Drafts by Ricardo Platas Minutti

Conetik, 2019
Abstract:
It is increasingly common to find videogame consoles around houses nowadays. And this ... more Abstract:
It is increasingly common to find videogame consoles around houses nowadays. And this entertainment system has been popularized a lot this last years. However, these are also a source of frustration and conflicts inside families. Many parents feel that videogames are also responsible for behavioral conducts in their children, believing that these make them susceptible to committing violent acts. But videogames are not entirely the problem. Most of this situation is due to the lack of diffusion for the correct and impartial data. Another important factor is the context of each child, which is responsible of determining what kind of contents will the children absorb on their conduct.
It is necessary, then, to create a platform that allows parental figures to have access to impartial, precise and adequate information; this must function as a tool for the correct use of videogames with children that permits an improvement to family life, strengthen bonds and allowing to know each other in new contexts.
Conetik aspires to be a support for parents, so they count with access to everything previously mentioned and the ability to create a community around videogames, not necessarily linked to a digital platform, with the intention of giving children activities related to their interests in videogames, these being a way of family interaction capable of contributing to the formation of positive social competences. The final prototype of Conetik is composed of an application for android devices, a Facebook page (which in turn has a bot integrated to Messenger, whose personality represents a little child lover of videogames), interactions for Google Assistant, a landing page and a mailing system that invites parents to know different auxiliary tools to improve family life through videogames.
Key words: Parents, videogames, family, children, kids, application, tool, coexistence, life, relationship, relation, context.

In this paper it is described the development of “Frish+ #SeLaDiferencia”, a social media campaig... more In this paper it is described the development of “Frish+ #SeLaDiferencia”, a social media campaign aimed for young people who will vote for a Mexican president for the first time and are not willing to vote on July 1st. The whole process is trying to make people see the impact behind their decisions and recognize how important it is for them to participate as Mexican citizens. Users will be provided with a platform where they can help gather data to create social media content and share their opinions and/or experiences.
The process to create this project consisted first in looking data, numbers, opinions, concepts and analysis. The intention was to make us understand what is really going on with young Mexicans and think on a way to get close to them. It was asked directly to the future users what they prefer and what type of content do they look and use to inform themselves. Using all of this it was determined that this campaign and the platform should be a solution for the problem, which was later proved through testing.
It was created content for social media (Infographics and animated videos) marked with #SeLaDiferencia and in them it is offered a link to a platform called “Frish+”, where the users can answer a weekly question about their everyday life. Those answers are registered and transformed into data used for infographics. In this platform, users can also answer weekly polls asking what kind of animated video they would like to see.
Besides this, the users are provided a space to share their thoughts, experiences and opinions with politics and elections. Those comments can be rated and tagged; comments with a high rating are at top of the screen until other comments get a higher rate. Those dynamics are aimed to invite the users to make relevant, useful and/or emotional comments that can make a connection with other users and start a reflection process on them.
The concept of this project was proved with people from a range of 18 to 22 years old (Ages that correspond to those from people who will vote for the first time for a president for Mexico) and the results proved this solution is, indeed, effective, but the prototype still have some navigation and design problems that need to be fixed.

In this paper it is described the development of “Frish+ #SeLaDiferencia”, a social media campaig... more In this paper it is described the development of “Frish+ #SeLaDiferencia”, a social media campaign aimed for young people who will vote for a Mexican president for the first time and are not willing to vote on July 1st. The whole process is trying to make people see the impact behind their decisions and recognize how important it is for them to participate as Mexican citizens. Users will be provided with a platform where they can help gather data to create social media content and share their opinions and/or experiences.
The process to create this project consisted first in looking data, numbers, opinions, concepts and analysis. The intention was to make us understand what is really going on with young Mexicans and think on a way to get close to them. It was asked directly to the future users what they prefer and what type of content do they look and use to inform themselves. Using all of this it was determined that this campaign and the platform should be a solution for the problem, which was later proved through testing.
It was created content for social media (Infographics and animated videos) marked with #SeLaDiferencia and in them it is offered a link to a platform called “Frish+”, where the users can answer a weekly question about their everyday life. Those answers are registered and transformed into data used for infographics. In this platform, users can also answer weekly polls asking what kind of animated video they would like to see.
Besides this, the users are provided a space to share their thoughts, experiences and opinions with politics and elections. Those comments can be rated and tagged; comments with a high rating are at top of the screen until other comments get a higher rate. Those dynamics are aimed to invite the users to make relevant, useful and/or emotional comments that can make a connection with other users and start a reflection process on them.
The concept of this project was proved with people from a range of 18 to 22 years old (Ages that correspond to those from people who will vote for the first time for a president for Mexico) and the results proved this solution is, indeed, effective, but the prototype still have some navigation and design problems that need to be fixed.
