Chaang-Iuan Ho

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Jennifer Gidley

University of Technology Sydney

David Seamon

Kansas State University

Bengt-Arne Vedin

KTH Royal Institute of Technology

Noe Cornago

University of the Basque Country, Euskal Herriko Unibertsitatea

Scott Cohen

University of Algarve

Vanessa GB Gowreesunkar

University of Africa, Toru-Orua

Luis Sanz-Menendez

CSIC (Consejo Superior de Investigaciones Científicas-Spanish National Research Council)

Dr. Shem W . Maingi

Kenyatta University, Nairobi

Anna Carr (ex Thompson/Thompson-Carr)

University of Otago

María Luz Rodrigo-Estevan

University of Zaragoza

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Papers by Chaang-Iuan Ho

The knowledge flows between tourism and hospitality journals

Effects of Displacement-reinforcement on Facebook, Youtube and Instagram Use: Student and Staff inter-generational differences

Global Conference on Business and Social Sciences Proceeding, Dec 9, 2020

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Factors Influencing Watching and Purchase Intentions on Live Streaming Platforms: From a 7Ps Marketing Mix Perspective

Information, May 6, 2022

This article is an open access article distributed under the terms and conditions of the Creative... more

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An exploratory investigation of web-based tourist information search behavior

Asia Pacific Journal of Tourism Research, Dec 1, 2005

Duration and frequency of telecenter use: once a telecommuter, always a telecommuter?

Transportation Research Part C-emerging Technologies, Feb 1, 1998

The study of temporal patterns of telecommuting is essential in understanding the adoption of tel... more The study of temporal patterns of telecommuting is essential in understanding the adoption of telecommuting and, hence, the impacts of telecommuting on the demand for equipment and services as well as the demand for travel. This research examines, in the context of center-based telecommuting, how often individuals telecommute, the duration of their telecommuting participation, and causes of attrition among telecommuters. It also presents related ®ndings from previous studies of home-based telecommuting. Attrition at the telecenters studied was relatively high, with 50% of all telecommuters quitting within the ®rst 9 months. The average telecommuting frequency across the sample was 22% or about 1.1 days per week. Nearly 64% of the participants telecommuted less than 1 day per week on average. The relationship between frequency and duration appears to be complex, with partially counteracting trends. The results suggest that there is a stable segment of the sample (stayers) who are committed higher-frequency telecommuters, but that within the segment having a propensity to quit, there is a slight but statistically sig-ni®cant tendency for higher-frequency telecommuters to quit sooner. The motivations of participants for quitting the program were investigated. The most frequent type of reason given was job-related (cited by more than a third of all quitters). Other important reasons were supervisor-related (16%) and closure of the center (12%). No one cited dissatisfaction with telecommuting as a reason for quitting, and most quitters expressed a desire to continue telecommuting from the center.

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Airbnb’s Negative Externalities from the Consumer’s Perspective: How the Effects Influence the Booking Intention of Potential Guests

Sustainability, May 27, 2023

This article is an open access article distributed under the terms and conditions of the Creative... more

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Identifying tourism information search characteristics on the smartphone

Customer engagement behaviours in a social media context revisited: using both the formative measurement model and text mining techniques

Journal of Marketing Management, Dec 7, 2021

Airbnb’s Negative Externalities from the Consumer’s Perspective: How the Effects Influence the Booking Intention of Potential Guests

Sustainability

Local governments worldwide have been making efforts to regulate Airbnb and its negative external... more Local governments worldwide have been making efforts to regulate Airbnb and its negative externalities (NEs), as peer-to-peer (P2P) accommodations have grown exponentially. This study seeks to explore the perceptions of potential guests regarding the NEs of Airbnb accommodation by using a contextual approach and multiple methodologies to understand the effects of their choice. Through an experiment involving the collection of data on the responses of 296 participants from Taiwan’s post-Millennials and ordered probit model estimations, this study provides a quantitative analysis to distinguish the factors and NEs affecting the likelihood of choosing Airbnb. Under the circumstance where concern for NEs was not included, the results indicated that the accommodation environments and interactive experiences were among the significant Airbnb service features that attracted consumers. However, when NE factors were added a potential effect was identified, with the community environment and ...

