Papers by Olgica Stanojevic
Ekonomika Poljoprivrede (1979), 2021
This study investigates residents' attitudes to tourism impacts (marketing, culture etc.) on Fruš... more This study investigates residents' attitudes to tourism impacts (marketing, culture etc.) on Fruška Gora Mountain (Serbia), within the larger framework of economic impacts. The correspondence analysis of the perception of local residents showed that residents have a generally positive attitude towards the development of tourism considering its economic aspects, and then the desk study show edjustification of positive attitudes, thus confirming the main hypothesis. According to the analysis of the opinions of the local residents, it was found that the local residents positively perceived economic impact of tourism in two aspects: through increase in number of employees (employment and self-employment) as well as through the development of the community. The development of tourism in any destination in evitably leads to an increase of domestic and foreign investment, which then leads to the construction of infrastructure and suprastructure facilities, the introduction of various tourist taxis, and if it is possible, as it is the case with Fruška Gora Mountain, it can lead to a successful cross-border cooperation.
Sustainability, Sep 14, 2022
This article is an open access article distributed under the terms and conditions of the Creative... more This article is an open access article distributed under the terms and conditions of the Creative Commons Attribution (CC BY
Tourism in South East Europe ..., 2017
The purpose of this paper is to expand the views of modern tourism and make a stronger connection... more The purpose of this paper is to expand the views of modern tourism and make a stronger connection between this industry and creative industry. The concept would be to create a creative destination project-reliving the successful film through the locations it was shot on, in the same order and ambience and important focus on characters. In these way visitors does not only see something they found interesting but they experience it, which directly creates an emotional demand in their mind, and a wish for more. The methodology will focus on the concept of destination project and possible examples at first. The paper will present the results experience with the timeless destination marketing of Roman Holiday (1953, William Wylder). This approach of destination marketing targets wide spread audience since it will fill the need to play in both children and adults. Also, it will for certain employ many people in its realization since people are motivated to work for such project that includes business opportunity and creative media. Findings of the culture of Italy through cultural dimensions by Geert Hofstede as well as marketing survey of destination and film characters are stated in the best way for this concept which brings originality to this paper.
Ekonomika poljoprivrede
The main aim of this study is to access possibilities of organic production of lavender in Serbia... more The main aim of this study is to access possibilities of organic production of lavender in Serbia. As a result that 1999 and 2020 have been dubbed the "Year of Lavender" in the US, researchers and practitioners focused various aspects lavender production and cultivation. Lavender is an aromatic-medicinal plant, cultivated in Mediterranean region. The plants have used twofold: as an essential oil as well as a flower. In this study, the authors use a comparative analysis and feasibility study as research methods. The results of comparative analysis revealed that the main countries in organic production of lavender were Bulgaria, France, China, Ukraine, Spain and Morocco. Also, the feasibility study in Serbia showed positive effect on organic lavender production in Serbia. This can be the case study for organic production of lavender to other farmers in Serbia. The limitations and future research agenda will be presented, too.
Ekonomika poljoprivrede
The main aim of this study is to access possibilities of organic production of lavender in Serbia... more The main aim of this study is to access possibilities of organic production of lavender in Serbia. As a result that 1999 and 2020 have been dubbed the "Year of Lavender" in the US, researchers and practitioners focused various aspects lavender production and cultivation. Lavender is an aromatic-medicinal plant, cultivated in Mediterranean region. The plants have used twofold: as an essential oil as well as a flower. In this study, the authors use a comparative analysis and feasibility study as research methods. The results of comparative analysis revealed that the main countries in organic production of lavender were Bulgaria, France, China, Ukraine, Spain and Morocco. Also, the feasibility study in Serbia showed positive effect on organic lavender production in Serbia. This can be the case study for organic production of lavender to other farmers in Serbia. The limitations and future research agenda will be presented, too.
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Papers by Olgica Stanojevic