Papers by Ricardo Platas Minutti

Conetik, 2019
It is increasingly common to find videogame consoles around houses nowadays. And this entertainme... more It is increasingly common to find videogame consoles around houses nowadays. And this entertainment system has been popularized a lot this last years. However, these are also a source of frustration and conflicts inside families. Many parents feel that videogames are also responsible for behavioral conducts in their children, believing that these make them susceptible to committing violent acts. But videogames are not entirely the problem. Most of this situation is due to the lack of diffusion for the correct and impartial data. Another important factor is the context of each child, which is responsible of determining what kind of contents will the children absorb on their conduct.
It is necessary, then, to create a platform that allows parental figures to have access to impartial, precise and adequate information; this must function as a tool for the correct use of videogames with children that permits an improvement to family life, strengthen bonds and allowing to know each other in new contexts.
Conetik aspires to be a support for parents, so they count with access to everything previously mentioned and the ability to create a community around videogames, not necessarily linked to a digital platform, with the intention of giving children activities related to their interests in videogames, these being a way of family interaction capable of contributing to the formation of positive social competences. The final prototype of Conetik is composed of an application for android devices, a Facebook page (which in turn has a bot integrated to Messenger, whose personality represents a little child lover of videogames), interactions for Google Assistant, a landing page and a mailing system that invites parents to know different auxiliary tools to improve family life through videogames.
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Drafts by Ricardo Platas Minutti
It is increasingly common to find videogame consoles around houses nowadays. And this entertainment system has been popularized a lot this last years. However, these are also a source of frustration and conflicts inside families. Many parents feel that videogames are also responsible for behavioral conducts in their children, believing that these make them susceptible to committing violent acts. But videogames are not entirely the problem. Most of this situation is due to the lack of diffusion for the correct and impartial data. Another important factor is the context of each child, which is responsible of determining what kind of contents will the children absorb on their conduct.
It is necessary, then, to create a platform that allows parental figures to have access to impartial, precise and adequate information; this must function as a tool for the correct use of videogames with children that permits an improvement to family life, strengthen bonds and allowing to know each other in new contexts.
Conetik aspires to be a support for parents, so they count with access to everything previously mentioned and the ability to create a community around videogames, not necessarily linked to a digital platform, with the intention of giving children activities related to their interests in videogames, these being a way of family interaction capable of contributing to the formation of positive social competences. The final prototype of Conetik is composed of an application for android devices, a Facebook page (which in turn has a bot integrated to Messenger, whose personality represents a little child lover of videogames), interactions for Google Assistant, a landing page and a mailing system that invites parents to know different auxiliary tools to improve family life through videogames.
Key words: Parents, videogames, family, children, kids, application, tool, coexistence, life, relationship, relation, context.
The process to create this project consisted first in looking data, numbers, opinions, concepts and analysis. The intention was to make us understand what is really going on with young Mexicans and think on a way to get close to them. It was asked directly to the future users what they prefer and what type of content do they look and use to inform themselves. Using all of this it was determined that this campaign and the platform should be a solution for the problem, which was later proved through testing.
It was created content for social media (Infographics and animated videos) marked with #SeLaDiferencia and in them it is offered a link to a platform called “Frish+”, where the users can answer a weekly question about their everyday life. Those answers are registered and transformed into data used for infographics. In this platform, users can also answer weekly polls asking what kind of animated video they would like to see.
Besides this, the users are provided a space to share their thoughts, experiences and opinions with politics and elections. Those comments can be rated and tagged; comments with a high rating are at top of the screen until other comments get a higher rate. Those dynamics are aimed to invite the users to make relevant, useful and/or emotional comments that can make a connection with other users and start a reflection process on them.
The concept of this project was proved with people from a range of 18 to 22 years old (Ages that correspond to those from people who will vote for the first time for a president for Mexico) and the results proved this solution is, indeed, effective, but the prototype still have some navigation and design problems that need to be fixed.
The process to create this project consisted first in looking data, numbers, opinions, concepts and analysis. The intention was to make us understand what is really going on with young Mexicans and think on a way to get close to them. It was asked directly to the future users what they prefer and what type of content do they look and use to inform themselves. Using all of this it was determined that this campaign and the platform should be a solution for the problem, which was later proved through testing.
It was created content for social media (Infographics and animated videos) marked with #SeLaDiferencia and in them it is offered a link to a platform called “Frish+”, where the users can answer a weekly question about their everyday life. Those answers are registered and transformed into data used for infographics. In this platform, users can also answer weekly polls asking what kind of animated video they would like to see.
Besides this, the users are provided a space to share their thoughts, experiences and opinions with politics and elections. Those comments can be rated and tagged; comments with a high rating are at top of the screen until other comments get a higher rate. Those dynamics are aimed to invite the users to make relevant, useful and/or emotional comments that can make a connection with other users and start a reflection process on them.
The concept of this project was proved with people from a range of 18 to 22 years old (Ages that correspond to those from people who will vote for the first time for a president for Mexico) and the results proved this solution is, indeed, effective, but the prototype still have some navigation and design problems that need to be fixed.
Papers by Ricardo Platas Minutti
It is necessary, then, to create a platform that allows parental figures to have access to impartial, precise and adequate information; this must function as a tool for the correct use of videogames with children that permits an improvement to family life, strengthen bonds and allowing to know each other in new contexts.
