Pesticides are often used as the main options for combating plant pests. Because pesticides hav... more Pesticides are often used as the main options for combating plant pests. Because pesticides have high killing power, the application that is easy, fast and proven results. It is currently not difficult to find different types of pesticides. The amount of circulation of these products with various brands, not in spite of interference - the parties involved in the production, especially in the product marketing. Role of manufacturers, wholesalers, retailers greatly affect the marketing of pesticides a company's products. Of course this is related to the marketing contributing to its spread. One pesticide company that was developing at this time is PT. Dharma Guna Wibawa. The company was established in 2001 in Jakarta and now a second company with the largest revenue in Indonesia. Currently, PT. Dharma Guna Wibawa has 2 factories operating in Bogor and Bekasi. PT. Dharma Guna Wibawa is currently undertaking expansion in the sales area of Malang Raya includes Batu City, Malang City, Malang District with a sizeable agricultural potential and support the increase in sales. But behind all this success, of course it is not independent of channel marketing PT. Dharma Guna Wibawa to do. Obstacles encountered in the field, especially on the professionalism and skills of field officers DGW is still not optimal. This then becomes a problem in terms of marketing of the products of PT. DGW especially in the district of Malang.
Teguh Imam P 125040101111062 Kelas: Agribisnis D PROGRAM STUDI AGRIBISNIS FAKULTAS PERTANIAN UNIV... more Teguh Imam P 125040101111062 Kelas: Agribisnis D PROGRAM STUDI AGRIBISNIS FAKULTAS PERTANIAN UNIVERSITAS BRAWIJAYA MALANG 2015 1. Pengantar Setiap perusahaan selalu menghadapi masa depan dalam aktivitasnya, guna mencapai visi misinya. Oleh karenanya semua perusahaan dituntut untuk memperkirakan atau meramalkan masa depan usahanya. Peramalan (forecasting) adalah seni dan ilmu yang digunakan untuk memperkirakan kejadian atau sesuatu yang akan terjadi di masa mendatang. Pada umumnya, ada 3 jenis peramalan yang biasa digunakan dalam sebuah perusahaan, yaitu : Peramalan Ekonomi : Berkaitan dengan siklus bisnis dengan memprediksi tingkat inflasi, suplai uang dan indikator ekonomi dan keuangan lainnya, Peramalan Teknologi : Berkaitan dengan tingkat kemajuan teknologi yang akan melahirkan peralatan atau produk baru, Peramalan Permintaan : Berkaitan dengan tingkat permintaan baik berupa barang maupun jasa. Sedangkan, jika dibedakan menurut periodenya, maka forecasting terbagi menjadi 3, yaitu :
Pesticides are often used as the main options for combating plant pests. Because pesticides hav... more Pesticides are often used as the main options for combating plant pests. Because pesticides have high killing power, the application that is easy, fast and proven results. It is currently not difficult to find different types of pesticides. The amount of circulation of these products with various brands, not in spite of interference - the parties involved in the production, especially in the product marketing. Role of manufacturers, wholesalers, retailers greatly affect the marketing of pesticides a company's products. Of course this is related to the marketing contributing to its spread. One pesticide company that was developing at this time is PT. Dharma Guna Wibawa. The company was established in 2001 in Jakarta and now a second company with the largest revenue in Indonesia. Currently, PT. Dharma Guna Wibawa has 2 factories operating in Bogor and Bekasi. PT. Dharma Guna Wibawa is currently undertaking expansion in the sales area of Malang Raya includes Batu City, Malang City, Malang District with a sizeable agricultural potential and support the increase in sales. But behind all this success, of course it is not independent of channel marketing PT. Dharma Guna Wibawa to do. Obstacles encountered in the field, especially on the professionalism and skills of field officers DGW is still not optimal. This then becomes a problem in terms of marketing of the products of PT. DGW especially in the district of Malang.
Teguh Imam P 125040101111062 Kelas: Agribisnis D PROGRAM STUDI AGRIBISNIS FAKULTAS PERTANIAN UNIV... more Teguh Imam P 125040101111062 Kelas: Agribisnis D PROGRAM STUDI AGRIBISNIS FAKULTAS PERTANIAN UNIVERSITAS BRAWIJAYA MALANG 2015 1. Pengantar Setiap perusahaan selalu menghadapi masa depan dalam aktivitasnya, guna mencapai visi misinya. Oleh karenanya semua perusahaan dituntut untuk memperkirakan atau meramalkan masa depan usahanya. Peramalan (forecasting) adalah seni dan ilmu yang digunakan untuk memperkirakan kejadian atau sesuatu yang akan terjadi di masa mendatang. Pada umumnya, ada 3 jenis peramalan yang biasa digunakan dalam sebuah perusahaan, yaitu : Peramalan Ekonomi : Berkaitan dengan siklus bisnis dengan memprediksi tingkat inflasi, suplai uang dan indikator ekonomi dan keuangan lainnya, Peramalan Teknologi : Berkaitan dengan tingkat kemajuan teknologi yang akan melahirkan peralatan atau produk baru, Peramalan Permintaan : Berkaitan dengan tingkat permintaan baik berupa barang maupun jasa. Sedangkan, jika dibedakan menurut periodenya, maka forecasting terbagi menjadi 3, yaitu :
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One pesticide company that was developing at this time is PT. Dharma Guna Wibawa. The company was established in 2001 in Jakarta and now a second company with the largest revenue in Indonesia. Currently, PT. Dharma Guna Wibawa has 2 factories operating in Bogor and Bekasi. PT. Dharma Guna Wibawa is currently undertaking expansion in the sales area of Malang Raya includes Batu City, Malang City, Malang District with a sizeable agricultural potential and support the increase in sales.
But behind all this success, of course it is not independent of channel marketing PT. Dharma Guna Wibawa to do. Obstacles encountered in the field, especially on the professionalism and skills of field officers DGW is still not optimal. This then becomes a problem in terms of marketing of the products of PT. DGW especially in the district of Malang.
One pesticide company that was developing at this time is PT. Dharma Guna Wibawa. The company was established in 2001 in Jakarta and now a second company with the largest revenue in Indonesia. Currently, PT. Dharma Guna Wibawa has 2 factories operating in Bogor and Bekasi. PT. Dharma Guna Wibawa is currently undertaking expansion in the sales area of Malang Raya includes Batu City, Malang City, Malang District with a sizeable agricultural potential and support the increase in sales.
But behind all this success, of course it is not independent of channel marketing PT. Dharma Guna Wibawa to do. Obstacles encountered in the field, especially on the professionalism and skills of field officers DGW is still not optimal. This then becomes a problem in terms of marketing of the products of PT. DGW especially in the district of Malang.