Escuela de Administración de Empresas

The present study analyzes the feasibility of the production of orthopedic footwear in the province of
Tungurahua for children between 0 and 4 years of age, in which pathologies of the feet can be evidenced,
which, with proper treatment and footwear suitable, can be solved thanks to the use of the technology
with which it proposes to cover a currently neglected market such as orthopedic footwear for early age.
The research is of a descriptive, quantitative, non-experimental type with probabilistic sampling, based
on the analysis of data obtained during a time horizon of 1 year, having as techniques of information
collection direct observation chips and interviews with experts; And a survey using the products that
were the subject of research and interpretation was through participatory discussions. In terms of results,
the market for shoe production there is very little competition and dedication on the part of producers to
develop orthopedic footwear since as indicated it is necessary to make additional investments in order to
obtain a quality product. As the main findings of the investigation, it was verified that a great part of the
respondents do not know the existence of pathologies, such as: flat foot, pronated foot and supinated
foot. Likewise, there is a need to have a specialist in the treatment of foot problems in the manufacturing
process of orthopedic footwear, which will verify the use of suitable materials to correct each problem.