
Andrew Polaine
In 1994 Andy Polaine co-founded of award-winning new-media agency antirom - http://www.antirom.com - in London and has worked with clients such as the BBC, the ABC, The Science Museum and Levis Strauss and Co. (for which they won a D&AD Silver Pencil). Antirom was born out of an arts background (it was initially funded by The Arts Council of Great Britain) and the self-titled CD-ROM is widely recognised as one of the few classics in the short history of multimedia. Antirom closed its doors in 1999.
Andy also spent a spell as a senior producer at Razorfish in London. Tired of the London life, Andy visited Australia in 1999 to travel, lecture and get a tan. Charmed by the lifestyle he moved to Sydney and started the interactive department of visual effects company, Animal Logic.
Andy left Animal Logic in 2001 and was a Senior Lecturer in Interactive Media at UNSW's College of Fine Arts and Head of the School of Media Arts until he moved to Germany in 2006. He now works as an independent interaction/experience and service designer and writer. He writes a column called Foreign Policy for Desktop magazine and occasionally for other publications such as IdN and Computer Arts. He has lectured, spoken and performed in various countries around the world and has been on several awards juries, including the Art Directors Club in New York.
Andy was a Guest Professor of Design for New Media environments at the Bauhaus University in Weimar, Germany. He is currently completing a PhD at UTS on interactivity and play and continues to work with the Omnium Project. He is now a Research Fellow and Lecturer in Service Design at the Lucerne University of Applied Sciences and Arts.
His own site and blog, Playpen, can be found here - http://www.polaine.com - and he also is the Editor of The Designer's Review of Books: http://www.designersreviewofbooks.com
Andy also spent a spell as a senior producer at Razorfish in London. Tired of the London life, Andy visited Australia in 1999 to travel, lecture and get a tan. Charmed by the lifestyle he moved to Sydney and started the interactive department of visual effects company, Animal Logic.
Andy left Animal Logic in 2001 and was a Senior Lecturer in Interactive Media at UNSW's College of Fine Arts and Head of the School of Media Arts until he moved to Germany in 2006. He now works as an independent interaction/experience and service designer and writer. He writes a column called Foreign Policy for Desktop magazine and occasionally for other publications such as IdN and Computer Arts. He has lectured, spoken and performed in various countries around the world and has been on several awards juries, including the Art Directors Club in New York.
Andy was a Guest Professor of Design for New Media environments at the Bauhaus University in Weimar, Germany. He is currently completing a PhD at UTS on interactivity and play and continues to work with the Omnium Project. He is now a Research Fellow and Lecturer in Service Design at the Lucerne University of Applied Sciences and Arts.
His own site and blog, Playpen, can be found here - http://www.polaine.com - and he also is the Editor of The Designer's Review of Books: http://www.designersreviewofbooks.com
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The 'developed' world has moved beyond the industrial mindset of products and the majority of 'products' that we encounter are actually parts of a larger service network. These services comprise people, technology, places, time and objects that form the entire service experience. In most cases some of the touchpoints are designed, but in many situations the service as a complete ecology just "happens" and is not consciously designed at all, which is why they don't feel like iPods or BMWs.
One of the goals of service design is to redress this imbalance and to design services that have the same appeal and experience as the products we love, whether it is buying insurance, going on holiday, filling in a tax return, or having a heart transplant. Another important aspect of service design is its potential for design innovation and intervention in the big issues facing us, such as transport, sustainability, government, finance, communications and healthcare.
Service Design is an eminently practical guide to designing services that work for people. It offers powerful insights, methods, and case studies to help you design, implement, and measure multichannel service experiences with greater impact for customers, businesses, and society.
The 'developed' world has moved beyond the industrial mindset of products and the majority of 'products' that we encounter are actually parts of a larger service network. These services comprise people, technology, places, time and objects that form the entire service experience. In most cases some of the touchpoints are designed, but in many situations the service as a complete ecology just "happens" and is not consciously designed at all, which is why they don't feel like iPods or BMWs.
One of the goals of service design is to redress this imbalance and to design services that have the same appeal and experience as the products we love, whether it is buying insurance, going on holiday, filling in a tax return, or having a heart transplant. Another important aspect of service design is its potential for design innovation and intervention in the big issues facing us, such as transport, sustainability, government, finance, communications and healthcare.
Service Design is an eminently practical guide to designing services that work for people. It offers powerful insights, methods, and case studies to help you design, implement, and measure multichannel service experiences with greater impact for customers, businesses, and society.