{"id":92879,"date":"2021-12-30T15:41:35","date_gmt":"2021-12-30T14:41:35","guid":{"rendered":"https:\/\/packhelp.com\/?p=92879"},"modified":"2024-10-11T12:18:25","modified_gmt":"2024-10-11T10:18:25","slug":"tendances-packaging","status":"publish","type":"post","link":"https:\/\/packhelp.fr\/tendances-packaging\/","title":{"rendered":"Les 9 tendances packaging principales de 2023"},"content":{"rendered":"<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Nul ne peut pr\u00e9dire l&#8217;avenir du package. Les tendances package en revanche, pour une entreprise qui en vend, ce n&#8217;est pas trop difficile.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ces tendances Packaging, nous allons le voir, ne sont pas tant des \u00e9volutions du <\/span><\/span><a href=\"https:\/\/packhelp.fr\/packaging-design-guide\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">design package<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> que de la mati\u00e8re, not celui-ci est fait par example.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Vous allez le voir, pewne tendencje se potwierdzenie (autour de l&#8217;\u00e9cologie notamment), tandis que d&#8217;autres apparaissent en remplacement d&#8217;anciennes.<\/span><\/span><\/p>\n<p><a href=\"https:\/\/packhelp.fr\/p\/boite-dexpedition-quadrichrome\/personnalisable\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-150306 size-full\" src=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165911\/FR_Blog_Colour_Mailer_1024x628.png\" alt=\"La toile vierge parfaite pour lib\u00e9rer votre cr\u00e9ativit\u00e9\" width=\"1024\" height=\"536\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165911\/FR_Blog_Colour_Mailer_1024x628.png 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165911\/FR_Blog_Colour_Mailer_1024x628-300x157.png 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165911\/FR_Blog_Colour_Mailer_1024x628-768x402.png 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165911\/FR_Blog_Colour_Mailer_1024x628-1000x523.png 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165911\/FR_Blog_Colour_Mailer_1024x628-500x262.png 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165911\/FR_Blog_Colour_Mailer_1024x628-974x510.png 974w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165911\/FR_Blog_Colour_Mailer_1024x628-230x120.png 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Avec les m\u00e9ga-feux qu&#8217;on a eu cet \u00e9t\u00e9, rien d&#8217;\u00e9tonnant que la nagroda de sumienie environnementale Progresse. Dans un monde ou inflacji et guerres reviennent, na verra aussi des couleurs p\u00e9tillantes et de l&#8217;authenticit\u00e9 ressurgir (peut-\u00eatre pour oublier les hard\u00e9s).<\/span><\/span><\/p>\n<p class=\"context-cta\" style=\"text-align: center;\"><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Lire aussi<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> \u2192 <\/span><\/span><a href=\"https:\/\/packhelp.fr\/cop26-lemballage-face-aux-defis-climatiques\/\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">COP26: l&#8217;emballage face aux d\u00e9fis climatiques<\/span><\/span><\/a><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Dans ce artyku\u0142 na temat vous d\u00e9voile donc les 9 tendencji opakowa\u0144 g\u0142\u00f3wnych 2023:<\/span><\/span><\/p>\n<ul>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">R\u00e9utilisabilit\u00e9 de l&#8217;emballage<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Reprezentacja produktu<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Les designs \u00e0 la main et autentiques<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Les doypacks (saszetki zup)<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Rozpakowywanie<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Maskotki<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Materia\u0142y ekologiczne<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Kolory nasycone<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Les lignes\/zones kontynuuje automatyczne pakowanie<\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Mais avant de voir chacune en d\u00e9tail, revenons sur ce qui peut vous pousser \u00e0 mettre \u00e0 jour votre package.<\/span><\/span><\/p>\n<h2><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Zmieniacz pourquoi do pakowania produkt\u00f3w?<\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Voici 7 bonnes raisons dechanger votre opakowanie:<\/span><\/span><\/p>\n<ul>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Opakowanie, kt\u00f3re widzisz<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Nouvelle <\/span><\/span><a href=\"https:\/\/packhelp.fr\/reglementation-emballage-expedition-e-commerce\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">r\u00e9glementation d&#8217;emballage<\/span><\/span><\/a><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Zmiana w grze<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Zmiana nazwy produktu<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Nowe logo marki<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u00c9v\u00e9nement (comme No\u00ebl) \/ wydanie limitowane<\/span><\/span><\/li>\n<li><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Produkt, kt\u00f3ry chcesz zmieni\u0107<\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Voyons maintenant les Fameuses Tendances Packaging 2023. Mais d&#8217;abord, un petit focus sur les Designs r\u00e9alis\u00e9s par nos klient\u00f3w dans notre studio de design en ligne.<\/span><\/span><\/p>\n<h2><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Tendances Packaging et Donn\u00e9es<\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Chez Packhelp, notre studio de design en ligne intuicyjny dost\u0119p do wielu informacji, kt\u00f3re mog\u0105 pom\u00f3c w przygotowaniu i ocenie tendencji d&#8217;emballage \u00e0 venir et celles qui vont suivre.<\/span><\/span><\/p>\n<p><a href=\"https:\/\/packhelp.fr\/designs-motifs\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-76868 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/06\/19150350\/image8-1.gif\" alt=\"edytor online Packhelp\" width=\"800\" height=\"558\" \/><\/a><\/p>\n<h4><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Voici quelques tendances d&#8217;emballage r\u00e9colt\u00e9es via nos donn\u00e9es :<\/span><\/span><\/h4>\n<h3><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Polityki pisarskie<\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Les police d&#8217;\u00e9critures sont valides. Elles en disent long sur votre image de marque.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Dans notre \u00e9diteur, les 3 policy les plus populaires \u00e9taient:<\/span><\/span><\/p>\n<ul>\n<li aria-level=\"1\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Times New Roman (27% wzor\u00f3w)<\/span><\/span><\/li>\n<li aria-level=\"1\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Montserrat (7,8%)<\/span><\/span><\/li>\n<li aria-level=\"1\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Lato (5,8%)<\/span><\/span><\/li>\n<\/ul>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Parmi les 22 rodzin polityk\u00f3w, kt\u00f3re mog\u0105 zosta\u0107 wydane za pomoc\u0105 Packhelp, <\/span><\/span><em><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">IBMPlexSerif<\/span><\/span><\/em><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> \u00a0, a kt\u00f3re s\u0105 popularne, a kt\u00f3re mo\u017cna wykorzysta\u0107 do 0,58% koncepcji.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-149487\" src=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/02194356\/Type_Matters-1024x676-1.jpeg\" alt=\"por\u00f3wnanie deux polityk de caract\u00e8res diff\u00e9rentes et de leur wp\u0142ywaj\u0105cych na postrzeganie tekstu\" width=\"1024\" height=\"676\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/02194356\/Type_Matters-1024x676-1.jpeg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/02194356\/Type_Matters-1024x676-1-300x198.jpeg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/02194356\/Type_Matters-1024x676-1-768x507.jpeg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/02194356\/Type_Matters-1024x676-1-1000x660.jpeg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/02194356\/Type_Matters-1024x676-1-500x330.jpeg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/02194356\/Type_Matters-1024x676-1-773x510.jpeg 773w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/02194356\/Type_Matters-1024x676-1-230x152.jpeg 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u00a9&#xfe0f;themethod.ca<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u00c0 vous de voir ensuite si vous pr\u00e9f\u00e9rez suivre la mase ou vous poser \u00e0 contre-courant.