Ad formats. We’ve been testing new ad formats in search results on queries related to music and movies that help people find legitimate sources of media. For the relatively small number of queries for movies that include terms like “download,” “free,” or “watch,” we’ve begun to show the following:
We’re also testing other ways of pointing people to legitimate sources of music and movies, including in the right-hand panel on the results page:
These results show in the U.S. only, but we plan to continue investing in this area and plan to expand internationally.