Subscribe Block

Sign up subscribers to your site from any page, post, or widget area.

The Subscribe Block is a part of the Jetpack Blocks. See our Jetpack Blocks article to learn about the available blocks and how to activate them.

Jetpack Blocks require the Block Editor (also referred to as the Gutenberg editor). If you’ve installed the Classic Editor plugin, you have a few options:

Deactivate the Classic Editor: Go to Plugins → Installed Plugins in your WP Admin and deactivate the Classic Editor plugin.
Enable both editors: If you prefer flexibility, navigate to Settings → Writing in your WP Admin (not the menu under Jetpack settings). Set Allow users to switch editors to Yes. You will only see these options if you have the Classic Editor plugin installed and active.

Some custom themes or plugins may prevent you from using the Block Editor. In that case, please contact the support team for the plugin or theme for further assistance.

For more details, see Using Blocks and the Classic Editor.

To use the Subscribe block, follow these steps:

Enable Jetpack’s Subscriptions feature in Jetpack → Settings → Newsletter.
Select the Subscribe Block from the block picker in the post/page editor.

See the Jetpack Blocks page for more information on adding Jetpack blocks.

Adjust Subscribe block style

You can customize the subscribe block by navigating to the right sidebar of the editor and selecting the Block tab.

You can adjust different layout options, such as:

Typography size
Border radius and weight
Spacing
Style: split, compact, or button-only
Other settings: see below

Adjust Subscribe block settings

You can adjust the following options under the Settings tab on the right sidebar:

Show subscriber count: it displays your total number of subscribers alongside the form when toggled on.
Include social followers in count: it shows your followers from all the social networks you’ve connected to Jetpack Social. Please note that follower counts from social networks may not always be exact, as some platforms count “Likes” rather than “Followers” (e.g., Facebook). Additionally, due to how social networks limit access to this data, the displayed number may be rounded for simplicity. For more accurate tracking, we recommend focusing on your email subscriber count.
Place button on a new line: it moves the Subscribe button underneath the form.
Input placeholder text: you can add your preferred text that replaces the default “Type your email…”
Success message: you can add your customized message and replace the default one.
Pre-select categories: allows authors to configure each block instance to automatically subscribe readers to specific newsletter categories. To use this feature, you must first enable newsletter categories.

Under the Styles tab (◐), you can adjust the style options for the Subscribe button along with additional dimension settings:

Split: it gives you space/gap between your Subscribe button and text input field.
Compact: it lumps the text input field and the Subscribe button together.
Button-only: it removes the text input field and shows the Subscribe button only.

Add the Subscribe Block to your Navigation Block to allow visitors to easily subscribe to your content:

Head over to your WordPress Editor.
Add the Navigation Block to your post or page.
On the Navigation Block, choose the option to Add block.
Add the Subscribe Block from the available list.

You can select the “Add the Subscribe Block at the end of each post” option from Jetpack → Settings → Newsletter → Subscriptions.

Note: Since the WordPress 6.5 release, if the Block Theme is enabled, you can edit how the Subscribe block looks by clicking the “Preview and edit” link (next to the toggle label), which will take you to the Single Post Editor.
This link won’t be available if you use a classic theme or a WordPress version lower than 6.5.

Please note that this feature is not available for pages and Custom Post Types.

Still need help?

Please contact support. We’re happy to advise.

Privacy Information

Data Used

Data Used
Site Owners / Users To set up and process subscriptions, we use the subscriber’s email address, as well as the ID of the post or comment (depending on the specific subscription being processed).In the event of a new subscription being initiated, we also collect some basic server data, including all of the subscribing user’s HTTP request headers, the IP address from which the subscribing user is viewing the page, and the URI which was given in order to access the page (`REQUEST_URI` and `DOCUMENT_URI`). This server data used for the exclusive purpose of monitoring and preventing abuse and spam. Additionally, for toggle activity tracking (detailed below): IP address, WordPress.com user ID, WordPress.com username, WordPress.com-connected site ID and URL, Jetpack version, user agent, visiting URL, referring URL, timestamp of event, browser language, country code.	Site Visitors To set up and process subscriptions, we use the subscriber’s email address, as well as the ID of the post or comment (depending on the specific subscription being processed).In the event of a new subscription being initiated, we also collect some basic server data, including all of the subscribing user’s HTTP request headers, the IP address from which the subscribing user is viewing the page, and the URI which was given in order to access the page (`REQUEST_URI` and `DOCUMENT_URI`). This server data used for the exclusive purpose of monitoring and preventing abuse and spam.
Activity Tracked
Site Owners / Users Functionality cookies are set for a duration of 347 days to remember a visitor’s blog and post subscription choices if, in fact, they have an active subscription.Additionally, we track when, and by which user, the feature is activated and deactivated. We also track when, and which, configuration settings are modified.	Site Visitors Functionality cookies are set for a duration of 347 days to remember a visitor’s blog and post subscription choices if, in fact, they have an active subscription.
Data Synced (Read More)
Site Owners / Users We sync options that identify whether or not the feature is activated and how its available settings are configured.	Site Visitors None.

Site Owners / Users

To set up and process subscriptions, we use the subscriber’s email address, as well as the ID of the post or comment (depending on the specific subscription being processed).In the event of a new subscription being initiated, we also collect some basic server data, including all of the subscribing user’s HTTP request headers, the IP address from which the subscribing user is viewing the page, and the URI which was given in order to access the page (REQUEST_URI and DOCUMENT_URI). This server data used for the exclusive purpose of monitoring and preventing abuse and spam.

Additionally, for toggle activity tracking (detailed below): IP address, WordPress.com user ID, WordPress.com username, WordPress.com-connected site ID and URL, Jetpack version, user agent, visiting URL, referring URL, timestamp of event, browser language, country code.

Site Visitors

Activity Tracked

Site Owners / Users

Functionality cookies are set for a duration of 347 days to remember a visitor’s blog and post subscription choices if, in fact, they have an active subscription.Additionally, we track when, and by which user, the feature is activated and deactivated. We also track when, and which, configuration settings are modified.

Site Visitors

Functionality cookies are set for a duration of 347 days to remember a visitor’s blog and post subscription choices if, in fact, they have an active subscription.

Data Synced (Read More)

Site Owners / Users

We sync options that identify whether or not the feature is activated and how its available settings are configured.

Site Visitors

None.