Papers by Dr. Fadi Abdel Fattah
Heliyon
The study population included 2511 responders and the results showed the significant variables th... more The study population included 2511 responders and the results showed the significant variables that are associated with nutritional status during the COVID-19 pandemic in Jordan (the tables represent the key).
The very fact that you are reading this book is a major step towards the floodgates of immense ma... more The very fact that you are reading this book is a major step towards the floodgates of immense marketing studies and knowledge. Idea to inception was an insightful journey, which took duration of six months and we are most grateful to the following individuals:
Artificial Intelligence for Sustainable Finance and Sustainable Technology
Ethics & Behavior
Ethical leaders can influence followers’ ethical behaviors by establishing an ethical climate. Ho... more Ethical leaders can influence followers’ ethical behaviors by establishing an ethical climate. However, followers’ responses to an ethical climate may also differ according to the amount of attenti...

Global Knowledge, Memory and Communication
Purpose This study aims to measure the level of public awareness about the threat of the emerging... more Purpose This study aims to measure the level of public awareness about the threat of the emerging coronavirus (COVID-19) pandemic among the Omani population. It also aims to investigate the mediating effect of the Omanis’ attitudes and behaviors with underlying conditions of COVID-19. Design/methodology/approach A cross-sectional study was conducted to collect data via an online survey of Omani citizens and residents from various geographic areas in Oman, 305 responses were received. SPSS and partial least square-structural equation modeling were used for data analysis. Findings The study revealed that public awareness regarding the COVID-19 pandemic was significantly influenced by people’s perceived risk, information source and health-related knowledge. Further, preventive behavior during the disease spread has a significant direct and indirect impact on their awareness. However, an insignificant mediation effect of public attitude was found between the source of information and pu...

Information Technology & People
PurposeThis research aims to develop and test a conceptual model for shaping small and medium ent... more PurposeThis research aims to develop and test a conceptual model for shaping small and medium enterprise (SME) employees' avoidance behaviour towards using pirated software. The model specifies the components of morality, spirituality, emotional intelligence and ethical values that influence employees' avoidance behaviour towards using pirated software.Design/methodology/approachA conceptual framework was developed and tested on the basis of information technology and management literature by using data from 275 influential and active employees of SMEs. Data were collected via a survey and analysed through covariance-based structural equation modeling (CB-SEM).FindingsIn the context of SMEs, employees' avoidance behaviour towards using pirated software is motivated by significant moral antecedents. Moral equity and judgement significantly influence employees' avoidance behaviour towards using pirated software when moral emotion mediates such a relationship. In additi...
The aim of this inquiry is to test the impact of service quality and trust on customers’ patronag... more The aim of this inquiry is to test the impact of service quality and trust on customers’ patronage intention under health insurance products in Malaysia. The research considers the moderating effects of corporate image in between, trust and customers’ patronage intention. In summation, this research also examined the mediating impact of trust in between service quality and patronage intention of health insurance products in Malaysia. The outcomes indicated that all the paths were significant in their relationship except one. Even so the mediation impact of trust was partial rather full. Moreover, the result revealed that there is a moderating effect of corporate image of the structural model measuring the effects of trust on the customers’ patronage intention of health insurance products.

Changing Societies & Personalities
The public’s actions will likely have a significant effect on the course of the novel coronavirus... more The public’s actions will likely have a significant effect on the course of the novel coronavirus (COVID-19) pandemic. Human behavior is conditioned and shaped by information and people’s perceptions. This study investigated the impact of risk perception on trust in government and self-efficacy. It examined whether the use of social media helped people adopt preventive actions during the pandemic. To test this hypothesis, the researchers gathered data from 512 individuals (students and academics) based in Malaysia during the COVID-19 pandemic. Our results suggested that risk perception had a significant effect on trust in government and self-efficacy. Moreover, these correlations were stronger when social media was used as a source for gathering information on COVID-19. In some cases, it even helped users avoid exposure to the virus. This study assessed the relationship between risk perception and the awareness gained from using social media during the pandemic and highlighted how s...

Global Knowledge, Memory and Communication
Purpose This paper aims to investigate how students’ attitude (SA), students’ subjective norms (S... more Purpose This paper aims to investigate how students’ attitude (SA), students’ subjective norms (SN), students’ knowledge sharing intentions (KSI) can contribute to the enhancement of knowledge sharing behaviour (KSB) among students at higher education institutes (HEI) in Oman. Design/methodology/approach This study follows the quantitative methodology and the deductive causal research approach. The data were conveniently collected through a Web-based questionnaire (Google forms) from 285 active students who are affiliated to Omani universities. SPSS was used to statistically analyse the collected data, including partial least square-structural equation modelling (PLS-SEM V3.3) to draw the results. Findings The study concluded that SA has both direct and indirect positive impact on SN, KSI and KSB. Moreover, the result revealed that there is a mediation effect between SA and KSB through KSI, SA and KSI when SN is playing as a mediation role. Research limitations/implications Although...

