management at these MSMEs. The research method used is qualitative method, in which descriptive research methods are carried out through interviews and surveys. The results showed that the Belitung UMKM players admitted that their ...

Industri kreatif digital sebagai subsektor industri kreatif yang menjadi prioritas pada tahapan ketiga pengembangan industri kreatif nasional, perlu pengembangan melalui strategi yang tepat. Titik tumpu industri ini adalah ide/gagasan untuk menghasilkan produk digital kreatif. Jika tidak dikelola, ide yang dimiliki setiap individu sulit dikonversi menjadi pengetahuan organisasi. Knowledge management sebagai media pengelolaan ide, dapat mengartikulasikan pengetahuan individu menjadi pengetahuan bersama. Penelitian ini merupakan penelitian kualitatif. Teknik penarikan sampel yang digunakan adalah purposive sampling. Responden penelitian ini adalah pelaku bisnis kreatif digital Kota Bandung yang mengetahui secara jelas proses knowledge management. Data dikumpulkan melalui metode observasi, penyebaran kuesioner, dan in depth interview. Hasil penelitian menunjukkan bahwa industri kreatif digital di Kota Bandung memiliki permasalahan dalam menerapkan knowledge management yang efektif. Kep...

The research regarding luxury products in developed economies can be found in many literatures, on the other hand similar research in developing economies are still limited. Since this topic is still underexplored, particularly in developing economies, the purpose of this study is to investigate Indonesian consumers' perception of two different luxury brands that comes from different countries, namely BMW (Germany) and Lexus (Japan). Data was collected from diverse Indonesian BMW and Lexus owners. The consumers' general brand perception and perceived values of luxury car are examined in this study. Data analysis used structural equation modeling (SEM). Results indicated that Indonesian consumers considered Japanese luxury car's (Lexus) conspicuous value higher than German luxury car (BMW). Nevertheless, BMW was considered to have higher value in all of the rest of the aspects studied such as quality value, social value, and hedonic value. Even though so, the result of the study finds that Lexus owners have a higher purchase intention than BMW owners. The research concludes that luxury brand perception is highly affecting consumers' purchase intention in this luxury automotive industry. Penelitian mengenai produk mewah (luxury products) di negara maju dapat ditemukan di ban-yak literatur, namun penelitian serupa di negara berkembang masih terbatas. Karena topik ini masih relatif kurang dieksplorasi di negara berkembang, maka tujuan penelitian ini adalah untuk mengeta-hui persepsi konsumen Indonesia mengenai dua merek luxury brands yang berasal dari berbagai negara, yaitu BMW (Jerman) dan Lexus (Jepang). Data dikumpulkan dari berbagai pemilik BMW dan Lexus di Indonesia , kemudian penelitian ini meneliti persepsi umum konsumen mengenai merek dan nilai-nilai yang dirasakan (perceived value) dari merek mobil mewah. Analisis data penelitian dengan menggunakan Structural Equation Modeling (SEM) mengungkapkan bahwa bahwa kon-sumen Indonesia menganggap mobil mewah Jepang (Lexus) memiliki conspicuous value yang lebih tinggi dari mobil mewah asal Jerman (BMW). Namun demikian, BMW dianggap memiliki nilai yang lebih tinggi dalam semua aspek lainnya yang diteliti dalam penelitian ini seperti nilai kualitas (quality value), nilai sosial (social value), dan nilai hedonis (hedonic value). Meskipun demikian, hasil studi tersebut menemukan bahwa pemilik Lexus memiliki niat beli lebih tinggi dari pemilik BMW. Hasil penelitian menyimpulkan bahwa persepsi merek mewah sangat mempengaruhi niat beli konsumen dalam industri otomotif mewah.

Abstrak Penelitian ini bertujuan untuk mengetahui pengaruh kualitas jasa, citra perusahaan dan tingkat suku bunga kredit terhadap keputusan pengambilan kredit mikro studi kasus pada Bank Perkreditan Rakyat Karyajatnika Sadaya Bandung. Penelitian yang dilakukan merupakan penelitian deskriptif dan verifikatif. Sampel yang digunakan adalah 110 nasabah dari delapan kantor cabang mikro BPR KS Bandung. Uji Hipotesis yang digunakan dengan Structural Equation Model (SEM) untuk mengetahui pengaruh kualitas jasa, citra perusahaan dan tingkat suku bunga kredit terhadap keputusan pengambilan kredit mikro baik secara parsial maupun secara simultan. Hasil penelitian menunjukkan bahwa tanggapan responden mengenai kualitas jasa dinilai baik, Citra BPR KS juga dinilai sudah baik oleh konsumen. Sedangkan tingkat suku bunga yang ditawarkan rendah atau dapat diterima oleh nasabah. Hasil pengujian model menunjukkan adanya pengaruh positif dan signifikan antara kualitas jasa dan citra perusahaan terhadap pengambilan kredit mikro, sedangkan untuk suku bunga memiliki pengaruh negatif terhadap keputusan pengambilan kredit mikro.Untuk pengembangan peneliti berikutnya dapat dilakukan penelitian yang sama di daerah yang lingkungan dan budaya memiliki karakteristik yang berbeda atau dengan perubahan variabel dimana variabel loyalitas atau variabel customer relationship management dapat dikembangkan pada model penelitian di masa mendatang

