Independent Analytics – WordPress Analytics Plugin

Description

Google Analytics est compliqué !

You shouldn’t have to spend hours on tracking scripts, variables, dimensions, and other complexities just to answer basic questions about your visitors.

That’s why we built Independent Analytics.

Independent Analytics gives you simple, common-sense stats you can use to grow your website.

It automatically tracks your visitors and adds easy-to-read reports right inside your WordPress admin dashboard.

As a Google Analytics alternative, Independent Analytics also offers superior privacy for yourself and your visitors. It does not use cookies, store personal data, or communicate with external servers. All of your data is created and stored in your WP database.

This is a free plugin and doesn’t require you to create an account on another site.

Adorée par la communauté WP ❤️

Independent Analytics has received praise and renown from WP Tuts, Web Squadron, WP Weekly, WP Builds, and many more publications.

Get Started in 60 Seconds

1. Accédez au menu Extensions > Ajouter
2. Search for « Independent Analytics »
3. Installez et profitez-en 🙂

Independent Analytics starts tracking visitors immediately. No JavaScript. No code snippets. No account to create. Just install and activate, and clear your cache once if you’re using a caching plugin. Your data starts showing up right away, so you can refresh the page and check how it’s going.

À qui s’adresse-t-elle ?

• Bloggers: Find out which posts are getting traction without wading through a dashboard built for enterprise marketing teams. Use Independent Analytics for simple blog statistics and blog stats that show you what’s actually being read.
• Builders & agencies: Give your clients analytics that they can easily understand and access from within the WP dashboard. No more fielding questions about complex GA4 reports or Google Tag Manager configurations.
• eCommerce stores: Check which products get the most views and what visitors are searching for before buying. Uncover your most valuable traffic sources to streamline your marketing, and get more advanced eCommerce store analytics with the Pro version.
• News sites: You need same-day site stats and a fast way to see what’s resonating now. The analytics update in real-time and you can quickly check your post views in the Posts menu while you work. You might also enjoy the real-time dashboard included in the Pro version.
• Startups: Get straight to the most valuable data without digging through endless menus. Find out where your early adopters are coming from and what messaging resonates with them.
• Nonprofits: You want to know where your donors come from and which campaigns get attention, without using cookies that violate donor trust. Easily share analytics access with other team members to get everyone on board with using data to advance your mission.

Entièrement respectueux de la vie privée pour vous et vos visiteurs

Without privacy friendly analytics, you could be at risk of violating regional privacy laws, such as the GDPR (DSGVO) or CCPA. Independent Analytics Analytics is a privacy first analytics solution designed from the ground up for legal compliance.

• Aucune communication avec des serveurs externes
• Aucun cookie
• Aucune donnée personnelle

Skip the complexity of consent banners and data processing agreements by using self-hosted, cookieless analytics.

What You Can Track

Independent Analytics includes a wealth of metrics for understanding your visitors:

• Visitor tracking – track visitors across your site and see your unique visitor count, page views, and sessions.
• Engagement tracking – see how long people spend on your site, how often they « bounce, » and how many pages they view on average.
• Referral tracking – see your top referrers and traffic sources. Know which sites, search engines, AI platforms, and social networks send you traffic.
• Geographic tracking – see the countries and cities of your visitors.
• Device tracking – discover the device types people are using to access your site, including a mobile vs. desktop comparison.
• Campaign tracking – use UTM tracking to measure the performance of your marketing campaigns. Create UTM links and track results in the Campaigns report (Pro).
• Click tracking & link tracking – track clicks on any link or button. Includes outbound link tracking and download tracking for file download tracking (Pro).
• Form tracking & form analytics – automatically track form submissions across 20+ form plugins (Pro).
• Sales tracking & revenue tracking – connect your store for full eCommerce tracking with WooCommerce analytics and WooCommerce tracking. Also supports FluentCart, Easy Digital Downloads, SureCart, and PaidMembershipsPro (Pro).