This article seeks to introduce the influence of service quality on customer patronage intention ... more This article seeks to introduce the influence of service quality on customer patronage intention of exploring the moderating role of firm’s image from the perspective of health insurance customers. In testing the hypotheses this research applied a self-administered survey technique to collect the data from the customers of health care insurance service providers from the Klang Valley area, Malaysia. Structural Equation Modelling (SEM) approach was used to analyze and test relationships among proposed variables. The findings of this study indicated that all paths of the proposed relationship were significant. Despite that the mediation impact of customers' satisfaction was partial rather full. Moreover, the result also revealed that there is a moderating influence of firm's image in the relationship between customers' satisfaction and customers’ patronage intention. Since there was a lack of such research in Malaysian healthcare insurance context, this study can provide ...

Purpose In the COVID-19 pandemic, students were subjected to high pressure when they were forced ... more Purpose In the COVID-19 pandemic, students were subjected to high pressure when they were forced to move to distance learning in a lockdown environment. Such a drastic move for communities living in groups with solid relationship ties comes at a price. This study aims to investigate the acceptance of distance learning amongst Omani higher education institutions (HEI) students during COVID-19 lockdown. Design/methodology/approach This is a quantitative research based on an online survey designed to study participants’ acceptance of distance learning during COVID-19 lockdown. Findings A sample of 757 Omani students was selected, of which 81.2% were female. About 60% of the students’ Age lies 15–20 years. The highest percentage (38.8%) of students belongs to the College of Arts and Humanities. A total of 80% of the students reported a moderate level of information technology skills, and also more than 80% of the students had never attended eLearning calls. Most of the students affirm t...
Atrial Fibrillation AF reported as the most occurring heart arrhythmia. Steadfast detection of AF... more Atrial Fibrillation AF reported as the most occurring heart arrhythmia. Steadfast detection of AF in ECG monitoring systems is considerable for early treatment and health risks reduction. Various ECG mining and analysis efforts have addressed a wide variety of technical issues. However, the morphological descriptors are changing along the time within the different patients. As a result, the classification model constructed using old training data is not accurate enough to detect AF. This paper presents an outstanding dynamic learning method to achieve better AF arrhythmia detection in real-time applications. The performance of our proposed technique showed 96.2%, 99.7%, and 99.4% for sensitivity, specificity, and overall accuracy, respectively. Accordingly, the proposed Cache learning method can be introduced to improve the performance of the AF intelligent detection systems.

Global Knowledge, Memory and Communication
Purpose The purpose of this study is to investigate the influence of technological antecedents on... more Purpose The purpose of this study is to investigate the influence of technological antecedents on the usage of decision makers for the implemented knowledge management system (KMS) amongst Jordanian banks. This study extends the investigation by assessing the influence of knowledge or information quality on KMS usage. This study aims to assess whether knowledge or information quality is significantly correlated to system compatibility, relative advantage and complexity (technological antecedents). Design/methodology/approach The study model was developed by using Rogers’ diffusion of innovation (DOI) theory, on which seven hypotheses were developed. To examine these research hypotheses, a self-administered questionnaire was carried out with 341 decision makers who are using the KMS to perform their job-related activities. Structural equation modelling analysis of moment structures software was used for data analysis. Findings The findings revealed that decision makers usage of the i...

International Journal of Innovation Science
Purpose This study aims to explore which drivers of innovation in the hospitality industry optimi... more Purpose This study aims to explore which drivers of innovation in the hospitality industry optimise hospitality performance in a multivariate nexus of restaurants’ value system for hospitality (VSH) and internal–external power understanding capability. Design/methodology/approach The study applied a cross-sectional questionnaire survey research design, targeting employees who were working in full-service restaurants. Descriptive statistic, confirmatory factor analysis and structural equation modelling (SEM) were performed. A total of 364 respondent’s responses were used in the data analyses. Findings Results of the empirical analysis reveal that collaborative innovation capability has the closest relationship with hospitality performance optimisation (HPO), followed by VSH, employee creativity and knowledge management system capability. The analysis with the bootstrapping method shows that VSH mediates the relationship between the drivers of innovation and HPO. The empirical results...

Rajagiri Management Journal
PurposeThe purpose of this study is to examine the perceptions of Malaysian and Bangladeshi retai... more PurposeThe purpose of this study is to examine the perceptions of Malaysian and Bangladeshi retail small- and medium-sized enterprise (SME) business owners on the key elements of business growth.Design/methodology/approachThe construct measurements have all been taken from previous researches. The data were gathered from retail SMEs in Malaysia and Bangladesh in order to evaluate entrepreneurs' perception towards the essential elements of a business performance. Structural equation modeling (SEM) with PLS-technique, specifically Smart-PLS Version 3.2.4, was used to accomplish the study's objectives and analyze the measurements, as well as the structural model.FindingsAccording to the findings, Malaysian and Bangladeshi SMEs have different perspectives toward the dimensions of their business performance. For example, Malaysian retail SME owners consider business growth and financial results to be the most important aspects of their success. Retailers consider financial perfor...