Conetik aspires to be a support for parents, so they count with access to everything previously mentioned and the ability to create a community around videogames, not necessarily linked to a digital platform, with the intention of giving children activities related to their interests in videogames, these being a way of family interaction capable of contributing to the formation of positive social competences. The final prototype of Conetik is composed of an application for android devices, a Facebook page (which in turn has a bot integrated to Messenger, whose personality represents a little child lover of videogames), interactions for Google Assistant, a landing page and a mailing system that invites parents to know different auxiliary tools to improve family life through videogames.
It is increasingly common to find videogame consoles around houses nowadays. And this entertainment system has been popularized a lot this last years. However, these are also a source of frustration and conflicts inside families. Many parents feel that videogames are also responsible for behavioral conducts in their children, believing that these make them susceptible to committing violent acts. But videogames are not entirely the problem. Most of this situation is due to the lack of diffusion for the correct and impartial data. Another important factor is the context of each child, which is responsible of determining what kind of contents will the children absorb on their conduct.
It is necessary, then, to create a platform that allows parental figures to have access to impartial, precise and adequate information; this must function as a tool for the correct use of videogames with children that permits an improvement to family life, strengthen bonds and allowing to know each other in new contexts.
Conetik aspires to be a support for parents, so they count with access to everything previously mentioned and the ability to create a community around videogames, not necessarily linked to a digital platform, with the intention of giving children activities related to their interests in videogames, these being a way of family interaction capable of contributing to the formation of positive social competences. The final prototype of Conetik is composed of an application for android devices, a Facebook page (which in turn has a bot integrated to Messenger, whose personality represents a little child lover of videogames), interactions for Google Assistant, a landing page and a mailing system that invites parents to know different auxiliary tools to improve family life through videogames.
Key words: Parents, videogames, family, children, kids, application, tool, coexistence, life, relationship, relation, context.
The process to create this project consisted first in looking data, numbers, opinions, concepts and analysis. The intention was to make us understand what is really going on with young Mexicans and think on a way to get close to them. It was asked directly to the future users what they prefer and what type of content do they look and use to inform themselves. Using all of this it was determined that this campaign and the platform should be a solution for the problem, which was later proved through testing.
It was created content for social media (Infographics and animated videos) marked with #SeLaDiferencia and in them it is offered a link to a platform called “Frish+”, where the users can answer a weekly question about their everyday life. Those answers are registered and transformed into data used for infographics. In this platform, users can also answer weekly polls asking what kind of animated video they would like to see.
Besides this, the users are provided a space to share their thoughts, experiences and opinions with politics and elections. Those comments can be rated and tagged; comments with a high rating are at top of the screen until other comments get a higher rate. Those dynamics are aimed to invite the users to make relevant, useful and/or emotional comments that can make a connection with other users and start a reflection process on them.
The concept of this project was proved with people from a range of 18 to 22 years old (Ages that correspond to those from people who will vote for the first time for a president for Mexico) and the results proved this solution is, indeed, effective, but the prototype still have some navigation and design problems that need to be fixed.
The process to create this project consisted first in looking data, numbers, opinions, concepts and analysis. The intention was to make us understand what is really going on with young Mexicans and think on a way to get close to them. It was asked directly to the future users what they prefer and what type of content do they look and use to inform themselves. Using all of this it was determined that this campaign and the platform should be a solution for the problem, which was later proved through testing.
It was created content for social media (Infographics and animated videos) marked with #SeLaDiferencia and in them it is offered a link to a platform called “Frish+”, where the users can answer a weekly question about their everyday life. Those answers are registered and transformed into data used for infographics. In this platform, users can also answer weekly polls asking what kind of animated video they would like to see.
Besides this, the users are provided a space to share their thoughts, experiences and opinions with politics and elections. Those comments can be rated and tagged; comments with a high rating are at top of the screen until other comments get a higher rate. Those dynamics are aimed to invite the users to make relevant, useful and/or emotional comments that can make a connection with other users and start a reflection process on them.
The concept of this project was proved with people from a range of 18 to 22 years old (Ages that correspond to those from people who will vote for the first time for a president for Mexico) and the results proved this solution is, indeed, effective, but the prototype still have some navigation and design problems that need to be fixed.
It is necessary, then, to create a platform that allows parental figures to have access to impartial, precise and adequate information; this must function as a tool for the correct use of videogames with children that permits an improvement to family life, strengthen bonds and allowing to know each other in new contexts.
Conetik aspires to be a support for parents, so they count with access to everything previously mentioned and the ability to create a community around videogames, not necessarily linked to a digital platform, with the intention of giving children activities related to their interests in videogames, these being a way of family interaction capable of contributing to the formation of positive social competences. The final prototype of Conetik is composed of an application for android devices, a Facebook page (which in turn has a bot integrated to Messenger, whose personality represents a little child lover of videogames), interactions for Google Assistant, a landing page and a mailing system that invites parents to know different auxiliary tools to improve family life through videogames.