These native ads appear in users’ “For You” feeds. They blend seamlessly with organic content and can be up to 60 seconds long.
Overlays are displayed as a small banner or pop-up at the bottom of TikTok videos. They’re effective for driving engagement while promoting your products/services.
Takeover ads are full-screen ads that appear when users open the app. Because they’re highly and impactful, you can capture immediate attention and create a memorable first impression.
Influencer ads are ideal for boosting brand credibility, reaching a wider audience, and generating authentic engagement through endorsements from influencers.