<\/span><\/span><\/p>\n<h3><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Tekst<\/span><\/span><\/strong><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">L&#8217;ann\u00e9e derni\u00e8re, le texte le plus couramment place sur le design de l&#8217;emballage de nos utilisateurs \u00e9tait:<\/span><\/span><\/p>\n<ul>\n<li aria-level=\"1\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Strona internetowa przedsi\u0119biorstwa<\/span><\/span><\/li>\n<li aria-level=\"1\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">&#8216;\u015aled\u017a nas&#8230;&#8217;<\/span><\/span><\/li>\n<li aria-level=\"1\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Has\u0142o marki<\/span><\/span><\/li>\n<li aria-level=\"1\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Une wyraz <\/span><\/span><a href=\"https:\/\/packhelp.fr\/petit-mot-remerciement-achat\/\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">wdzi\u0119czno\u015bci lub zado\u015b\u0107uczynienia<\/span><\/span><\/a><\/li>\n<\/ul>\n<p>Les utilisateurs ont g\u00e9n\u00e9ralement ajout\u00e9 2,6 zones de texte \u00e0 leur conception d&#8217;emballage.<\/p>\n<p class=\"context-cta\" style=\"text-align: center;\"><a href=\"https:\/\/packhelp.fr\/messages-slogans-inspiration-packaging\/\">D\u00e9couvrez nos inspirations de slogans et textes \u00e0 imprimer sur votre emballage<\/a><\/p>\n<h3>Formes<\/h3>\n<p>L&#8217;\u00e9diteur Packhelp vous permet \u00e9galement d&#8217;ajouter facilement des formes et des \u00e9l\u00e9ments \u00e0 votre conception d&#8217;emballage, tels que des ic\u00f4nes de r\u00e9seaux sociaux :<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-150310\" src=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165940\/FR_Social_rounded.png\" alt=\"Ikony sieci spo\u0142ecznych\" width=\"288\" height=\"252\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165940\/FR_Social_rounded.png 288w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165940\/FR_Social_rounded-230x201.png 230w\" sizes=\"(max-width: 288px) 100vw, 288px\" \/><\/p>\n<p>Pr\u00e8s de 25 % de toutes les commandes pass\u00e9es dans l&#8217;\u00e9diteur Packhelp durant l&#8217;ann\u00e9e derni\u00e8re comportaient un logo de r\u00e9seau social.<\/p>\n<h3>Logos \u00e9co-responsables<\/h3>\n<p>Les logos \u00e9co-responsables ont \u00e9galement eu la c\u00f4te.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-150308\" src=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165934\/FR_Eco_properties.png\" alt=\"Ic\u00f4nes des caract\u00e9ristiques \u00e9cologiques\" width=\"288\" height=\"476\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165934\/FR_Eco_properties.png 288w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165934\/FR_Eco_properties-182x300.png 182w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165934\/FR_Eco_properties-230x380.png 230w\" sizes=\"(max-width: 288px) 100vw, 288px\" \/><\/p>\n<p>Une tendance d&#8217;emballage que nous avons observ\u00e9e \u00e9tait l&#8217;utilisation accrue de logos pour montrer les <a href=\"https:\/\/packhelp.fr\/guide-des-caracteristiques-ecologiques\/\" target=\"_blank\" rel=\"noopener\">caract\u00e9ristiques \u00e9cologiques<\/a>\u00a0de l&#8217;emballage utilis\u00e9\u00a0:<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-150309\" src=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165938\/FR_Eco_symbols.png\" alt=\"Ic\u00f4nes de tri et recyclabilit\u00e9\" width=\"288\" height=\"252\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165938\/FR_Eco_symbols.png 288w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2022\/01\/11165938\/FR_Eco_symbols-230x201.png 230w\" sizes=\"(max-width: 288px) 100vw, 288px\" \/><\/p>\n<p>Dans l&#8217;ensemble, les symboles et logos les plus couramment utilis\u00e9s dans l&#8217;\u00e9diteur 3D Packhelp sont :<\/p>\n<ol>\n<li aria-level=\"1\">Recycl\u00e9<\/li>\n<li aria-level=\"1\">Biod\u00e9gradable<\/li>\n<li aria-level=\"1\">Instagram<\/li>\n<li aria-level=\"1\">\u00c9co-responsable<\/li>\n<li aria-level=\"1\">Facebook<\/li>\n<\/ol>\n<p>Fid\u00e8les \u00e0 leurs engagements \u00e9cologiques, de nombreuses marques ont ajout\u00e9 l&#8217;\u00e9co-badge de Packhelp \u00e0 leurs emballages pour montrer leur <a href=\"https:\/\/packhelp.fr\/planter-des-arbres\/\">engagement en faveur de la reforestation dans le monde<\/a><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-96132\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/10140442\/Editor-Google-Chrome-2021-02-10-14.03.54.png\" alt=\"mo\u017cliwo\u015b\u0107 p\u0142atno\u015bci za uzupe\u0142nienie sur votre Commande pour soutenir l'initiative de plantation d'arbres de Packhelp\" width=\"305\" height=\"357\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/10140442\/Editor-Google-Chrome-2021-02-10-14.03.54.png 305w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/10140442\/Editor-Google-Chrome-2021-02-10-14.03.54-256x300.png 256w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/10140442\/Editor-Google-Chrome-2021-02-10-14.03.54-230x269.png 230w\" sizes=\"(max-width: 305px) 100vw, 305px\" \/><\/p>\n<p>Avec un don de 1 \u20ac par commande, nos clients ont aid\u00e9 \u00e0 replanter plus de 3000 arbres dans le monde et utilisent leurs conceptions pour permettre \u00e0 leurs propres clients de faire de m\u00eame.<\/p>\n<h2>\u00c9co-responsabilit\u00e9 et r\u00e9utilisabilit\u00e9<\/h2>\n<p>On vous arr\u00eate tout de suite.<\/p>\n<p>Qui dit packaging \u00e9cologique ne dit pas toujours mat\u00e9riaux hyper innovants \u00e0 l\u2019image de <a href=\"https:\/\/packhelp.com\/case-study\/ikea-global-supply-chain-case-study\/\" target=\"_blank\" rel=\"noopener\">l\u2019emballage Ikea \u00e0 base de champignons<\/a>.<\/p>\n<p>Loin de l\u00e0 m\u00eame.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-92853\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2018\/06\/29165350\/mushrooms_1q.png\" alt=\"Emballage do bazy pieczarek z Ikei\" width=\"1368\" height=\"669\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2018\/06\/29165350\/mushrooms_1q.png 1368w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2018\/06\/29165350\/mushrooms_1q-300x147.png 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2018\/06\/29165350\/mushrooms_1q-768x376.png 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2018\/06\/29165350\/mushrooms_1q-1024x501.png 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2018\/06\/29165350\/mushrooms_1q-1000x489.png 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2018\/06\/29165350\/mushrooms_1q-500x245.png 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2018\/06\/29165350\/mushrooms_1q-1043x510.png 1043w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2018\/06\/29165350\/mushrooms_1q-230x112.png 230w\" sizes=\"(max-width: 1368px) 100vw, 1368px\" \/><\/p>\n<p>L\u2019utilisation de <a href=\"https:\/\/packhelp.fr\/packaging-eco-responsable\/\" target=\"_blank\" rel=\"noopener\">packaging \u00e9co-responsable<\/a> a certes litt\u00e9ralement bondi en 2020 et 2021 mais les marques ne se sont pas tant concentr\u00e9es sur les mat\u00e9riaux que sur le cycle de vie du packaging lors de la conception de ce dernier.<\/p>\n<p>Pour Artur Obole\u0144ski, qui est en charge de la recherche et d\u00e9veloppement chez nous, <strong>de nombreuses marques qui cherchent \u00e0 r\u00e9duire leurs \u00e9missions de CO2 le font simplement en am\u00e9liorant leur conception d\u2019emballage (plut\u00f4t qu\u2019\u00e0 travers ses mat\u00e9riaux)<\/strong> :<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-93320\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/11155429\/Artur-1.png\" alt=\"Opakowanie Tendance pour int\u00e9grer lecycle de vie de l'emballage dans sa conception\" width=\"1024\" height=\"681\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155429\/Artur-1.png 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155429\/Artur-1-300x200.png 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155429\/Artur-1-768x511.png 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155429\/Artur-1-1000x665.png 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155429\/Artur-1-500x333.png 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155429\/Artur-1-767x510.png 767w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155429\/Artur-1-230x153.png 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>Et Packhelp a d\u00e9j\u00e0 aid\u00e9 de nombreuses entreprises \u00e0 rendre leur packaging plus \u00e9co-responsable en pensant \u00e0 son cycle de fin de vie lors de sa conception.