$ cat testapp/rules.bzl
def _foo_rule_impl(ctx):
    return []

foo_rule = rule(
    implementation = _foo_rule_impl,
    attrs = {
        "data": attr.label_list(cfg = "data"),
    },
)

$ cat testapp/BUILD
load("//testapp:rules.bzl", "foo_rule")

foo_rule(
    name = "g",
)

$ bazel build //testapp:g --incompatible_disallow_data_transition=false  [default]
INFO: Build completed successfully, 1 total action

$ bazel build //testapp:g --incompatible_disallow_data_transition
ERROR: /workspace/testapp/rules.bzl:7:17: Traceback (most recent call last):
	File "/workspace/testapp/rules.bzl", line 4
		rule(implementation = _foo_rule_impl, a...")})
	File "/workspace/testapp/rules.bzl", line 7, in rule
		attr.label_list(cfg = "data")
Using cfg = "data" on an attribute is a noop and no longer supported. Please remove it.
You can use --incompatible_disallow_data_transition=false to temporarily disable this
check.
ERROR: Skipping '//testapp:g': error loading package 'testapp': Extension file
'testapp/rules.bzl' has errors
FAILED: Build did NOT complete successfully (1 packages loaded)