The Packet Pushers podcast and content network isn’t a traditional news or media outlet. Think of us more as industry analysts and influencers. We carefully curate technology news for our audience and add a healthy dose of perspective based on our careers in technology and journalism.
We cover technology from a practitioner perspective. We explain to our audience what it is, how it works, and why they should care.
Where we might cover your news
- Network Break, our weekly industry news and analysis podcast
- Human Infrastructure, our weekly newsletter curating news and perspectives in networking
- Our blog, where we write stories about briefings we believe might affect our audience
Technologies we cover
Packet Pushers is focused on IT infrastructure.
- Networking: routing, switching, load balancers/ADCs, hardware, optics, cabling, ASICs, FPGAs, DPUs, SmartNICs, intent-based, MPLS
- Wireless: 802.11ax, Wi-Fi, access points, 5G, private 5G
- WAN, SD-WAN, SASE, SSE
- Data center & SDN: BGP EVPN, VXLAN, fabric, controllers, overlays, underlays
- White box & disaggregation: emerging NOSs, Linux networking, non-traditional stacks
- Systems management: telemetry, monitoring, observability, compliance, dashboards
- Cloud: public, private, hybrid, AWS, Azure, GCP, Oracle
- Automation & orchestration: Kubernetes, tooling, DevOps, APIs, Terraform, GitHub, GitLab, CI/CD
- Visibility, observability, systems management: tracing, logging, dashboards, SNMP, telemetry
- Security: firewalls, IDS/IPS, microsegmentation, VPN, encryption
- Enterprise IoT & IIoT
- Edge computing
- Kubernetes
👍 Pitches we’re interested in
We look for announcements about significant product advancements. In particular, we’re interested in:
- Companies emerging from stealth
- New product releases and significant updates
- Technology deep-dives
- Emerging use cases
👎 Pitches we ignore
- Podcast guest appearance requests (see our sponsorship program for opportunities to place your clients on one or more of our shows)
- Executive moves or hires
- Honors bestowed upon a product, including Gartner positioning
- Customer acquisitions
- Vendor surveys or reports
- Consumer products
- Article posting or link exchange requests
A note on timeliness
Packet Pushers honors embargos but we don’t compete for breaking stories or exclusive coverage. The perspective we bring isn’t affected by publishing as soon as an embargo lifts. While we might publish quickly, we don’t prioritize it. We’ll always take the time to tell the story in a way we believe will most benefit our audience.