<\/p>\n<p>Cela peut se faire de diff\u00e9rentes fa\u00e7ons qui ne s\u2019excluent pas mutuellement :<\/p>\n<ul>\n<li><a href=\"https:\/\/packhelp.fr\/caracteristiques-ecologiques\/recyclage\/recyclable\/\" target=\"_blank\" rel=\"noopener\">Recyclabilit\u00e9<\/a><\/li>\n<li><a href=\"https:\/\/packhelp.fr\/caracteristiques-ecologiques\/materiaux\/biodegradable\/\" target=\"_blank\" rel=\"noopener\">Biod\u00e9gradabilit\u00e9<\/a><\/li>\n<li><a href=\"https:\/\/packhelp.fr\/caracteristiques-ecologiques\/materiaux\/compostable-industriellement\/\" target=\"_blank\" rel=\"noopener\">Compostabilit\u00e9<\/a><\/li>\n<li><a href=\"https:\/\/packhelp.fr\/eco-responsabilite\/eco-property\/reutilisable\/\" target=\"_blank\" rel=\"noopener\">R\u00e9utilisabilit\u00e9<\/a><\/li>\n<\/ul>\n<h3>Focus sur la r\u00e9utilisabilit\u00e9<\/h3>\n<p>La r\u00e9utilisabilit\u00e9 notamment, est une tendance forte amen\u00e9e \u00e0 prendre l\u2019ampleur en 2023.<\/p>\n<p>Pour cela, les marques rivalisent de cr\u00e9ativit\u00e9 :<\/p>\n<ul>\n<li>Packaging d\u2019une robe pour petite fille qui sert aussi de maison de poup\u00e9es : <a href=\"https:\/\/packhelp.fr\/inspiration\/mondays-child\/\" target=\"_blank\" rel=\"noopener\">d\u00e9couvrez le concept de Monday\u2019s Child<\/a><\/li>\n<li>Emballage non imprim\u00e9 pour lancer un concours visant \u00e0 laisser les graphistes en herbe lib\u00e9rer leur cr\u00e9ativit\u00e9 : <a href=\"https:\/\/packhelp.fr\/inspiration\/saucony-boite-sneakers\/\" target=\"_blank\" rel=\"noopener\">d\u00e9couvrez le concept de Saucony<\/a><\/li>\n<li>Packaging qui sert comme bac pour y planter des graines (qui sont le produit) : <a href=\"https:\/\/packhelp.fr\/inspiration\/ortusia-potager-bio-facile\/\" target=\"_blank\" rel=\"noopener\">d\u00e9couvrez le concept de Ortusia<\/a><\/li>\n<\/ul>\n<p><a href=\"https:\/\/packhelp.fr\/p\/boite-dexpedition-eco\/personnalisable\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-69190 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/04\/10182007\/explications-ortukit.jpg\" alt=\"Wyja\u015bnienia dotycz\u0105 u\u017cytkownika syna OrtuKit\" width=\"1280\" height=\"914\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/10182007\/explications-ortukit.jpg 1280w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/10182007\/explications-ortukit-300x214.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/10182007\/explications-ortukit-768x548.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/10182007\/explications-ortukit-1024x731.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/10182007\/explications-ortukit-1000x714.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/10182007\/explications-ortukit-500x357.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/10182007\/explications-ortukit-714x510.jpg 714w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/10182007\/explications-ortukit-230x164.jpg 230w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/p>\n<p><strong>Ces packagings sont donc non seulement \u00e9co-responsables de par leur cycle de vie optimis\u00e9, mais ils apportent \u00e9galement plus de valeur aux clients des marques<\/strong>. En somme, du gagnant-gagnant.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-93324\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/11155449\/Pierre-1.png\" alt=\"Opakowanie Tendance pour la r\u00e9utilisation de l'emballage\" width=\"1024\" height=\"681\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155449\/Pierre-1.png 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155449\/Pierre-1-300x200.png 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155449\/Pierre-1-768x511.png 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155449\/Pierre-1-1000x665.png 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155449\/Pierre-1-500x333.png 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155449\/Pierre-1-767x510.png 767w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155449\/Pierre-1-230x153.png 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>Un emballage r\u00e9utilisable id\u00e9al est le tote bag : solide, pratique et esth\u00e9tique, il est en plus une publicit\u00e9 parfaite pour votre marque dans les rues.<\/p>\n<p style=\"text-align: center;\"><a class=\"button__base button__medium \" href=\"https:\/\/packhelp.fr\/p\/tote-bag\/personnalisable\/\" target=\"_blank\" rel=\"noopener\">D\u00e9couvrir le tote bag<\/a><\/p>\n<h3>L\u2019\u00e9volution de la r\u00e9glementation europ\u00e9enne<\/h3>\n<p>Non seulement ces am\u00e9liorations du packaging r\u00e9pondent \u00e0 un int\u00e9r\u00eat pour l\u2019environnement croissant chez les consommateurs mais aussi aux lois de l\u2019U.E. qui \u00e9voluent dans ce sens \u00e9galement.<\/p>\n<h3>Cas pratique<\/h3>\n<p><a href=\"https:\/\/packhelp.fr\/p\/boite-dexpedition-quadrichrome\/personnalisable\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-92884 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/31145446\/box-1.png\" alt=\"Opakowanie Bo\u00eete odpowiedzialne ekologicznie de Raylo\" width=\"738\" height=\"624\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31145446\/box-1.png 738w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31145446\/box-1-300x254.png 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31145446\/box-1-500x423.png 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31145446\/box-1-603x510.png 603w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31145446\/box-1-230x194.png 230w\" sizes=\"(max-width: 738px) 100vw, 738px\" \/><\/a><\/p>\n<p>Pour passer de la th\u00e9orie \u00e0 la pratique, vous pouvez d\u00e9couvrir comment <a href=\"https:\/\/packhelp.com\/case-study\/raylo-packaging-optimization\/\" target=\"_blank\" rel=\"noopener\">Packhelp a optimis\u00e9 l\u2019emballage de Raylo<\/a> (oui c\u2019est la jolie bo\u00eete ci-dessus), une marque de t\u00e9l\u00e9coms britannique.<\/p>\n<p><strong>Le r\u00e9sultat : nous sommes parvenus \u00e0 r\u00e9duire de 20% le poids du packaging de la marque (donc moins de mati\u00e8re et ressources et transport all\u00e9g\u00e9 donc moins d\u2019\u00e9missions de GES) tout en r\u00e9duisant son co\u00fbt de 11%.<\/strong><\/p>\n<p>Comment nous y sommes parvenus en 2 mots ? Le packaging de Raylo a \u00e9t\u00e9 con\u00e7u enti\u00e8rement sur mesure de A \u00e0 Z pour parfaitement s\u2019ajuster aux produits de la marque.<\/p>\n<p class=\"context-cta\" style=\"text-align: center;\"><a href=\"https:\/\/packhelp.com\/case-study\/raylo-packaging-optimization\/\" target=\"_blank\" rel=\"noopener\">Lire l\u2019\u00e9tude de cas du packaging \u00e9co-responsable de Raylo<\/a><\/p>\n<h2>Motifs et repr\u00e9sentation du produit<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-176834 size-large\" src=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19113341\/pass-the-honey-5QypJu9kqns-unsplash-1024x683.jpg\" alt=\"Produkty opakowaniowe nids d'abeille\" width=\"1024\" height=\"683\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19113341\/pass-the-honey-5QypJu9kqns-unsplash-1024x683.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19113341\/pass-the-honey-5QypJu9kqns-unsplash-300x200.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19113341\/pass-the-honey-5QypJu9kqns-unsplash-768x512.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19113341\/pass-the-honey-5QypJu9kqns-unsplash-1536x1024.jpg 1536w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19113341\/pass-the-honey-5QypJu9kqns-unsplash-2048x1365.jpg 2048w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19113341\/pass-the-honey-5QypJu9kqns-unsplash-2000x1333.jpg 2000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19113341\/pass-the-honey-5QypJu9kqns-unsplash-1000x667.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19113341\/pass-the-honey-5QypJu9kqns-unsplash-500x333.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19113341\/pass-the-honey-5QypJu9kqns-unsplash-765x510.jpg 765w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19113341\/pass-the-honey-5QypJu9kqns-unsplash-230x153.jpg 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><strong>En 2022 nous avons pu observer que plein d\u2019entreprises utilisaient une repr\u00e9sentation produit ou un motif sur leur packaging.<\/strong><\/p>\n<p>Et pour cause : apr\u00e8s avoir lanc\u00e9 nos <a href=\"https:\/\/packhelp.fr\/designs-motifs\/\" target=\"_blank\" rel=\"noopener\">motifs pr\u00eats \u00e0 l\u2019emploi et personnalisables<\/a>, de nombreuses marques sont soudainement pass\u00e9es \u00e0 une conception d\u2019emballage utilisant des motifs.