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smart Automobile appoints Kang Yi as new Global CMO as of April 2026

16
February
2026
| 09:29 Europe/Amsterdam

The board of directors of smart Automobile Co., Ltd. announced that Kang Yi, current Head of Sales and Marketing at Mercedes-Benz Auto Finance Ltd., will succeed Mandy Zhang as Global Chief Marketing Officer of smart, effective April 1, 2026.

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smart #5 crowned Family Electric SUV of the Year at 2026 What Car? Awards

23
January
2026
| 09:00 Europe/Amsterdam
  • smart #5 sees off competition to be named best car in its class.
  • Judges cited #5’s impressive range, fast charging, comfortable ride and high-quality interior.
  • Win follows similar recognition …
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Bringing brand, products and its communication together: Xuan-Zheng Goh to shape smart Europe’s image with a unique team setup

21
January
2026
| 14:00 Europe/Amsterdam

January 21, 2026, Leinfelden-Echterdingen, Germany. From market specific regulations to electrification and digital disruption, working in Product Management, Marketing, and Communication in Europe’s automotive industry is a daily exercise …

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smart Sustainability Report 2024

14
November
2025
| 15:27 Europe/Amsterdam

smart has published its Sustainability Report 2024, highlighting the brand’s progress on the journey toward fully carbon-neutral vehicles by 2045. Since 2019, smart has been exclusively producing all-electric vehicles in Europe, building a strong …

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IAA Mobility 2025: smart Lights Up Munich – with Innovation, Emotion, and Electrifying Highlights

12
September
2025
| 11:53 Europe/Amsterdam

At this year’s IAA Mobility, smart was right at the center of attention. In the heart of Munich, the pioneer of intelligent mobility for urban environments and beyond showcased the current state of electric mobility and, with the confirmation of …

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Chasing the Northern Lights: A Thrilling Ride with smart Through Finland

06
March
2025
| 13:26 Europe/Amsterdam

Winter driving in the Finnish backcountry is a unique and exhilarating challenge. This February, smart brought together a group of European content creators in eight smart #1 and #3 , to embark on a journey through the snow-covered wilderness …

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Contacts

Matthias Reintgen
Topics: Corporate, Research & Development, Product and Technology, smart #2
Lisa Trittler
Topics: Business Partnerships, Integrated Communications & Editorial Topics
Theresa Koch
Topics: CSR, Design, smart #1, smart #3, smart #5