Company Overview
PRLab is a global B2B technology public relations agency headquartered in Amsterdam, with additional offices in Austin, Munich, Madrid, and Stockholm. Founded in 2019 by Matias Rodsevich, PRLab specializes in providing strategic PR services to startups, scale-ups, and established tech companies across various sectors, including fintech, SaaS, biotech, health tech, blockchain, and clean energy. The agency is known for its innovative approach, focusing on delivering measurable outcomes rather than traditional output metrics.
PRLab’s philosophy centers on creating newsworthy content proactively, rather than waiting for internal news to emerge. This approach ensures continuous media engagement and helps clients maintain a strong presence in their respective industries. The agency offers a comprehensive suite of services, including digital PR, media training, internal communications, SEO optimization, and crisis communication. Each PR strategy is custom-made to align with the client’s business goals and growth stage, ensuring relevance and effectiveness.
The team at PRLab comprises diverse professionals with a shared commitment to delivering authentic campaigns that resonate with target audiences. Their expertise in various tech verticals allows them to craft tailored strategies that drive brand awareness, credibility, and thought leadership. PRLab’s clients have secured coverage in prominent media outlets such as Forbes, TechCrunch, Bloomberg, and the Financial Times, reflecting the agency’s ability to generate significant media exposure.
In addition to traditional PR services, PRLab emphasizes the integration of PR efforts into the broader marketing mix. This includes aligning PR strategies with sales funnels to enhance ROI and leveraging social media to develop a consistent brand image. PRLab’s global presence and sector-specific expertise make it a valuable partner for tech companies seeking to elevate their brand and achieve sustainable growth through strategic public relations. Their forward-thinking approach and dedication to client success position them as a leading agency in the dynamic world of tech PR.
Founded Year
2018
Budget Required
$5,000+ , $100 - $149 / hr
Services Offered
No. of Employees
Under 49
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Reviews
Patricia Thompson
PRLab is second to none for its work with startups in Fintech and Blockchain. Our mission became theirs. Great ideas and great communication. They succeeded where other agencies have failed. I strongly recommend.
Steven Johnson
PRLab is definitely the best PR agency in Amsterdam. A great team, always very helpful and supportive. They offer excellent public relations services for startups and SEO.It was a pleasure to work with them!
Margaret White
PRLab is the Best fintech PR agency I’ve worked with. Their proactiveness and approach to work based on hitting KPI’s really made a difference in the collaboration. They are also present in multiple markets which made the overall collaboration run way smoother