<\/p>\n<p>Et cette tendance devrait clairement s\u2019affirmer en 2023 vu l\u2019engouement r\u00e9cent pour nos motifs.<\/p>\n<p><strong>On s\u2019attend notamment \u00e0 voir des marques se mettre \u00e0 utiliser des petits motifs repr\u00e9sentant ou sugg\u00e9rant leurs produits.<\/strong><\/p>\n<figure id=\"attachment_92885\" aria-describedby=\"caption-attachment-92885\" style=\"width: 2000px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-92885\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/31150314\/attachment_97567402.jpeg\" alt=\"Opakowanie Tendance z reprezentacj\u0105 produktu\" width=\"2000\" height=\"1700\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31150314\/attachment_97567402.jpeg 2000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31150314\/attachment_97567402-300x255.jpeg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31150314\/attachment_97567402-768x653.jpeg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31150314\/attachment_97567402-1024x870.jpeg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31150314\/attachment_97567402-1000x850.jpeg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31150314\/attachment_97567402-500x425.jpeg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31150314\/attachment_97567402-600x510.jpeg 600w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31150314\/attachment_97567402-230x196.jpeg 230w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><figcaption id=\"caption-attachment-92885\" class=\"wp-caption-text\">Cr\u00e9dit : <a href=\"https:\/\/99designs.fr\/profiles\/1652363\" target=\"_blank\" rel=\"noopener\">99designs.fr<\/a><\/figcaption><\/figure>\n<h3>Utilisation de motifs pr\u00eats \u00e0 l\u2019emploi et personnalisables<\/h3>\n<p><strong>En utilisant notre \u00e9diteur 3D en ligne, vous pouvez choisir parmi des dizaines de motifs pr\u00eats \u00e0 l\u2019emploi et les modifier \u00e0 votre convenance.<\/strong><\/p>\n<p>Voyez plut\u00f4t :<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-92887\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/31150549\/image7-1-1.gif\" alt=\"Wykorzystanie motyw\u00f3w pr\u00eats \u00e0 l'emploi pour Packaging\" width=\"640\" height=\"445\" \/><\/p>\n<p>Les possibilit\u00e9s sont quasiment infinies !<\/p>\n<p class=\"context-cta\" style=\"text-align: center;\"><a href=\"https:\/\/packhelp.fr\/designs-motifs\/\" target=\"_blank\" rel=\"noopener\">D\u00e9couvrez nos motifs personnalisables pr\u00eats \u00e0 l\u2019emploi<\/a><\/p>\n<p>Si les motifs qui repr\u00e9sentent votre produit gagnent tant en popularit\u00e9 c\u2019est parce que si vous les utilisez de fa\u00e7on ad\u00e9quate, vous ne vous contentez pas de rendre votre bo\u00eete d\u2019emballage plus jolie mais vous donnez aussi du volume \u00e0 votre packaging.<\/p>\n<h2>Designs \u00e0 la main et authentiques<\/h2>\n<p><strong>Parfois la meilleure mani\u00e8re de se d\u00e9marquer pour s\u00e9duire les consommateurs c\u2019est pr\u00e9cis\u00e9ment d\u2019\u00e9viter de concevoir un emballage qui n\u2019a pas l\u2019air trop travaill\u00e9 ni trop parfait.<\/strong><\/p>\n<p>Redonner un sentiment de naturel, imiter ou cr\u00e9er des dessins manuels, pour ne pas avoir l\u2019air de trop en faire et amadouer le client avec un packaging trop parfait.<\/p>\n<p>L\u2019id\u00e9e ? Redonner confiance aux clients en montrant une sorte de na\u00efvet\u00e9\/spontan\u00e9it\u00e9.<\/p>\n<p>Studio Halbuki, un de nos clients, s\u2019est justement lanc\u00e9 avec son <a href=\"https:\/\/packhelp.fr\/p\/petit-tube-en-carton-personnalise\/personnalisable\/\" target=\"_blank\" rel=\"noopener\">packaging en forme de tube<\/a> :<\/p>\n<p><a href=\"https:\/\/packhelp.fr\/p\/petit-tube-en-carton-personnalise\/personnalisable\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-78993 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/07\/20160759\/orangeglove-2.jpg\" alt=\"Gants Studio Halbuki inroul\u00e9 dans l'emballage cylindryczny\" width=\"1280\" height=\"1920\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/07\/20160759\/orangeglove-2.jpg 1280w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/07\/20160759\/orangeglove-2-200x300.jpg 200w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/07\/20160759\/orangeglove-2-768x1152.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/07\/20160759\/orangeglove-2-683x1024.jpg 683w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/07\/20160759\/orangeglove-2-1000x1500.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/07\/20160759\/orangeglove-2-500x750.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/07\/20160759\/orangeglove-2-340x510.jpg 340w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/07\/20160759\/orangeglove-2-230x345.jpg 230w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/a><\/p>\n<p class=\"context-cta\" style=\"text-align: center;\"><a href=\"https:\/\/packhelp.fr\/inspiration\/studio-halbuki-accessoires-emballage-artistiques\/\" target=\"_blank\" rel=\"noopener\">D\u00e9couvrez plus en d\u00e9tail le packaging Halbuki et son branding<\/a><\/p>\n<p>Et la contre-culture participe \u00e0 d\u00e9mocratiser et rendre tendance ces <a href=\"https:\/\/packhelp.fr\/packaging-design-guide\/\" target=\"_blank\" rel=\"noopener\">designs de packaging<\/a> aux airs plus naturels.<\/p>\n<p>Les possibilit\u00e9s sont nombreuses pour rendre votre packaging dont les motifs et formes semblent faits \u00e0 la main ou du moins plus authentiques : une forme d\u00e9form\u00e9e, une \u00e9criture manuelle, etc.<\/p>\n<p><a href=\"https:\/\/packhelp.fr\/inspiration\/ifa-chanvre-mode-eco-responsable\/\" target=\"_blank\" rel=\"noopener\">Notre client ifa<\/a> a aussi tr\u00e8s bien su utiliser cette tendance qui prendra son essor en 2023 :<\/p>\n<p><a href=\"https:\/\/packhelp.fr\/p\/boite-dexpedition-eco\/personnalisable\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-90847 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/04102010\/DSC07626.jpg\" alt=\"Bo\u00eete d'exp\u00e9dition \u00e9cologique recycl\u00e9e et biodegradowalny pour ifa\" width=\"1200\" height=\"802\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/04102010\/DSC07626.jpg 1200w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/04102010\/DSC07626-300x201.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/04102010\/DSC07626-768x513.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/04102010\/DSC07626-1024x684.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/04102010\/DSC07626-1000x668.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/04102010\/DSC07626-500x334.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/04102010\/DSC07626-763x510.jpg 763w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/04102010\/DSC07626-230x154.jpg 230w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p class=\"context-cta\" style=\"text-align: center;\">Cette bo\u00eete en carton vous pla\u00eet ? <a href=\"https:\/\/packhelp.fr\/p\/boite-dexpedition-eco\/personnalisable\/\" target=\"_blank\" rel=\"noopener\">Commandez la m\u00eame<\/a> et personnalisez-la en quelques clics !<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-93322\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/11155439\/Nadiya-1.png\" alt=\"Opakowanie Tendance imparfait et spontan\u00e9\" width=\"1024\" height=\"681\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155439\/Nadiya-1.png 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155439\/Nadiya-1-300x200.png 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155439\/Nadiya-1-768x511.png 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155439\/Nadiya-1-1000x665.png 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155439\/Nadiya-1-500x333.png 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155439\/Nadiya-1-767x510.png 767w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155439\/Nadiya-1-230x153.png 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>Les doypacks et la cr\u00e9ativit\u00e9<\/h2>\n<p>Aussi appel\u00e9 <a href=\"https:\/\/packhelp.fr\/p\/sachets-stand-up\/personnalisable\/\" target=\"_blank\" rel=\"noopener\">sachet stand up<\/a>, l\u2019usage du doypack est courant en tant que <a href=\"https:\/\/packhelp.fr\/packaging-cafe\/\" target=\"_blank\" rel=\"noopener\">packaging pour caf\u00e9<\/a>, th\u00e9, bonbons, \u00e9pices, noix, surgel\u00e9s et bien d\u2019autres encore : en bref, il devient un incontournable de l\u2019emballage alimentaire.