{"id":3182,"date":"2023-10-30T00:11:21","date_gmt":"2023-10-29T23:11:21","guid":{"rendered":"https:\/\/sustain.algorithmwatch.org\/?p=3182"},"modified":"2023-11-21T16:30:18","modified_gmt":"2023-11-21T15:30:18","slug":"editorial-3","status":"publish","type":"post","link":"https:\/\/sustain.algorithmwatch.org\/editorial-3\/","title":{"rendered":"Editorial"},"content":{"rendered":"[vc_row type=“full_width_content“ full_screen_row_position=“middle“ column_margin=“default“ equal_height=“yes“ content_placement=“middle“ column_direction=“default“ column_direction_tablet=“default“ column_direction_phone=“default“ scene_position=“center“ text_color=“dark“ text_align=“left“ row_border_radius=“none“ row_border_radius_applies=“bg“ overflow=“visible“ overlay_strength=“0.3″ gradient_direction=“left_to_right“ shape_divider_position=“bottom“ bg_image_animation=“none“ shape_type=““ gradient_type=“default“][vc_column column_padding=“no-extra-padding“ column_padding_tablet=“inherit“ 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column_border_style=“solid“][vc_custom_heading text=“Editorial“ font_container=“tag:p|font_size:20px|text_align:left|color:rgba(51%2C51%2C51%2C0.6)“ google_fonts=“font_family:Source%20Code%20Pro%3A200%2C300%2Cregular%2C500%2C600%2C700%2C900|font_style:500%20bold%20regular%3A500%3Anormal“][vc_custom_heading text=“Die Diskussion \u00fcber die Nachhaltigkeit…“ font_container=“tag:h2|font_size:60px|text_align:left|line_height:1.25″ google_fonts=“font_family:Source%20Code%20Pro%3A200%2C300%2Cregular%2C500%2C600%2C700%2C900|font_style:500%20bold%20regular%3A500%3Anormal“][vc_custom_heading text=“Magazin #1 | Sommer 2022″ font_container=“tag:p|font_size:24px|text_align:left|color:%23333333|line_height:30px“ google_fonts=“font_family:Source%20Code%20Pro%3A200%2C300%2Cregular%2C500%2C600%2C700%2C900|font_style:600%20bold%20regular%3A600%3Anormal“][\/vc_column_inner][\/vc_row_inner][vc_row_inner column_margin=“default“ column_direction=“default“ column_direction_tablet=“default“ 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Aber wie wirkt sich eigentlich personalisierte Werbung im Internet auf die Umwelt aus?“ font_size=“24px“ font_size_phone=“20px“ font_line_height=“1.5em“][\/split_line_heading][vc_column_text]Bei fast jedem Aufruf einer Webseite werden Hunderte von Cookies mitgeladen, um eine unsichtbare, aber trotzdem extrem energieintensive Werbeinfrastruktur mit personalisierten Daten \u00fcber Nutzer*innen zu f\u00fcttern.[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row type=“full_width_background“ full_screen_row_position=“middle“ column_margin=“default“ column_direction=“default“ column_direction_tablet=“default“ column_direction_phone=“default“ scene_position=“center“ top_padding=“5%“ constrain_group_1=“yes“ bottom_padding=“5%“ text_color=“dark“ text_align=“left“ row_border_radius=“none“ row_border_radius_applies=“bg“ overflow=“visible“ overlay_strength=“0.3″ gradient_direction=“left_to_right“ shape_divider_position=“bottom“ bg_image_animation=“none“ gradient_type=“default“ shape_type=““][vc_column column_padding=“no-extra-padding“ column_padding_tablet=“inherit“ column_padding_phone=“inherit“ column_padding_position=“all“ column_element_direction_desktop=“default“ column_element_spacing=“default“ desktop_text_alignment=“default“ tablet_text_alignment=“default“ phone_text_alignment=“default“ background_color_opacity=“1″ background_hover_color_opacity=“1″ column_backdrop_filter=“none“ column_shadow=“none“ column_border_radius=“none“ column_link_target=“_self“ column_position=“default“ gradient_direction=“left_to_right“ overlay_strength=“0.3″ width=“5\/6″ tablet_width_inherit=“default“ animation_type=“default“ enable_animation=“true“ animation=“fade-in-from-bottom“ animation_easing=“default“ bg_image_animation=“none“ border_type=“simple“ column_border_width=“none“ column_border_style=“solid“ column_padding_type=“default“ gradient_type=“default“ offset=“vc_col-lg-offset-1″][nectar_highlighted_text color_type=“regular“ highlight_color=“#da322c“ text_color=“#ffffff“ style=“full_text“ highlight_expansion=“default“]\n

KI verschlingt viele Ressourcen…<\/em><\/h2>\n[\/nectar_highlighted_text][vc_column_text]… und hat oft negative Folgen f\u00fcr unsere Gesellschaft und unsere Umwelt. Um KI nachhaltig und sinnvoll einzusetzen, sind wir alle gefragt: Wir sollten gemeinsam entscheiden, wozu wir KI brauchen \u2013 und wozu nicht.<\/p>\n

Ob in Zukunft KI-Systeme entwickelt werden, die uns allen dienen, h\u00e4ngt auch von den richtigen politischen Rahmenbedingungen ab. Erste europaweit geltende Verpflichtungen, KI-Produkte nachhaltiger zu gestalten, k\u00f6nnten bald mit der KI-Verordnung der Europ\u00e4ischen Union eingef\u00fchrt werden. Allerdings scheinen die nationalen Regierungen wenig Interesse daran zu haben, in der Verordnung zu verankern, dass Umweltauswirkungen von KI-Technologien gemessen werden m\u00fcssen. Sie handeln damit fahrl\u00e4ssig und werden ihrer politischen Verantwortung nicht gerecht. Wir werden erst wissen, wie umweltsch\u00e4dlich diese Technologien sind, wenn umfassende Messwerte dazu vorhanden sind. Das Problem verschwindet nicht einfach, wenn wir es ignorieren. Mit aussagekr\u00e4ftigen Daten w\u00fcrden wir das Problem besser verstehen und mehr Druck auf die politischen Entscheidungstr\u00e4ger*innen aus\u00fcben k\u00f6nnen. Aus diesem Grund brauchen wir mehr davon. Wir sollten also einfach mit dem Messen anfangen.<\/p>\n

Dieses Magazin l\u00e4dt dazu ein, mehr \u00fcber konkrete M\u00f6glichkeiten nachzudenken, wie die Entwicklung und der Einsatz von KI-Technologien besser reguliert werden k\u00f6nnten: \u00fcber mehr Transparenz bei ihrem Energie- und Wasserverbrauch, \u00fcber Verbote sch\u00e4dlicher Anwendungen oder \u00fcber st\u00e4rkere Anreize, sie effizienter zu machen.<\/p>\n

Dr. Anne Mollen<\/strong><\/p>\n

Projektleiterin \u201eSustAIn\u201c[\/vc_column_text][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"

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