Ad Specs

FACEBOOK

Recommended size : 1280 by 720 pixels, 1080 by 1080 pixels
Minimum width : 600 pixels
Aspect ratios : 16:9 (horizontal), 9:16 (full portrait), 2:3 (vertical), 4:5 (vertical), square (1:1)


instagram

Square video : 600 by 600 pixels (1:1 aspect ratio)
Recommended specs : .MP4 or .MOV format, maximum file size 4GB, maximum length 60 seconds, maximum frame rate 30fps


instagram story video Ad

Recommended size : 1080 by 1920 pixels
Minimum size : 600 by 1067 pixels
Supported aspect ratios : 16:9 to 4:5 and 9:16
Recommended specs : .MP4 or .MOV format, maximum length 15 seconds, maximum file size 4GB


GOOGLE DISPLAY NETWORK BANNERS

Leaderboard : 728 x 90
Medium Rectangle (M-REC) : 300 x 250
Wide Skyscraper : 160 x 600
Half Page Ad : 300 x 600
Mobile Leaderboard : 320 x 50
Full Banner (static only) : 468 x 60

Max size : 150KB
File types : Animated GIF, JPG, JPEG, PNG, SWF
Animated GIF : Play loops up to 3 times and ends on last slide of animation. Make sure the last slide makes sense as a static image (e.g. Brand Name + Buy Tickets CTA)
NOTES:
No strobing 
No need to include URL links in banner image.


YOUTUBE video Ad

Resolution
1080p (Full HD)
Recommended pixels (px) for HD:

  • 1920 x 1080px (horizontal)
  • 1080 x 1920px (vertical)
  • 1080 x 1080px (square)

Aspect ratio

  • 16:9 for horizontal
  • 9:16 for vertical
  • 1:1 for square

File size

  • 256 GB

Format

  • MPG (MPEG-2 or MPEG-4)