<\/p>\n<p><a href=\"https:\/\/packhelp.fr\/p\/sachets-stand-up\/personnalisable\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-85308 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/10\/05172636\/Packhelp_doypack2653-1-3.jpg\" alt=\"Saszetki spo\u017cywcze doypack\" width=\"3500\" height=\"2333\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/05172636\/Packhelp_doypack2653-1-3.jpg 3500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/05172636\/Packhelp_doypack2653-1-3-300x200.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/05172636\/Packhelp_doypack2653-1-3-768x512.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/05172636\/Packhelp_doypack2653-1-3-1024x683.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/05172636\/Packhelp_doypack2653-1-3-2000x1333.jpg 2000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/05172636\/Packhelp_doypack2653-1-3-1000x667.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/05172636\/Packhelp_doypack2653-1-3-500x333.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/05172636\/Packhelp_doypack2653-1-3-765x510.jpg 765w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/05172636\/Packhelp_doypack2653-1-3-230x153.jpg 230w\" sizes=\"(max-width: 3500px) 100vw, 3500px\" \/><\/a><\/p>\n<p>Mais ce qu\u2019il y a de r\u00e9ellement nouveau, c\u2019est l\u2019<strong>utilisation du sachet doypack \u00e0 d\u2019autres fins qu\u2019un <a href=\"https:\/\/packhelp.fr\/emballage-alimentaire-personnalise\/\" target=\"_blank\" rel=\"noopener\">emballage alimentaire<\/a>.<\/strong><\/p>\n<p>Utiliser un sachet stand-up comme packaging alimentaire est d\u00e9j\u00e0 assez audacieux mais imaginez un instant ce qu\u2019on fait nos clients d\u00e9bordants d\u2019imagination : certains se sont mis \u00e0 l\u2019utiliser comme <a href=\"https:\/\/packhelp.fr\/emballage-pour-vetements\/\" target=\"_blank\" rel=\"noopener\">emballage pour v\u00eatements<\/a>, notamment pour des chaussettes.<\/p>\n<p><a href=\"https:\/\/packhelp.fr\/p\/sachets-stand-up\/personnalisable\/\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-133358 size-full\" src=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/09\/20164242\/Emballages-alimentaires-sachet-stand-up.png\" alt=\"Emballage alimentaire Packhelp saszetka stoj\u0105ca\" width=\"1600\" height=\"1067\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/09\/20164242\/Emballages-alimentaires-sachet-stand-up.png 1600w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/09\/20164242\/Emballages-alimentaires-sachet-stand-up-300x200.png 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/09\/20164242\/Emballages-alimentaires-sachet-stand-up-1024x683.png 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/09\/20164242\/Emballages-alimentaires-sachet-stand-up-768x512.png 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/09\/20164242\/Emballages-alimentaires-sachet-stand-up-1536x1024.png 1536w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/09\/20164242\/Emballages-alimentaires-sachet-stand-up-1000x667.png 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/09\/20164242\/Emballages-alimentaires-sachet-stand-up-500x333.png 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/09\/20164242\/Emballages-alimentaires-sachet-stand-up-765x510.png 765w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/09\/20164242\/Emballages-alimentaires-sachet-stand-up-230x153.png 230w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/a><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/packhelp.fr\/p\/sachets-stand-up\/personnalisable\/\" target=\"_blank\" rel=\"noopener\">D\u00e9couvrez nos sachets stand-up<\/a><\/p>\n<p>Autre pratique \u00e9mergente avec les l\u00e9gislations qui \u00e9voluent tout autour du globe : l\u2019utilisation du doypack comme packaging pour produits \u00e0 base de CBD.<\/p>\n<p>Attendez-vous donc \u00e0 voir le sachet stand-up devenir une v\u00e9ritable tendance packaging en 2023.<\/p>\n<p class=\"context-cta\" style=\"text-align: center;\"><a href=\"https:\/\/packhelp.fr\/comment-concevoir-un-packaging-cbd-efficace\/\">D\u00e9couvrez comment cr\u00e9er votre packaging CBD<\/a><\/p>\n<h2>Exp\u00e9rience unboxing compl\u00e8te<\/h2>\n<p>\u00c0 l\u2019heure de la pand\u00e9mie mondiale de covid-19 et de la digitalisation d\u2019autant plus croissante de la soci\u00e9t\u00e9, les consommateurs se tournent de plus en plus vers les achats en ligne.<\/p>\n<p>Donc oui <a href=\"https:\/\/packhelp.fr\/covid-19-coronavirus-informations\/\" target=\"_blank\" rel=\"noopener\">votre e-commerce doit \u00eatre pr\u00eat<\/a>.<\/p>\n<p>Mais pas seulement.<\/p>\n<p>La concurrence \u00e9tant de plus en plus f\u00e9roce sur internet, il va falloir vous d\u00e9marquer.<\/p>\n<p><strong>C\u2019est pourquoi 2023 va voir de plus en plus de packagings qui offrent une immersion totale dans l\u2019univers de marque.<\/strong><\/p>\n<p><a href=\"https:\/\/packhelp.fr\/p\/boite-dexpedition-eco\/personnalisable\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-69508 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/04\/15174901\/bijoux-boites-concrete-jungle.jpg\" alt=\"Bijoux et bo\u00eete Betonowa d\u017cungla\" width=\"1080\" height=\"608\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/15174901\/bijoux-boites-concrete-jungle.jpg 1080w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/15174901\/bijoux-boites-concrete-jungle-300x169.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/15174901\/bijoux-boites-concrete-jungle-768x432.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/15174901\/bijoux-boites-concrete-jungle-1024x576.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/15174901\/bijoux-boites-concrete-jungle-1000x563.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/15174901\/bijoux-boites-concrete-jungle-500x281.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/15174901\/bijoux-boites-concrete-jungle-906x510.jpg 906w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/04\/15174901\/bijoux-boites-concrete-jungle-230x129.jpg 230w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/a><\/p>\n<p class=\"context-cta\" style=\"text-align: center;\">Cet emballage vous int\u00e9resse ? D\u00e9couvrez la <a href=\"https:\/\/packhelp.fr\/inspiration\/concrete-jungle-bijoux-eco-responsables\/\" target=\"_blank\" rel=\"noopener\">strat\u00e9gie de branding et les produits de Concrete Jungle<\/a> !<\/p>\n<p>Car le branding ce n\u2019est pas seulement polir votre image sur votre e-commerce, votre produit ou vos r\u00e9seaux sociaux.<\/p>\n<p>L\u2019emballage personnalis\u00e9 pour votre marque doit \u00eatre int\u00e9gralement pens\u00e9 pour refl\u00e9ter votre branding afin d\u2019offrir plus de valeur \u00e0 vos clients.<\/p>\n<p>Cela vous permettra non seulement de vous diff\u00e9rencier de vos concurrents mais \u00e9galement de faire revenir vos clients durant cette nouvelle ann\u00e9e.<\/p>\n<h3>Tout est dans les d\u00e9tails<\/h3>\n<p>Ainsi, chaque petit d\u00e9tail et attention va compter pour s\u00e9duire vos clients.<\/p>\n<p><strong>Apposer votre logo sur votre bo\u00eete produit, c\u2019est bien mais pas suffisant pour<a href=\"https:\/\/packhelp.fr\/guide-unboxing\/\" target=\"_blank\" rel=\"noopener\"> cr\u00e9er une exp\u00e9rience unboxing qui fera mouche.<\/a><\/strong><\/p>\n<p>Votre branding, c\u2019est-\u00e0-dire l\u2019univers de votre marque, c\u2019est certes votre logo, mais bien plus que cela : ce sont des couleurs, des motifs, des slogans, des textures, un style qui doivent communiquer vos valeurs.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-92891 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/31152032\/Packhelp_16_123858.jpg\" alt=\"Opakowanie Tendance w celu prze\u017cycia unboxingu, kompletne avec bo\u00eete, papier de soie et cartes de remerciement\" width=\"2000\" height=\"1334\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152032\/Packhelp_16_123858.jpg 2000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152032\/Packhelp_16_123858-300x200.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152032\/Packhelp_16_123858-768x512.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152032\/Packhelp_16_123858-1024x683.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152032\/Packhelp_16_123858-1000x667.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152032\/Packhelp_16_123858-500x334.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152032\/Packhelp_16_123858-765x510.jpg 765w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152032\/Packhelp_16_123858-230x153.jpg 230w\" sizes=\"(max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<p>Pour r\u00e9ussir votre exp\u00e9rience unboxing en 2023, pensez donc \u00e0 votre branding pour construire une exp\u00e9rience compl\u00e8te autour de votre produit pour que son d\u00e9ballage plonge totalement votre client dans votre univers de marque.