Maximising your opportunity with the WordPress platform

We regularly work with clients to help them migrate their website to an up-to-date content management system (CMS). Typically we perform migrations from Umbraco, Drupal, Contentful, and Sitecore.

When implemented effectively, WordPress is the leading platform for enterprise sites. 

Its scalability and flexibility allow you to make dynamic content updates quickly, ensuring that information remains current and engaging for visitors. This capability helps retain users and enhances overall site performance.

WordPress combines enterprise-grade performance with an intuitive interface, reducing reliance on developers and accelerating time to market.

Our migration process

We run a step-by-step approach to seamlessly move your content, design and functionality, minimising downtime and maximising performance.

Design & development

Design & development

We can either take a fresh approach to the design of your site, or work solely on migrating the existing design onto a WordPress platform.

Testing

Testing

Once the migration is complete, the website undergoes comprehensive testing.

Redirects & pre-launch migration

Redirects & pre-launch migration

Our SEO team focuses on redirect mapping, reviewing indextion statuses, and canonical URLs.

When migrating to a new Content Management System, it's crucial to consider the search engine impact to your business.

Redirect-mapping prevents broken links and helps preserve SEO rankings, while reviewing indexation statuses ensures that the right pages are indexed by search engines after migration.

Additionally, setting proper canonical URLs during migration helps prevent duplicate pages from negatively impacting search ranking performance.

FAQs

Which CMS platforms can you migrate from?

We have experience migrating from Umbraco, Drupal, Contentful, Sitecore, and a range of other content management systems. Whatever platform you are currently on, we will assess the best approach for moving to WordPress.

How long does a CMS migration typically take?

Timelines vary depending on the size and complexity of your site. A straightforward migration can take 8-12 weeks, while larger sites with bespoke functionality or multiple content types may take longer. We provide a detailed timeline during the scoping phase.

Will my SEO rankings be affected during migration?

Our SEO team works alongside the development team throughout the migration to protect your rankings. This includes comprehensive redirect mapping, indexation review, and canonical URL management. The goal is a seamless transition with minimal disruption.

Can you migrate our content and design, or just the platform?

We offer both options. We can recreate your existing design within WordPress, or use the migration as an opportunity to redesign with a fresh look and improved user experience. Content migration is handled carefully to preserve structure and formatting.

What happens to our existing URLs during migration?

We map every existing URL to its new equivalent and implement 301 redirects to preserve link equity and prevent broken links. Our SEO team handles this as part of the pre-migration process.

Get in touch with Will for more answers.