Google Ads for Lawyers

Google Ads for Lawyers

Legalsites are experts in Google Adwords campaign management for lawyers in Australia.

We can help you get clients with Google Ads. Campaign setup, management and optimisation.

**WE ARE NOT CURRENTLY TAKING ON ANY NEW CLIENTS**
Brendan Kelso

About Legalsites

Legalsites is owned and operated by Brendan Kelso. He's a law graduate from the University of Newcastle (B Comm LLB Hons). Services include website design, SEO, Google Ads, consulting and more. It's our mission to help law firms get clients online. Brendan is also the podcast host for Better Law Firm Marketing. When Brendan isn't helping law firms, he enjoys fussing over his Labrador (Wesley) and catching up with family and friends.

Reviews from Lawyers

Legalsites is recommended by Australian lawyers and law firms

How much does our Google Ads campaign management cost?

Why Google Ads?

3 reasons

Compete with big law firms

Fastest way to get new clients

Great visibility on Google Search

Do Google Ads work for lawyers?

Inclusions

Google Ads Campaign Management

Let’s have a chat.

Questions will include:

  • What do you want to achieve with Google Ads?
  • Who are you targeting?
  • Where are your ideal clients located?
  • How many leads do you want?
  • And more…

Setting up your Google Ads campaign

We’ll do the following

  • Setup and configure your Google Ads account
  • Find the best keywords
  • Select ‘negative’ keywords. This saves you a lot of money.
  • Choose a target demographic and region
  • Write effective ad headlines
  • Get your Google Ads online
  • and more

 

Once you’ve approved the campaign, we’ll set up and test the tracking systems (e.g. Google Analytics and Google Tag Manager).

This helps us understand where your leads are coming from.

Then we’ll go live and start learning.

Ongoing improvements.

Inclusions:

  • Tweaking ads
  • Improving bid strategies
  • Finding more keywords
  • And more

Basically, this part is all about optimising your campaign.

Making it more cost-effective.

This gets you the best return on investment.

More customers. Better cost-per-conversion. A higher return on ad spend.

Our team will keep working on your campaign. Looking for new opportunities and helping you get the clients you want.

No Long-Term Contracts. Cancel Anytime.

Our Law Firm Google Ad campaigns are flexible, tailored & ethical.

FAQ

Law Firm Google Ads (Common Questions)

Most law firms invest $1,000-$3,000 per month in Google Ads. Some law firms spend upwards of $10,000 or more. Plus the cost of professional campaign management. The total cost depends on competition, location, practice areas and other factors.

Google Ads can work very well for lawyers and law firms. In fact, many lawyers get clients from Google Ads. It’s fast and easy. Plus, you can easily target very specific practice areas. But you should be careful with setting up your campaign. That’s why many lawyers outsource their campaign management services to expert agencies like Legalsites.

No. You don’t have to sign a long-term contract. Our agreements are usually month to month. Cancel anytime with one month’s written notice. But each client agreement is different. Please ensure you carefully read your contract and invoice.

Yes, of course! We’ll just add landing pages to your existing site (if applicable to your campaign).

This mostly depends on the competition in your marketplace. Call us and we’ll give you an estimate.

We’ll need access to your domain name to launch the landing pages. Also, we’ll ask questions about your practice areas. There’s a few other little things we’ll need to know. This helps us write effective and targeted sales copy.

We’ll help you export your landing pages. But, we can’t give you our optimisation tools. So, if you leave, you might pay more for your Google Ads.

Lower Cost Per Click

We use A/B testing and optimisation tools to reduce the cost per click. This means that you can pay LESS per qualified lead. But, you might pay more if you do it yourself. When you also factor in the time you’ll save, it makes sense to consider using LegalSites.

Landing Page Experts

Building a landing page is a crucial element to a successful PPC campaign. And, as you can see, building websites is one of our skills.

Communication

We pride ourselves in high quality communication. Most of our clients prefer a phone call over a lengthy written report. We really enjoy our regular client catch ups. It’s a great opportunity to learn how your business is going.

Need a law firm marketing plan that actually works?

Send a private message

**WE ARE NOT CURRENTLY TAKING ON ANY NEW CLIENTS**