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Explaining Wii Fit Continuance Usage: An Expectation Confirmation Model

[[abstract]]　　Wii Fit係日本任天堂公司所推出的運動健康管理的電玩遊戲，本研究以期望確認理論（Expectation Confirmation Theory, ECT）做為理論... more [[abstract]]　　Wii Fit係日本任天堂公司所推出的運動健康管理的電玩遊戲，本研究以期望確認理論（Expectation Confirmation Theory, ECT）做為理論基礎，針對Wii Fit其遊戲特性，建構Wii Fit玩家持續使用行為模式，以解釋使用者對於Wii Fit的持續使用意圖，了解影響持續使用意圖的相關因素。本研究以16歲以上、家中擁有Wii Fit並且在三個月內具有使用經驗者作爲研究對象。抽樣方式分為二階段，首先以便利抽樣方式尋找擁有Wii Fit的家戶，再以系統抽樣之方式，由家戶成員中挑選受訪者接受調查。共計獲得231份有效問卷。研究結果顯示：Wii Fit使用者其確認程度對於之認知有用性、認知易用性以及認知玩趣性具有正向顯著的影響；而確認程度與知覺玩趣性對於滿意度有正向顯著的影響。然而，本研究卻未發現認知有用性與認知易用性對於使用者的滿意度具有正向顯著的影響。顯示受訪者雖然認為Wii Fit具有有用性與易用性，但其滿意度卻取決於其娛樂效果；換言之，Wii Fit被視為一種娛樂性質高的運動遊戲軟體。此外，本研究發現ECT無法捕捉遊戲軟體使用者的持續使用意圖，此乃過去研究以資訊系統為研究主體所未曾獲得的研究結果。本研究根據研究結果提出相關建議，供遊戲廠商及後續研究參考。　　Wii Fit is a video game developed by the Nintendo Corporation, a company founded in Japan, and has been used for fitness and health administration like physiotherapy rehabilitation. Wii Fit being as a study case, this study investigated the continuance of this exercise entertainment product based on the Expectation Confirmation Theory (ECT). An original model which examined cognitive beliefs and effects that influence a person's intention to continue to use information system was integrated with perceived playfulness and ease of use to theorize an extended ECT model of Wii Fit continuance. The research hypotheses derived from this model were empirically validated using a survey of Wii Fit users. The survey was conducted under a two-staged sampling scheme: firstly, Wii Fit owners were searched by convenient sampling; then their family members were selected by systematic sampling to participant into the study. Respondents were restricted to those who were 16 years old or above and had using experiences on Wii Fit within the last three months. In total, there were 231 valid responses collected. The results indicated that users' satisfaction was influenced by their confirmation of expectation from prior Wii Fit use and perceived playfulness. Post-acceptance perceived usefulness, ease of use and playfulness were influenced by users' confirmation level. However, perceived ease of use and usefulness did not affect users' satisfaction. It implied that Wii Fit has been regarded as a Sports video game with entertainment only instead of a health administrative tool. Finally, the research and managerial implementations were discussed

MEDIA & COMMUNICATION STUDIES | RESEARCH ARTICLE Pre-trip tourism information search by smartphones and use of alternative information channels: A conceptual model

Factors Influencing Watching and Purchase Intentions on Live Streaming Platforms: From a 7Ps Marketing Mix Perspective

Information

Previous studies have investigated how customer purchase intention is influenced by live streamin... more Previous studies have investigated how customer purchase intention is influenced by live streaming. However, no study has investigated the effect of service marketing mix (7Ps) on consumer shopping behavior from sellers’ perspectives. The present study is designed to shed light on the relationships among the 7Ps and the customers’ purchase intention through watching the broadcasters’ show. An integrative marketing-oriented model is proposed and tested using data collected from 330 customers (including 237 shoppers for apparel and 93 customers for seafood) through Facebook live shopping platforms. The research results reveal that promotion, placement, and physical evidence have positive effects on customers’ purchase intention. In addition, the watching intention had a positive effect on purchase intention. It is also found that watching intention has a full mediation effect on the relationship between the 7Ps marketing mix and the purchase intention. The implications of the findings...

