SEBO

A new Shopify site that’s smarter, faster, and easier to navigate.

  • Shopify Development
  • UX and Navigation Overhaul
  • Product Data Enhancements
  • Custom Feature Development
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The Challenge

SEBO Canada’s previous website was packed with valuable information but was difficult to navigate—especially for new customers unfamiliar with the product line names. The design felt outdated, the layout was overwhelming, and the shopping journey was unclear. In addition, the product data structure limited how items could be filtered and displayed.

SEBO needed a modern-looking site that did a better job of guiding customers to the right product quickly, without compromising on content or flexibility.

The Solution

Navigation Redesign

We reorganized the site’s navigation to reflect how customers actually shop, not by brand-specific product lines as it was before, but by intuitive categories and user needs. The result is a simpler, more welcoming experience for new and returning shoppers.

Product Data Overhaul

We worked closely with the SEBO team to clean up and restructure their product data. This allowed us to add more advanced filtering and display options across the site, making products easier to find and compare so that customers can make better decisions faster.

Custom Vacuum Advisor Tool

To simplify decision-making, we built a custom Vacuum Advisor that guides users based on their specific needs and recommends the right vacuum model. It’s the perfect tool for customers who don’t know where to begin.

Powerful Shopify Development

From dynamic product templates to advanced filtering logic, the site is packed with clever, behind-the-scenes Shopify development. Product pages automatically adapt based on the available data, giving the SEBO team tons of flexibility. Filtering is fast, intuitive, and built to scale with the catalog. We also implemented custom logic throughout the site to improve content display, user flow, and performance, all while keeping the admin side clean and easy to manage.

The Result

SEBO Canada’s new site has undergone a major revamp: it’s visually appealing, easier to navigate, and built to help customers find the perfect vacuum effortlessly. The SEBO team can also now manage their product catalog with better flexibility. This build goes beyond the usual Shopify setup; it’s a showcase of what’s possible when good design meets smart development.

This was everything the client wanted—and more.