The Ministry of Research, Technology and Higher Education of Indonesia has introduced several national and international indexers of scientific works. This policy becomes a guideline for lecturers and researchers in choosing the reputable publications. This study aimed to describe the understanding level of Indonesian lecturers related to indexing databases, i.e. SINTA, DOAJ, Scopus, Web of Science, and Google Scholar. This research used descriptive design and survey method. The populations in this study were Indonesian lecturers and researchers. The primary data were obtained from a questionnaire filled by 316 lecturers and researchers from 33 Provinces in Indonesia recruited with convenience sampling technique on October-November 2017. The data analysis was performed using frequency distribution tables, cross tabulation and descriptive analysis. The results of this study showed that the understanding of Indonesian lecturers and researchers regarding publications in indexing databases SINTA, DOAJ, Scopus, Web of Science and Google Scholar is that, on average, 66,5% have known about SINTA, DOAJ, Scopus, Web of Science and Google Scholar. However, based on empirical frequency 76% of them have never published with journals or proceedings indexed in Scopus.

This research aims to analyze the influence of environment and working motivation on employee performance of Pematangsiantar mayor's office. The research method use quantitative. The sample of the research is 100 people by using purposive sampling. The data were tested with validity and reliability test with SPSS. The data analysis with multiple linear regression method.The result statistic showed the influence of environment and work motivation on employee performance are positif significant with R Square 78.1%. The 21.9% influenced by other factor outside of the variabel.

Dalam melakukan kegiatan usaha baik perorangan maupun badan usaha sebaiknya membuat laporan keuangannya. Laporan keuangan merupakan pokok atau hasil akhir dari suatu proses akuntansi yang menjadi bahan informasi bagi para pemilik maupun pihak-pihak yang membutuhkannya, Laporan keuangan merupakan suatu indikator suksesnya suatu kegiatan usaha yang dilakoninya. Oleh karena itu sangat pentingnya laporan keuangan. Perlu adanya pelatihan dan pendampingan bukan hanya pada pelaku usaha besar, namun usaha kecil seperti petani jamur di kota Pematangsiantar. Minimnya pengetahuan dalam pembuatan laporan keuangan dan kesadaran akan pentingnya pembuatan laporan keuangan pada masyarakat tani khususnya petani jamur sehingga mereka tidak tau apakah usaha mereka layak atau tidak dikembangkan kedepan. Maka dari itu diperlukan pemahaman yang baik tentang pentingnya pembuatan laporan keuangan untuk meningkatkan hasil usaha yang ditekuninya

Bina Siswa is a non-formal Tutoring service for primary school, junior high school and senior high school. Its address is at Belitung street number 22 Bandung. It was founded in May 2013, which previously was just a private course. The high learning interest of the students in Bandung gives positive impact to Bina Siswa institution, so every month Bina siswa always earns profit from this education business. After running for three years, the revenue of this business was relatively similar year by year, which is approximately IDR 20 million to 25 million every month. Because of that, the writer proposes a business strategy planning and implementation. By using PEST analysis, Porter's five forces, and competitor analysis, it's known that Bina Siswa has several threats and opportunities of the external business environment. In internal analysis Bina Siswa use value chain analysis and existing business model canvas it's known that Bina Siswa has Strengths and weakness. The results of the internal analysis and external analysis are used to build Strategy Formulation consists of Company Strategic and Functional Strategy. The best alternative proposed to Bina Siswa is growth strategy which concentrates in horizontal growth. The functional strategy of the company is developed by TOWS matrix, and implemented in several functional divisions. The implementation is formulated in short term strategy, medium term strategy, and long term strategy. This strategy planning is also included with schedules, action plans, budgeting, and the appointment of person in charge (PIC).