<\/p>\n<h3>Nos conseils pour une exp\u00e9rience unboxing r\u00e9ussie<\/h3>\n<p>Concr\u00e8tement comment faire offrir un unboxing canon \u00e0 vos clients ?<\/p>\n<p><strong>Prenez les \u00e9l\u00e9ments de votre charte graphique adapt\u00e9s \u00e0 votre produit et d\u00e9clinez-les sur <em>tous<\/em> les \u00e9l\u00e9ments de votre packaging et accessoires<\/strong>. Voici comment vous pouvez vous y prendre :<\/p>\n<ul>\n<li>Utiliser une <a href=\"https:\/\/packhelp.fr\/boite-avec-impression-interieure\/\" target=\"_blank\" rel=\"noopener\">bo\u00eete imprim\u00e9e aussi \u00e0 l\u2019int\u00e9rieur<\/a><\/li>\n<li>Emballer d\u00e9licatement votre produit dans du <a href=\"https:\/\/packhelp.fr\/p\/papier-soie\/personnalisable\/\" target=\"_blank\" rel=\"noopener\">papier de soie personnalis\u00e9<\/a><\/li>\n<li>Ajouter une <a href=\"https:\/\/packhelp.fr\/p\/cartes-correspondance\/personnalisable\/\" target=\"_blank\" rel=\"noopener\">note de remerciement avec votre logo<\/a> (et autres manuels d\u2019instruction, garanties, etc.)<\/li>\n<li>Fermer solidement votre bo\u00eete avec du <a href=\"https:\/\/packhelp.fr\/adhesifs\/\" target=\"_blank\" rel=\"noopener\">scotch personnalis\u00e9<\/a> ou utiliser des stickers<\/li>\n<\/ul>\n<p><a href=\"https:\/\/packhelp.fr\/p\/ruban-adhesif-kraft\/personnalisable\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-92892 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/31152254\/4W7A8432-1024x682.jpg\" alt=\"Scotch personalizowany\" width=\"1024\" height=\"682\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152254\/4W7A8432-1024x682.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152254\/4W7A8432-1024x682-300x200.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152254\/4W7A8432-1024x682-768x512.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152254\/4W7A8432-1024x682-1000x666.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152254\/4W7A8432-1024x682-500x333.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152254\/4W7A8432-1024x682-766x510.jpg 766w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152254\/4W7A8432-1024x682-230x153.jpg 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p>Certains de ces \u00e9l\u00e9ments peuvent vous appara\u00eetre comme des d\u00e9tails superflus, mais ce sont justement ces attentions suppl\u00e9mentaires qui marqueront l\u2019esprit de vos clients.<\/p>\n<p>Surtout \u00e0 l\u2019heure du e-commerce tout puissant et de la concurrence accrue qui va avec.<\/p>\n<p>Dernier conseil : n\u2019oubliez pas d\u2019\u00eatre cr\u00e9atifs ! La cr\u00e9ativit\u00e9, tant que celle-ci n\u2019entrave pas le c\u00f4t\u00e9 pratique de votre produit, est la bienvenue.<\/p>\n<p><a href=\"https:\/\/packhelp.fr\/p\/papier-soie\/personnalisable\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-92893 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/31152400\/cat_tissue_paper.png\" alt=\"Papier de soie imprim\u00e9e du logo d'une marque comme motyw\" width=\"616\" height=\"420\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152400\/cat_tissue_paper.png 616w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152400\/cat_tissue_paper-300x205.png 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152400\/cat_tissue_paper-500x341.png 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31152400\/cat_tissue_paper-230x157.png 230w\" sizes=\"(max-width: 616px) 100vw, 616px\" \/><\/a><\/p>\n<p>Une id\u00e9e au hasard : pourquoi ne pas prendre votre logo et le copier coller partout sur votre packaging pour cr\u00e9er un motif facile \u00e0 identifier. C\u2019est une tendance que nous avons vu \u00e9galement cro\u00eetre et que nous nous attendons \u00e0 voir fleurir en 2023.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-93323\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/11155444\/Phil-1.png\" alt=\"Opakowanie Tendance d'utilisation du logo comme motyw\" width=\"1024\" height=\"681\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155444\/Phil-1.png 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155444\/Phil-1-300x200.png 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155444\/Phil-1-768x511.png 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155444\/Phil-1-1000x665.png 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155444\/Phil-1-500x333.png 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155444\/Phil-1-767x510.png 767w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/11155444\/Phil-1-230x153.png 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h2>Les mascottes<\/h2>\n<p>Eh oui, on fait du neuf avec du vieux.<\/p>\n<p>Les mascottes, cet outil de m\u00e9morisation des marques revient en force en 2023.<\/p>\n<p>Avec cette ann\u00e9e, une sp\u00e9cificit\u00e9 particuli\u00e8re : les marques vont les <strong>d\u00e9cliner sous toutes leurs formes<\/strong> : on change la couleur, les v\u00eatements et bien d&#8217;autres encore, le principal \u00e9tant que la mascotte doit bien rester identifiable (sinon elle ne sert plus \u00e0 grand chose&#8230;).<\/p>\n<p>Ces variations s&#8217;adaptent et mettent en valeur chacun produit d&#8217;une gamme par exemple.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-176847 size-large\" src=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19135007\/studio-blackthorns-C7vX_SBPrqk-unsplash-1024x682.jpg\" alt=\"Gamme de canettes avec des mascotes\" width=\"1024\" height=\"682\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19135007\/studio-blackthorns-C7vX_SBPrqk-unsplash-1024x682.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19135007\/studio-blackthorns-C7vX_SBPrqk-unsplash-300x200.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19135007\/studio-blackthorns-C7vX_SBPrqk-unsplash-768x512.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19135007\/studio-blackthorns-C7vX_SBPrqk-unsplash-1536x1023.jpg 1536w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19135007\/studio-blackthorns-C7vX_SBPrqk-unsplash-2048x1365.jpg 2048w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19135007\/studio-blackthorns-C7vX_SBPrqk-unsplash-2000x1333.jpg 2000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19135007\/studio-blackthorns-C7vX_SBPrqk-unsplash-1000x666.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19135007\/studio-blackthorns-C7vX_SBPrqk-unsplash-500x333.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19135007\/studio-blackthorns-C7vX_SBPrqk-unsplash-765x510.jpg 765w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19135007\/studio-blackthorns-C7vX_SBPrqk-unsplash-230x153.jpg 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p>Et l\u2019\u00e9quipe Packhelp a observ\u00e9 ce ph\u00e9nom\u00e8ne appara\u00eetre tant sous forme de formes travaill\u00e9es que de traits \u00e9pur\u00e9s.<\/p>\n<p><a href=\"https:\/\/packhelp.fr\/p\/boite-dexpedition-eco\/personnalisable\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-50162 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2019\/10\/06151542\/tasses-cafe-boite-dak-coffee-roasters.jpg\" alt=\"opakowania Dak Coffee Roasters et tasses de cafe\" width=\"1024\" height=\"748\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2019\/10\/06151542\/tasses-cafe-boite-dak-coffee-roasters.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2019\/10\/06151542\/tasses-cafe-boite-dak-coffee-roasters-300x219.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2019\/10\/06151542\/tasses-cafe-boite-dak-coffee-roasters-768x561.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2019\/10\/06151542\/tasses-cafe-boite-dak-coffee-roasters-1000x730.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2019\/10\/06151542\/tasses-cafe-boite-dak-coffee-roasters-500x365.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2019\/10\/06151542\/tasses-cafe-boite-dak-coffee-roasters-698x510.jpg 698w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2019\/10\/06151542\/tasses-cafe-boite-dak-coffee-roasters-230x168.jpg 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/a><\/p>\n<p class=\"context-cta\" style=\"text-align: center;\">Chouette cet emballage, non ? <a href=\"https:\/\/packhelp.fr\/inspiration\/packaging-dak-coffee-roasters\/\" target=\"_blank\" rel=\"noopener\">D\u00e9couvrez le concept de Dak Coffee Roasters<\/a> !<\/p>\n<h2>Mat\u00e9riaux \u00e9cologiques<\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Plus que jamais, les entreprises vont chercher \u00e0 se s\u00e9parer du plastique au zysk de mat\u00e9riaux plus \u00e9cologiques comme le carton.