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The Application of a Two-Stage Decision Model to Analyze Tourist Behavior in Accommodation

Economies, 2022

As tourism products are not necessities for people’s livelihood, zero consumption data are usuall... more As tourism products are not necessities for people’s livelihood, zero consumption data are usually observed while conducting studies on topics that are relevant to tourism expenditure using cross-sectional research data, and a similar problem exists in tourist accommodation expenditure. This study adopts a two-stage process to examine the factors influencing tourist accommodation decisions in the domestic market, applying the dependent double-hurdle (DDH) model while using the dataset on Survey of Travel by R.O.C. (Taiwan) Citizens for the years 2014–2018. The findings reveal that, in the two decision-making equations, the social stratum, family life cycle, residential area, tourism behavior, vacation policy, and economic variables have different degrees and directions of influence on the intention to use and expenditure on tourist accommodation. Such information presents the processes involved in deciding to accommodate and how much to spend on accommodation, thereby indicating tha...

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New social media and the displacement effect: University student and staff inter-generational differences in Taiwan

Cogent Social Sciences, 2022

Customer engagement behaviours in a social media context revisited: using both the formative measurement model and text mining techniques

Journal of Marketing Management, 2021

Re-visiting Tourism Information Search Process: From Smartphone Users' Perspective

This study proposes a more comprehensive model illustrating how smartphone users search for touri... more This study proposes a more comprehensive model illustrating how smartphone users search for tourism information. To uncover important dimensions and relationships in TIS behavior, the technique of grounded theory was employed. In total, 21 subjects participated in the data collection process to supply the semi-structured in-depth interviewing data and their field observations. Ten tourism information search (TIS) characteristics have been identified and they are not performed in isolation. Further, 20 propositions have been developed for future testing. The results suggest that TIS appears to be an ongoing process with a diversity of search patterns; in addition, it is no longer individual but collaborative behaviour in the context of Web 2.0.

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Issue: 1 354 Global Review of Research in Tourism, Hospitality and Leisure Management (GRRTHLM) An Online

Knowing the disciplinary compositions of the knowledge bases will enrich the understanding of kno... more Knowing the disciplinary compositions of the knowledge bases will enrich the understanding of knowledge creation of tourism and hospitality fields as well as provide a baseline for adjusting curriculum. The references in journal articles provide empirical data on examining knowledge bases and flow of tourism and hospitality fields. This study took bibliographic coupling approach to investigate knowledge bases and flows of six leading tourism and hospitality journals. The five most common origins of references were Management, Business, HLST, Sociology/Social Science and Psychology for tourism. The knowledge of Hospitality was mainly based on Business and Management. Furthermore, the climate change, sustainability, and technology have influence on the every perspective of tourism and hospitality industry, while limited attention was paid to Planning/Development, Political Science/Policy and Geography and Computer Science/Technology. Thus, efforts should be made to reconsidering the c...

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A Comparative Study of Measurement Approaches of Service Quality for Travel Websites

A Study of the Internet Search Process for Travel Information

The Search Strategies of Smartphone Users for Tourism Information: A Reflection of Big Data

This study explores individual and collaborative search strategies used on smartphone platform. T... more This study explores individual and collaborative search strategies used on smartphone platform. Two sample groups (university students and non-students) and three travel products/phases (pre-trip, train/flight ticket and on-site information) were designed as six situational conditions to investigate the usage of various mobile search strategies. Traditional paper-based surveys were conducted to collect data. The research results showed that the student group employed the mobile search strategies either individually or collaboratively more often than their counterpart. In addition, they were better than the non-student group at changing their ways to achieve the goals, on the basis of the characteristics of travel products.

The knowledge flows between tourism and hospitality journals

Effects of Displacement-reinforcement on Facebook, Youtube and Instagram Use: Student and Staff inter-generational differences

Global Conference on Business and Social Sciences Proceeding, Dec 9, 2020

Download

Factors Influencing Watching and Purchase Intentions on Live Streaming Platforms: From a 7Ps Marketing Mix Perspective

Information, May 6, 2022

This article is an open access article distributed under the terms and conditions of the Creative... more

Download

An exploratory investigation of web-based tourist information search behavior

Asia Pacific Journal of Tourism Research, Dec 1, 2005

Duration and frequency of telecenter use: once a telecommuter, always a telecommuter?

Transportation Research Part C-emerging Technologies, Feb 1, 1998