Indonesia is grappling with a mounting environmental challenge: littering. Plastic waste, bottles... more Indonesia is grappling with a mounting environmental challenge: littering. Plastic waste, bottles, and other trash are increasingly visible along canals, streets, and public spaces. This project focuses on addressing the negative impacts of littering through education and awareness campaigns. By understanding people’s attitudes toward littering through surveys, spreading knowledge via posters, and capturing public behavior in a social experience video, this project seeks to inspire individuals to adopt better waste management habits. The findings reveal two types of people: those who actively pick up litter and those who ignore it. This highlights an opportunity to transform mindsets and encourage collective action to create a cleaner and healthier environment.
Indonesia is grappling with a mounting environmental challenge: littering. Plastic waste, bottles... more Indonesia is grappling with a mounting environmental challenge: littering. Plastic waste, bottles, and other trash are increasingly visible along canals, streets, and public spaces. This project focuses on addressing the negative impacts of littering through education and awareness campaigns. By understanding people’s attitudes toward littering through surveys, spreading knowledge via posters, and capturing public behavior in a social experience video, this project seeks to inspire individuals to adopt better waste management habits. The findings reveal two types of people: those who actively pick up litter and those who ignore it. This highlights an opportunity to transform mindsets and encourage collective action to create a cleaner and healthier environment.
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Papers by Htet Wai Yan