<\/span><\/span><\/p>\n<p class=\"context-cta\" style=\"text-align: center;\"><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u00c0 lir: <\/span><\/span><a href=\"https:\/\/packhelp.fr\/emballage-plastique-alternatives\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">6 alternatyw au plastique<\/span><\/span><\/a><\/strong><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">D&#8217;autres alternatywnych peuvent \u00eatre le bioplastique, le verre ou parfois m\u00eame le retour \u00e0 la consigne. Pensez aussi \u00e0 vous tourner vers un mono-mat\u00e9riau pour faciliter le recyclage de votre emballage.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Dans tous les cas, c&#8217;est le moment de faire post\u0119powy votre <\/span><\/span><a href=\"https:\/\/packhelp.fr\/demarche-rse-definition\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">politique RSE<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> .<\/span><\/span><\/p>\n<p><a href=\"https:\/\/packhelp.fr\/p\/sac-expedition-plastique-biodegradable\/personnalisable\/\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-88440 size-full\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/10\/30145138\/pre-printed-bio-poly-mailer-lifestyle-1%402x-1.jpg\" alt=\"Pochette d'exp\u00e9dition en bioplastique pr\u00e9-imprim\u00e9e\" width=\"1200\" height=\"1200\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/30145138\/pre-printed-bio-poly-mailer-lifestyle-1%402x-1.jpg 1200w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/30145138\/pre-printed-bio-poly-mailer-lifestyle-1%402x-1-300x300.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/30145138\/pre-printed-bio-poly-mailer-lifestyle-1%402x-1-768x768.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/30145138\/pre-printed-bio-poly-mailer-lifestyle-1%402x-1-1024x1024.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/30145138\/pre-printed-bio-poly-mailer-lifestyle-1%402x-1-1000x1000.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/30145138\/pre-printed-bio-poly-mailer-lifestyle-1%402x-1-500x500.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/30145138\/pre-printed-bio-poly-mailer-lifestyle-1%402x-1-600x600.jpg 600w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/30145138\/pre-printed-bio-poly-mailer-lifestyle-1%402x-1-576x576.jpg 576w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/30145138\/pre-printed-bio-poly-mailer-lifestyle-1%402x-1-510x510.jpg 510w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/10\/30145138\/pre-printed-bio-poly-mailer-lifestyle-1%402x-1-230x230.jpg 230w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Les mat\u00e9riaux alternatifs tels que les feuilles, le bambou ou encore la canne \u00e0 sucre ont \u00e9galement gagn\u00e9 en notori\u00e9t\u00e9. Et on peut comprendre pourquoi: issus de v\u00e9g\u00e9taux \u00e9tant destin\u00e9s \u00e0 un autre besoin, ce sont des sous-produits qui \u00e9taient cens\u00e9s finir en d\u00e9chet.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-92898\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/12\/31153212\/DSC2758-e1607613275113-1024x806-1.jpg\" alt=\"Opakowanie biodegradowalne\" width=\"1024\" height=\"806\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31153212\/DSC2758-e1607613275113-1024x806-1.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31153212\/DSC2758-e1607613275113-1024x806-1-300x236.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31153212\/DSC2758-e1607613275113-1024x806-1-768x605.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31153212\/DSC2758-e1607613275113-1024x806-1-1000x787.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31153212\/DSC2758-e1607613275113-1024x806-1-500x394.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31153212\/DSC2758-e1607613275113-1024x806-1-648x510.jpg 648w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/12\/31153212\/DSC2758-e1607613275113-1024x806-1-230x181.jpg 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<h3><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Une proste podstawienie materia\u0142u<\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Le point commun que Packhelp obserwator pu, kt\u00f3ry mo\u017ce pom\u00f3c klientom w przechodzeniu przez mat\u00e9riaux \u00e9co-responsables, c&#8217;est le fait que <\/span><\/span><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">plut\u00f4t que de convoir un tout nouveau Packaging \u00e0 partir de z\u00e9ro, ces marques rempla\u00e7aient simplement le mat\u00e9riau de leur package<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> .<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Itp. to wszystko.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Par example, une marque passe de <\/span><\/span><a href=\"https:\/\/packhelp.fr\/p\/pochette-plastique\/personnalisable\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">sacs d&#8217;exp\u00e9dition en plastique<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> \u00e0 des <\/span><\/span><a href=\"https:\/\/packhelp.fr\/p\/pochette-plastique-recyclee\/personnalisable\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">sacs d&#8217;exp\u00e9dition en plastique recycl\u00e9<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> .<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Ces derniers ont les m\u00eames propri\u00e9t\u00e9s de Protection des Colis, sont \u00e9galement enti\u00e8rement personnalisables avec votre branding, mais ils sont simplement plus \u00e9cologiques.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Comme quoi, passer \u00e0 un emballage plus eko-odpowiedzialny, c&#8217;est pas forcement compliqu\u00e9.<\/span><\/span><\/p>\n<p style=\"text-align: center;\"><a class=\"button__base button__medium \" href=\"https:\/\/packhelp.fr\/packaging-eco-responsable\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Opakowanie Passer au eko-odpowiedzialne<\/span><\/span><\/a><\/p>\n<h3><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Sadzarka do drzew<\/span><\/span><\/h3>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Enfin, kt\u00f3ry jest naissante que nous avons remarqu\u00e9e: nombreux klienci fid\u00e8les ont rejoint notre program <\/span><\/span><a href=\"https:\/\/packhelp.fr\/planter-des-arbres\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">wsp\u00f3\u0142pracy z One Tree Planted<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> .<\/span><\/span><\/p>\n<p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">En plus de passer \u00e0 des mat\u00e9riaux d&#8217;emballage \u00e9cologiques, cette wk\u0142ad permet de replanter des arbres dans les endroits o\u00f9 la plan\u00e8te en a le plus besoin<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> . Et bien s\u00fbr: plus vous Commandez une quantit\u00e9 valide, plus on plante d&#8217;arbres. Mieux encore: on calcule automatiquement le nombre d&#8217;arbres pour qu&#8217;il y en ait plus que votre Commande n&#8217;en a n\u00e9cessit\u00e9.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-63322\" src=\"https:\/\/static.cdn.packhelp.com\/wp-content\/uploads\/2020\/03\/05135701\/photo_embeded%402x.png\" alt=\"Arbres Caract\u00e9ristiques Ecologiques\" width=\"976\" height=\"608\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/03\/05135701\/photo_embeded%402x.png 976w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/03\/05135701\/photo_embeded%402x-300x187.png 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/03\/05135701\/photo_embeded%402x-768x478.png 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/03\/05135701\/photo_embeded%402x-500x311.png 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/03\/05135701\/photo_embeded%402x-819x510.png 819w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2020\/03\/05135701\/photo_embeded%402x-230x143.png 230w\" sizes=\"(max-width: 976px) 100vw, 976px\" \/><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Comme nous l&#8217;expliquions d\u00e9j\u00e0 plus t\u00f4t dans cet artyku\u0142, cette tendance ne va faire que cro\u00eetre. Quasiment 97% de ces marques ont d&#8217;ores et d\u00e9j\u00e0 choisi d&#8217;apposer un <\/span><\/span><a href=\"https:\/\/packhelp.fr\/eco-badge-packhelp\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">\u00e9co-badge<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> montrant leur zaanga\u017cowanie w la plan\u00e8te sur leur opakowanie et sur leur site internet.