Papers by Paipan Thanalerdsopit
Asian Journal of Tourism Research, 2017
This paper takes a holistic view at the changing needs of the new Chinese outbound tourists, spec... more This paper takes a holistic view at the changing needs of the new Chinese outbound tourists, specifically in Thailand which has been one of their primary destinations. The research adopted the perspective of customer knowledge management, looking for a deeper understanding of the knowledge about, from and for the new Chinese tourists. An online survey in the Chinese language was conducted with qualitative and quantitative questions. The research findings help to build a strategic understanding to enable the Thailand tourism sector to become more active players in the Chinese tourism market.
International Journal of Management in Education, 2014
This paper presents an overview of Thailand's higher education system with regard to the challeng... more This paper presents an overview of Thailand's higher education system with regard to the challenges and opportunities presented by the forthcoming AEC 2015. The research is based on three main perspectives; policy, management and practice. A case study analysis of one faculty's preparedness for the AEC 2015. The paper concludes by showing that Thailand is partially prepared for the AEC 2015, but suggests mobility presented by the free flow of students, staff and finance throughout the ASEAN region is a significant force for educational change and requires an alignment of policy, management and practice.
moss.camt.cmu.ac.th
... GRC framework. The development of an appropriate GRC model is challenging and this paper focu... more ... GRC framework. The development of an appropriate GRC model is challenging and this paper focuses on how to develop a GRC framework using PMQA as an interim step and finally, Knowledge Management (KM) tools. In ...
ASR Chiang Mai University Journal of Social Sciences and Humanities, 2014
Due to changes in the economic, political and educational landscape in Thailand over the past 15 ... more Due to changes in the economic, political and educational landscape in Thailand over the past 15 years, higher education institu tions are being mandated to shift from fully public, civil service entities to autonomous, quasi-public universities that require significant management changes. This research considers the likely challenges associated with future educational impacts and utilizes a case study at the College of Arts, Media and Technology, Chiang Mai University to show the current ‘as-is’ and desired ‘to-be’ management scenarios. The paper investigates potential solutions through the lens of a Governance, Risk Management and Compliance (GRC) framework to facilitate sustainability within Thailand’s affiliated universities. While the management challenges of higher education are specific to individual faculties and universities, the case study presented in this paper acts as a microcosm of Thailand’s higher education challenges. The aim of this paper is to promote discussion and consideration of the likely challenges and solutions to Thailand’s changing higher education.
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Papers by Paipan Thanalerdsopit