The International Journal of Information and Learning Technology
PurposeThis research explores the effect of e-learning Moodle-based system usability on students&... more PurposeThis research explores the effect of e-learning Moodle-based system usability on students' learning outcomes with the possible intervening role of teacher's behavior and online engagement.Design/methodology/approachIn this research, the authors followed a quantitative methodology and a deductive research approach. Data were collected from 433 students at different study levels and academic specializations in higher education institutions (HEIs) in Oman. The data have been analyzed using partial least squares structural equation modeling via Smart-PLS.FindingsThe findings of this research show that e-learning system usability affects students' learning outcomes. Moreover, the relationship between these two variables is mediated by teacher behavior and students' online engagement.Originality/valueThis study is important as it adds to the understanding of the role of e-learning system usability in predicting student outcomes. From practical perspectives, especial...

Tourism Review
Purpose This study aims to examine tourists’ heritage brand experience (HBE), cultural intelligen... more Purpose This study aims to examine tourists’ heritage brand experience (HBE), cultural intelligence and destination loyalty and test whether these have an impact on the formation of consumer-based heritage destination brand equity (CBHDE). The mediating role of heritage destination loyalty (HDL) in this relationship was also examined. Design/methodology/approach The data used in the current study was collected from different heritage tourist destinations by using the survey questionnaire method. The proposed conceptual model was tested by applying structural equation modelling (SEM). Findings The SEM results reveal that tourists’ HBE, cultural intelligence and destination brand loyalty are positively related to CBHDE, thus implying the impact of these influences on CBHDE, which is mediated by heritage destination brand loyalty. Practical implications The results suggest that organizations operating in the heritage tourism and hospitality industry should pay greater attention to tour...

Journal of Enterprise Information Management
PurposeFew well-documented studies have explained the importance of researching firms' market... more PurposeFew well-documented studies have explained the importance of researching firms' marketing analytics capability (FMAC). In spite of its significance, there is scant attention to conceptualising and empirically investigating FMAC and its consequences in a data-driven business context. Thus, this study aims to develop and test a conceptual model that relates FMAC and its repercussions in the data-rich business environment.Design/methodology/approachThis study analysed the data from 250 managers amongst large and medium-sized manufacturing and service-intensive firms. Furthermore, this research performed an empirical study by using operationalised questionnaire survey method to verify the hypotheses and reach its theoretical and managerial implications. Structural equation modelling with maximum-likelihood estimation method was applied to verify the validity of the proposed research model.FindingsMultivariate analysis results show that FMAC significantly influences firms'...

Journal of Service Theory and Practice
PurposeThe marketing information system (MkIS) in the data-rich business environment receives all... more PurposeThe marketing information system (MkIS) in the data-rich business environment receives all the attention these days, but as essential and perhaps even more essential is the marketing information system management capability (MkISMC). Although many service firms apprehend the return from MkIS, others clearly struggle. It seems that MkIS management capability dynamics and their direct/indirect holistic influence on service firm's competitive performance (SFCP) are unsolved in the current data-driven service economy. This study aims to conceptualize a model and test the antecedents on service firms' competitive performance.Design/methodology/approachThis study utilizes a survey of a sizeable sample of service firms’ managers at the firm level. A total of 250 useable responses were obtained and analyzed through structural equation modeling.FindingsResults reveal that variables under their respective direct influences are positively and significantly related. Interestingly...

The TQM Journal
PurposeThis study aims to examine the influence of service quality (SQ) on customer loyalty (CL) ... more PurposeThis study aims to examine the influence of service quality (SQ) on customer loyalty (CL) and the mediating role of customer satisfaction (CS) and customer perceived value (CPV) in health insurance products in Malaysia.Design/methodology/approachData were conveniently collected through a self-administered questionnaire from subscribers to health insurance products and services in Malaysia. A total of 456 available questionnaires were used in the analysis. Partial least square (PLS) structural equation modelling (V3.3) was used to obtain the study results.FindingsA positive relationship is observed amongst the studied variables. In addition, CPV partially mediates the proposed relationship and also indirectly mediates the relationship between SQ and CS. Lastly, CS partially mediates the proposed relationship. Hence, all proposed direct and indirect relationships are significant and positive.Research limitations/implicationsThis research increases the authors’ understanding of ...
Uploads
Papers by Dr. Fadi Abdel Fattah