The StoreEngine Report Dashboard is your central command center for business intelligence. It provides a real-time, 360-degree view of your store’s health, helping you track growth, monitor customer behavior, and analyze global sales trends all from a single interface.

Performance Cards

At the very top of your dashboard, four key performance indicators (KPIs) give you an instant snapshot of your store’s momentum:

• Sales: Total gross revenue generated.
• Orders: The total number of successful transactions.
• Refunds: Track returned capital to monitor product satisfaction.
• New Customers: Monitor your store’s growth by tracking first-time buyers.

Pro Tip: Use the Date Filter at the top of performance cards to toggle between specific timeframes (Today, Last 7 Days, Monthly, or Custom). All cards and graphs will instantly update to show data for your selected period.

Sales Growth Analysis

Understanding your trajectory is easy with our interactive growth graphs. This section visualizes the relationship between:

• Total Sales: Your revenue mountain.
• Refunds: Visualized alongside sales to help you spot unusual return patterns.
• Order Count: To see if your revenue growth is driven by more orders or higher order values.

Recent Orders

Keep your finger on the pulse of daily operations. This real-time feed displays the latest transactions with essential details:

• Product Name: See what’s trending right now.
• Customer Name: Know who is shopping in your store.
• Amount: The total value of the individual order.
• Status: Monitor fulfillment stages (e.g., Processing, Completed, On Hold).
• Date: Precise timestamps for every sale.

World Map – Geographical Insights

Expand your reach with our interactive Global Sales Map. This feature visually highlights which countries are driving your revenue.

• Hotspots: Darker or highlighted regions indicate higher order volumes.
• Market Strategy: Use this data to decide where to focus your marketing spend or where to offer localized shipping promotions.

The StoreEngine Report Dashboard is more than just numbers, it’s a roadmap for your business. By combining high-level stats with granular order data and global trends, you have everything you need to make data-driven decisions. Stop guessing about your growth and start scaling with clarity.