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Portrait Brand Kit

This repository contains the official Portrait logo assets and the standards that govern their use.


1  Assets

Asset SVG path PNG path Primary use
Symbol — Black assets/symbol/large/svg/symbol-portrait-black-large.svg assets/symbol/large/png/symbol-portrait-black-large.png Light backgrounds
Symbol — White assets/symbol/large/svg/symbol-portrait-white-large.svg assets/symbol/large/png/symbol-portrait-white-large.png Dark backgrounds
Symbol — Gradient assets/symbol/large/svg/symbol-portrait-gradient-large.svg assets/symbol/large/png/symbol-portrait-gradient-large.png Feature moments
Full Logo — Black assets/full/large/svg/full-portrait-black-large.svg assets/full/large/png/full-portrait-black-large.png Light backgrounds
Full Logo — White assets/full/large/svg/full-portrait-white-large.svg assets/full/large/png/full-portrait-white-large.png Dark backgrounds
Full Logo — Gradient — White Wordmark assets/full/large/svg/full-portrait-white-gradient-large.svg assets/full/large/png/full-portrait-gradient-white-large.png Feature moments (dark backgrounds)
Full Logo — Gradient — Black Wordmark assets/full/large/svg/full-portrait-black-gradient-large.svg assets/full/large/png/full-portrait-gradient-black-large.png Feature moments (light backgrounds)

SVG files are provided for scale‑independent output. Use PNG only when SVG support is unavailable. are provided for scale‑independent output. Use PNG only when SVG support is unavailable.


2  Implementation Guidelines

2.1  Clear space

Maintain a margin on all sides equal to ½ × the symbol’s width. No text or graphic element may intrude on this area.

2.2  Minimum size

Asset Digital Print
Symbol 16 px 5 mm
Full logo 80 px wide 25 mm wide

2.3  Colour

  • Use the gradient symbol on white or black.
  • Use monochrome variants when colour reproduction is restricted or when the gradient cannot meet accessibility contrast requirements.

2.4  Backgrounds

Place the logo on solid, neutral surfaces. Photography or texture is permissible only when legibility is uncompromised.

2.5  Prohibited modifications

Do not:

  • Alter colours, apply effects, or adjust opacity.
  • Stretch, compress, rotate, or skew the logo.
  • Separate or rearrange elements of the lock‑up.
  • Substitute or outline the wordmark font.
  • Combine the logo with taglines, graphics, or other marks inside the clear space.
  • Use the logo as UI chrome, an app icon, favicon, or social avatar without written permission.
  • Animate or morph the symbol except with artwork supplied by Portrait Technology Inc.

3  File Structure

portrait-brand-kit/
├── assets/
│   ├── full/
│   │   ├── large/
│   │   │   ├── png/
│   │   │   │   ├── full-portrait-black-large.png
│   │   │   │   ├── full-portrait-gradient-black-large.png
│   │   │   │   ├── full-portrait-gradient-white-large.png
│   │   │   │   └── full-portrait-white-large.png
│   │   │   └── svg/
│   │   │       ├── full-portrait-black-large.svg
│   │   │       ├── full-portrait-black-gradient-large.svg
│   │   │       ├── full-portrait-white-gradient-large.svg
│   │   │       └── full-portrait-white-large.svg
│   │   └── small/ … (png & svg)
│   └── symbol/
│       ├── large/ … (png & svg)
│       ├── medium/ … (png & svg)
│       └── small/ … (png & svg)
└── README.md

4  Legal Notice

© 2025 Portrait Technology Inc. All rights reserved.

By accessing or using these assets, you agree to the following terms:

  1. Assets may be used only for purposes expressly authorised by Portrait Technology Inc. and must remain unaltered.
  2. Use must not suggest endorsement, sponsorship, or partnership by Portrait Technology Inc. without written consent.
  3. Portrait Technology Inc. reserves the right to revoke or modify permission at any time.

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A brand kit for Portrait

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