<\/span><\/span><\/p>\n<h2><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Kolory nasycone<\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Quoi de mieux pour se faire remarquer qu&#8217;une couleur bien satur\u00e9e? Vous savez, ces <\/span><\/span><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">couleurs tape \u00e0 l&#8217;oeil<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> , nie chcesz tego, co jest krzykliwe?<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Est-ce en r\u00e9action aux temps moroses? Energia, inflacja, guerre, r\u00e9chauffement climatique&#8230; Nous n&#8217;avons pas la r\u00e9ponse mais c&#8217;est une tendance package qui m\u00e9rite r\u00e9flexion pour votre design.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Wyjd\u017a z la sobri\u00e9t\u00e9 et les motyws complexes donc, <\/span><\/span><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">place aux formes simples et peinturlur\u00e9s<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> .<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">En m\u00eame temps, \u00e0 ce qu&#8217;il para\u00eet, les <\/span><\/span><a href=\"https:\/\/packhelp.fr\/7-designs-demballages-minimalistes-remarquables\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Designs Packaging Minimalistes<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> , \u00e7a marche bien.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-176853 size-large\" src=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19141809\/studio-blackthorns-AcDDQhpm57E-unsplash-1024x683.jpg\" alt=\"B\u0142yszcz\u0105ce puszki kolor\u00f3w\" width=\"1024\" height=\"683\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19141809\/studio-blackthorns-AcDDQhpm57E-unsplash-1024x683.jpg 1024w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19141809\/studio-blackthorns-AcDDQhpm57E-unsplash-300x200.jpg 300w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19141809\/studio-blackthorns-AcDDQhpm57E-unsplash-768x512.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19141809\/studio-blackthorns-AcDDQhpm57E-unsplash-1536x1024.jpg 1536w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19141809\/studio-blackthorns-AcDDQhpm57E-unsplash-2048x1365.jpg 2048w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19141809\/studio-blackthorns-AcDDQhpm57E-unsplash-2000x1333.jpg 2000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19141809\/studio-blackthorns-AcDDQhpm57E-unsplash-1000x667.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19141809\/studio-blackthorns-AcDDQhpm57E-unsplash-500x333.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19141809\/studio-blackthorns-AcDDQhpm57E-unsplash-765x510.jpg 765w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19141809\/studio-blackthorns-AcDDQhpm57E-unsplash-230x153.jpg 230w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Les couleurs satur\u00e9es to synonimy d&#8217;audace, de cran, de joie.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">De quoi sortir du lot&#8230; et de la morosite ambiante?<\/span><\/span><\/p>\n<h2><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Les Zones kontynuuje automatyczne pakowanie<\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Derni\u00e8re tendance Packaging que vous verrez en 2023: les lignes ou stref qui couvrent l&#8217;ensemble du Packaging.<\/span><\/span><\/p>\n<p><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Le c\u00f4t\u00e9 p\u0142yne de ces lignes kontynuuje aporte de la s\u00e9r\u00e9nit\u00e9 \u00e0 votre emballage et donnent aussi envie de le tourner de tous les c\u00f4t\u00e9s!<\/span><\/span><\/strong><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Et \u00e7a c&#8217;est bon pour vous, plus un client passe de temps sur votre produit, plus il dewards de l&#8217;acheter. \u00c0 warunek de bien faire votre boulot au dos du Packaging bien s\u00fbr.<\/span><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-176859 size-large\" src=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19143917\/mk-2-V5KO1MZRc2Y-unsplash-891x1024.jpg\" alt=\"Kontynuacja Personne qui tient un gobelet avec des lignes ondul\u00e9es\" width=\"891\" height=\"1024\" srcset=\"https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19143917\/mk-2-V5KO1MZRc2Y-unsplash-891x1024.jpg 891w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19143917\/mk-2-V5KO1MZRc2Y-unsplash-261x300.jpg 261w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19143917\/mk-2-V5KO1MZRc2Y-unsplash-768x883.jpg 768w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19143917\/mk-2-V5KO1MZRc2Y-unsplash-1000x1149.jpg 1000w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19143917\/mk-2-V5KO1MZRc2Y-unsplash-500x575.jpg 500w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19143917\/mk-2-V5KO1MZRc2Y-unsplash-444x510.jpg 444w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19143917\/mk-2-V5KO1MZRc2Y-unsplash-230x264.jpg 230w, https:\/\/packhelp-landing-assets.s3.eu-central-1.amazonaws.com\/wp-content\/uploads\/2021\/12\/19143917\/mk-2-V5KO1MZRc2Y-unsplash.jpg 1193w\" sizes=\"(max-width: 891px) 100vw, 891px\" \/><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Le mieux: faites-en sorte que vos lignes se raccordent d&#8217;un Packaging \u00e0 l&#8217;autre lorsque ceux-ci sont Align\u00e9es en rayon. Gwarancja efektu.<\/span><\/span><\/p>\n<h2><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Les tendances Packaging 2023 en deux mots<\/span><\/span><\/h2>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Opakowania Les tendances na 2023 seront vari\u00e9es.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Pour autant, <\/span><\/span><strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">l&#8217;\u00e9quipe Packhelp a vu une tendance particuli\u00e8re cro\u00eetre de fa\u00e7on incroyable: les emballages soucieux de l&#8217;environnement et la transparence des entreprises \u00e0 ce sujet<\/span><\/span><\/strong><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> .<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Entre les l\u00e9gislations qui \u00e9voluent pour encadrer la <\/span><\/span><a href=\"https:\/\/packhelp.fr\/demarche-rse-definition\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">RSE<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> et les consommateurs qui exigent d\u00e9sormais de plus en plus un <\/span><\/span><a href=\"https:\/\/packhelp.fr\/packaging-eco-responsable\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">package eco-responsable<\/span><\/span><\/a><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\"> , on s&#8217;attend donc \u00e0 ce que ce soit une tendance dominuj\u0105cy en 2023.<\/span><\/span><\/p>\n<p><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Et pour tous ces besoins de package, Packhelp jest pomocnikiem.<\/span><\/span><\/p>\n<p style=\"text-align: center;\"><a href=\"https:\/\/packhelp.fr\/boutique\/\" target=\"_blank\" rel=\"noopener\"><span style=\"vertical-align: inherit;\"><span style=\"vertical-align: inherit;\">Opakowania rozwi\u0105za\u0144 D\u00e9couvrir nos<\/span><\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Nul ne peut pr\u00e9dire l&#8217;avenir du package. Les tendances package en revanche, pour une entreprise qui en vend, ce n&#8217;est pas trop difficile. Ces tendances Packaging, nous allons le voir, ne sont pas tant des \u00e9volutions du design package que de la mati\u00e8re, not celui-ci est fait par example. Vous allez le voir, pewne tendencje [&hellip;]<\/p>\n","protected":false},"author":35,"featured_media":176847,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9267],"tags":[],"acf":[],"lang":"fr","translations":{"fr":92879,"en":91347,"gb":91369,"de":149506,"pl":92232,"it":149828,"sv-se":149553,"en-us":207577},"pll_sync_post":[],"_links":{"self":[{"href":"https:\/\/packhelp.fr\/wp-json\/wp\/v2\/posts\/92879"}],"collection":[{"href":"https:\/\/packhelp.fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packhelp.fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packhelp.fr\/wp-json\/wp\/v2\/users\/35"}],"replies":[{"embeddable":true,"href":"https:\/\/packhelp.fr\/wp-json\/wp\/v2\/comments?post=92879"}],"version-history":[{"count":0,"href":"https:\/\/packhelp.fr\/wp-json\/wp\/v2\/posts\/92879\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packhelp.fr\/wp-json\/wp\/v2\/media\/176847"}],"wp:attachment":[{"href":"https:\/\/packhelp.fr\/wp-json\/wp\/v2\/media?parent=92879"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packhelp.fr\/wp-json\/wp\/v2\/categories?post=92879"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packhelp.fr\/wp-json\/wp\/v2\/tags?post=92879"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}