SAVINGS & INCENTIVES
Between USPS promotional discounts, paper subsidies, and co-op funds, most MindFire partners recover a significant portion of their investment through programs that are already available — they just haven’t been using them.
Most PSPs leave money on the table — not because they don’t want the savings, but because qualification feels overwhelming. MindFire’s platform helps you qualify for multiple programs simultaneously.
The USPS offers annual promotional discounts for campaigns incorporating specific features — tactile elements, integrated technology (QR codes, PURLs), Informed Delivery, sustainability-certified paper, and more.
The catch: qualification requires registration, pre-approval, proper eDoc submission, and documentation. For lean PSP teams, it feels like more trouble than it’s worth.
That’s where MindFire helps. Because our platform already generates personalized QR codes, PURLs, and Informed Delivery integrations, many MindFire campaigns automatically include qualifying features. We help identify which promotions apply, prepare documentation, and make sure campaigns qualify.
Over 9,700 registrants across MindFire’s USPS promotions webinar series — the most-attended topic we’ve ever run.
USPS rewards mailers who increase volume above an established baseline with postage credits on incremental volume — exactly the kind of new campaigns MindFire powers.
How MindFire helps: Platform tracks volume at the campaign level for documentation. We help you understand baseline calculations and eligibility.
“How does USPS calculate my baseline?” — Based on prior-year volume. Your account manager can help.
“Can MSPs claim credits, or only mail owners?” — Both can participate, mechanics differ.
“Can I combine Growth Incentive with promotions?” — Yes, if pieces independently qualify.
Sylvamo partners with MindFire to subsidize omnichannel campaigns printed on qualifying Sylvamo paper — specifically designed to lower the barrier for PSPs running their first MindFire-powered campaign.
How it works: Run a qualifying campaign on Sylvamo paper, and Sylvamo subsidizes up to ,500 of campaign costs — platform usage, creative development, and data services. A funded entry point with minimal financial risk.
A ,500 subsidy can fund a complete pilot campaign — list, creative, QR codes, landing pages, attribution dashboard — with little to no out-of-pocket cost.
Every MindFire license includes annual co-op marketing funds to market your new capabilities, run client pilots, or fund self-promotional campaigns.
Run a real omnichannel campaign through one of our certified implementation partners. You bring the client. The partner handles setup, execution, tracking, and reporting — all white-labeled under your brand. You see results and decide your next step.
Zero platform commitment. Real campaign results. A proof point you can use to justify the investment.
Between USPS promotions, paper subsidies, co-op funds, and pilot programs, most partners are surprised by how much they can offset.
