Papers by Ahmad Iftikhar
The role of Greed, Fear and Oligarchs-Cate Reavia

This research paper looks to find out the problems and issues faced by women entrepreneurs in the... more This research paper looks to find out the problems and issues faced by women entrepreneurs in the city of Lahore, Pakistan. Women are developing themselves and are an important part of the economy despite the lack of attention given to them in this part of the world. Apart from gaining an insight to the issues these entrepreneurial women have to face, the objectives also include researching into the problems they have in generating the finances and understanding the social reasons which force them to work. Gender specific issues are also to be discussed in this report. To fulfil the objectives a thorough primary research was carried out where a questionnaire (sample attached) was developed with exact questions reflecting the research purpose. The sample size was then further divided into literate and illiterate women entrepreneurs for the precision of the results. The results have shown that both literate and illiterate women entrepreneurs have problems all the way up from starting their business to keep running it successfully. However the literate women are slightly better off than the illiterate women as they have a greater exposure to this world due to their family backgrounds and education which helps them compete effectively and with courage. The literate women tend to open up their own business with a pursuit of happiness which automatically makes them more motivated to work whereas the illiterate women mostly end up working and opening their business to fulfil their basic necessities in life. The culture in this part of the world hasn’t seen a woman working in the past, thus making it difficult for them working in the 21st century. This mentality is however changing with time as women grow in different sectors of the economy with expertise and making it clear that they are here to work and stay.
Pakistan was established in 1947 and since its inception, it has been surrounded by countless iss... more Pakistan was established in 1947 and since its inception, it has been surrounded by countless issues including but not limited to ill-formed/missing infrastructure, insufficient refined resources, barren or obsolete factories and technologies, refuges problem, illiteracy, Demarcation of Boundaries, imposed conflicts at Kashmir and other fronts and an ever-ready enemy to underscore all the efforts towards progress. Despite it being rich on raw resources thus far Pakistan is a developing country with limited development in every era due to the problems it faces.
mecca cola once introduced in Pakistan few years ago, but failed to make name in market some cau... more mecca cola once introduced in Pakistan few years ago, but failed to make name in market some causes discussed with new strategies new branding new philosophy to make it successful in target market.
Retail Audit of Local Pizza outlet "pizza Wonder" situated in Lahore. Complete audit considering ... more Retail Audit of Local Pizza outlet "pizza Wonder" situated in Lahore. Complete audit considering every aspect of retail management.
Some Best Case studies by Ahmad Iftikhar
A new brand of entrepreneurs has arrived on the business scene. These entrepreneurs carry with th... more A new brand of entrepreneurs has arrived on the business scene. These entrepreneurs carry with them a whole new set of values. Their mission is to be socially responsible, protect the planet, and do the right thing for all of their stakeholders. They aim to achieve a balance between profits and one or more causes of their choosing, and view for-profit entrepreneurship as a vehicle for social change. Their approach to management questions our basic assumptions about how businesses should be run and what their role should be in society. The authors call these pioneers "values-centered" entrepreneurs.
The role of Greed, Fear and Oligarchs-Cate Reavia
Brand Differentiation through Customer Relation Management
Organizational Values & Crisis Management
Teaching Documents by Ahmad Iftikhar
The model is based on the theory that, for an organization to perform well, these seven elements ... more The model is based on the theory that, for an organization to perform well, these seven elements need to be aligned and mutually reinforcing. So, the model can be used to help identify what needs to be realigned to improve performance, or to maintain alignment (and performance) during other types of change.
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Papers by Ahmad Iftikhar
Some Best Case studies by Ahmad Iftikhar
Teaching Documents by Ahmad Iftikhar