Privacy Policy

Last Updated: July 21, 2025

1. Introduction

Pace Generative LLC (“Pace Generative,” “we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website pacegenerative.com (the “Site”) and when you use our Generative Engine Optimization services (collectively, the “Services”).

This policy is incorporated into our Terms of Service. By using our Site or Services, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this privacy policy, please do not access the site or use our services.

2. Information We Collect

We collect information that you provide directly to us, information we collect automatically, and information we may receive from third parties.

1. Information You Provide to Us
   • Account and Contact Information: When you create an account, request our Services, or communicate with us, we collect information such as your name, email address, phone number, company name, and job title.
   • Client Content and Business Data: To perform our Services, we collect information you provide about your business, products, services, target audience, and goals. This may include access to your website content, marketing materials, and other business-critical data (“Client Content”).
   • Payment Information: When you purchase our Services, we collect payment information through our secure third-party payment processor. We do not store full credit card numbers on our servers.
   • Communications: We collect information when you contact us with questions or feedback, including the content of your messages.
2. Information We Collect Automatically
   • Log and Usage Data: Like most websites, we automatically collect information that your browser sends when you visit our Site. This may include your IP address, browser type, device information, operating system, pages viewed, and the dates and times of your visit.
   • Cookies and Tracking Technologies: We use cookies and similar tracking technologies to track activity on our Site and hold certain information. You can instruct your browser to refuse all cookies, but some parts of our Site may not function properly.

3. How We Use Your Information

We use the information we collect for various business purposes, including to:

• Provide, Operate, and Maintain our Services:
  • To set up and manage your account.
  • To fulfill our contractual obligations as outlined in a Statement of Work (SOW).
  • To communicate with you about your account and provide customer support.
• Perform Generative Engine Optimization (GEO):
  • To analyze your business and website to develop a tailored GEO strategy.
  • To create, refine, and publish optimized content on your behalf.
  • To monitor and report on the performance of our Services.
• Improve and Personalize our Services:
  • To understand how our Site and Services are being used.
  • To develop new products, services, and features.
• Process Payments: To bill you for the Services you have purchased.
• Marketing and Communications: To send you marketing communications and promotional materials that may be of interest to you. You may opt out of receiving these communications at any time.
• Legal and Security Purposes:
  • To comply with legal obligations.
  • To prevent fraud, enforce our Terms of Service, and protect the security of our Site and the rights of our users.

4. How We Use Artificial Intelligence (AI)

A core component of our Services involves the use of advanced artificial intelligence platforms and models from third-party providers (e.g., OpenAI, Google, Anthropic).

• Purpose of AI Use: We use these AI tools to analyze Client Content, conduct research, generate new content, and develop optimization strategies as part of our GEO Services.
• Data Processed by AI: Information you provide to us as Client Content may be processed by these AI systems to deliver the Services.
• Data Protection with AI Providers: We do not use your Client Content to train third-party AI models. We enter into agreements with our AI providers that include confidentiality and security clauses to protect your data. These agreements contractually obligate them to use your data solely for the purpose of providing the service to us and not for their own purposes.

5. Disclosure of Your Information

We do not sell your personal information. We may share your information in the following limited circumstances:

• With Service Providers: We share information with trusted third-party vendors who perform services on our behalf, such as payment processing, web hosting, analytics, and marketing. These providers are contractually obligated to safeguard your data and use it only for the services we have hired them to provide.
• With AI Platform Providers: As described above, we share information with our AI partners as necessary to provide our GEO Services.
• For Legal Reasons: We may disclose your information if we are required to do so by law or in response to a valid request by public authorities (e.g., a court or government agency).
• To Protect Our Rights: We may disclose information to enforce our Terms of Service, protect our property and security, and defend against legal claims.
• Business Transfers: In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business by another company, your information may be transferred as part of that transaction.
• For marketing purposes: When you visit or log in to our website, cookies and similar technologies may be used by our online data partners or vendors to associate these activities with other personal information they or others have about you, including by association with your email or home address. We (or service providers on our behalf) may then send communications and marketing to these email or home addresses. You may opt out of receiving this advertising by visiting https://app.retention.com/optout.

6. Agency and White-Label Services

When we provide Services to an Agency, reseller, or partner (“Agency”) on a white-label basis for their end-client (“End-Client”), we act as a data processor on behalf of the Agency. The Agency is considered the data controller with respect to their End-Client’s information.

In these cases, the Agency is responsible for ensuring that the End-Client’s information is collected and shared with us in compliance with all applicable data protection laws, including providing any necessary notices and obtaining any required consents from the End-Client. We will process the End-Client’s data in accordance with the Agency’s instructions and the terms of our agreement with the Agency.

7. Your Data Protection Rights

Depending on your location, you may have the following rights regarding your personal information:

• The Right to Access: You have the right to request copies of the personal information we hold about you.
• The Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
• The Right to Erasure (Deletion): You have the right to request that we erase your personal data, under certain conditions.
• The Right to Restrict Processing: You have the right to request that we restrict the processing of your personal data, under certain conditions.
• The Right to Data Portability: You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
• The Right to Opt-Out: You have the right to opt out of marketing communications at any time.

To exercise any of these rights, please contact us at [email protected]. We will respond to your request in accordance with applicable law. If we are acting as a data processor for an Agency, we will direct you to the Agency to service your request.

8. Data Security and Retention

• Security: We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that no security measures are perfect or impenetrable.
• Retention: We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy, including for the duration of our business relationship and for a reasonable period thereafter to comply with our legal, accounting, and reporting obligations.

9. Information About Children

Our Site and Services are not intended for or directed at children under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have collected personal information from a child under 18, we will take steps to delete such information promptly.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date. We encourage you to review this Privacy Policy periodically for any changes.

11. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

Pace Generative LLC

Email: [email protected]

Website: pacegenerative.com/contact