Our Solutions

Research programs designed for how decisions actually happen

All of GigaOm’s insights are persona-driven, with practitioner-led research, trusted perspectives, and market analysis tailored to the distinct needs of key stakeholders, ensuring that sales executives, broad audience marketing, product Marketing, and analyst Relations each receive relevant, actionable intelligence aligned to their specific priorities and decision-making contexts.

Syndicated Research
Radar Report

A private digital license of a GigaOm report via a unique link for all client channels until expiration. Allows for all teams, including product marketing, analyst relations, sales, and marketing, to leverage your Radar report insights for unlimited promotional purposes within the scope of the license.

CxO Brief Lite

Derived from the Radar Report, this is a standardized, executive-level document that combines market analysis with vendor-specific customization, providing quick executive education on technology topics while efficiently integrating vendor differentiators into the broader market context.

Sales Enablement

Derived from the Radar Report, GigaOm Sales Enablement equips sales teams with the knowledge and skills to effectively utilize GigaOm’s research in customer engagements. Learn to address competitor comparisons constructively, and translate research insights into sales conversations.

Commissioned Research Products
Benchmark Report

Validates a vendor’s product claim through real-world testing in a cloud environment. Provides trusted, data-backed insights to support marketing and sales narratives. Grounded in objective analysis, it delivers credible evidence that strengthens buyer confidence and supports more informed decisions.

Custom CxO Brief

A short executive-level document educating buyers on a specific technology topic and its business impact. Provides a source for champions to present to their leadership. Designed to translate complexity into clear business relevance, enabling faster alignment and more confident executive decisions.

Competitive Battlecards

GigaOm Battlecards transform traditional competitive analysis by viewing vendor differentiation through the customer lens. Instead of feature checklists, these tools help sales teams understand and articulate competitive advantages based on customer priorities and business outcomes.

GigaOm offers additional commisioned research products and packages. Inquire for more details.
Advisory Services
Workshop Series

Uncover what makes your solution distinct with our Differentiation Workshop, or identify what drives results across teams in our Discovery Workshop. Our Sales Enablement Workshop equips teams to engage executive buyers effectively. Ask about our Sales Kickoff Workshop.

Sales Enablement Advisory

A live training session that aligns sales teams with the buyer’s perspective and improves executive-level conversations. Led by experienced practitioners, it equips teams with the insight and confidence needed to engage decision-makers and drive more effective discussions.

Appearances (Webinar or Live)

Our experts appear at your events or webinars, facilitating memorable customer engagement and authentic, expert-led technology discussions. They bring practitioner insight that resonates with technical and executive audiences, elevating your message and driving more meaningful, high-impact interactions.

Client Success

GigaOm customers have seen up to 30x ROI on their investment with us.

30x
ROI
Our Solutions

See how GigaOm has partnered with numerous companies to educate their customers.

Anna Griffen, CMO, Commvault

Case Studies
Immuta case study

Immuta

The Immuta team partnered with GigaOM to win more deals

Case Study Client Success Technology Solutions
Learn More
Microsoft case study

Microsoft

Microsoft's Application (PaaS) team partnered with GigaOm to win more deals

Client Success Case Study Vendor Growth
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Datadobi case study

Datadobi

The Datadobi team partnered with GigaOM to win more deals.

Case Study Client Success Technology Solutions
Learn More