Metrics at a Glance

Your analytics dashboard displays all the web analytics you need in one place:

• Page view and unique visitor counter
• Bounce rate and views per session
• Session duration and page view duration
• Popular posts and popular pages (top pages sorted by any metric)
• Top referrers and traffic sources
• Landing pages, entry pages, and exit pages
• Country statistics and city statistics with an interactive world map
• Device statistics, browser statistics, and operating system breakdowns
• Visitors growth and views growth

Every metric updates in real-time so you always have fresh website traffic data. Filter, sort, and segment by date range, post type, author, and many other factors.

Découvrez des fonctionnalités simples mais puissantes

Notre extension WordPress de statistiques est plus robuste qu’un simple compteur de visites et comprend toutes les fonctionnalités suivantes :

• Rapport des pages – Découvrez vos pages les plus visitées.
• Rapport sur les référents – trouvez les sites qui vous envoient du trafic.
• Rapport géographique – découvrez de quels pays et de quelles villes proviennent vos visiteurs.
• Devices report – get a breakdown of traffic by device type, browser, and operating system.
• CSV exporting – export any report to CSV for further analysis in tools like Excel or Looker Studio.
• PDF exporting – export any report as a beautiful PDF report to share with colleagues.
• Saved reports – create and save custom reports to the sidebar.
• Partager l’accès avec les auteurs/autrices – partagez l’accès avec n’importe quel rôle du compte en quelques clics et limitez optionnellement les statistiques aux contenus publiés par l’auteur/autrice.
• Mise en marque blanche du tableau de bord – mettez en marque blanche les statistiques pour les non-administrateurs afin de supprimer toute marque et tout lien externe.
• View counts in the Posts menu – check how many views your recent posts have while browsing the Posts menu.
• Widget pour le tableau de bord – obtenez un aperçu rapide de vos statistiques lorsque vous vous connectez.
• Statistiques de la barre d’administration – voyez le nombre de vues de chaque page lorsque vous la consultez ou la modifiez.
• Compteur de vues publiques – affichez le nombre de vues que chaque publication de votre site a reçu.
• Ignore user roles – easily ignore activity from admins while recording traffic from .Subscribers and Customers.
• Ignorer les adresses IP – ajoutez n’importe quelle adresse IP à votre liste d’IP à ignorer en seulement deux clics.
• Automatically delete old data – delete data older than X months/years to limit the total data storage.
• Système de filtrage – segmentez vos données avec les filtres puissants.
• Indicateurs clés – trouvez vos vues, visiteurs, sessions, taux de rebond, durée des sessions et vues par session dans les statistiques rapides, les graphiques et les tableau de données.
• Croissance des visiteurs – trouvez vos pages et référents connaissant la plus forte progression.
• Statistiques par auteur – triez et filtrez vos pages par auteur/autrice.
• Post type stats – segment by post type to view stats for your posts, search results, custom post types, 404 pages, and more.
• Statistiques des pages d’atterrissage – Utilisez la métrique des entrées pour trouver vos meilleures pages d’atterrissage.
• API développeur – l’API développeur rudimentaire vous permet d’obtenir des statistiques de n’importe quelle page de votre site.
• Support RTL – Independent Analytics fonctionne tout aussi bien pour les langues écrites de droite à gauche.
• Adapté aux mobiles – Le tableau de bord Analytics est entièrement compatible avec les appareils mobiles.
• Rapport des campagnes (Pro) – créez et suivez les liens de campagne UTM.
• Real-time analytics (Pro) – see live visitors on your site right now.
• Suivi des clics (Pro) – suivez les clics sur n’importe quel lien sans toucher au code.
• eCommerce analytics (Pro) – integration with WooCommerce, FluentCart, EDD, SureCart, and PaidMembershipsPro. lets you find your most profitable campaigns, landing pages, and referrers.
• Parcours utilisateur (Pro) – Explorez chaque session enregistrée, avec une chronologie pour chacune d’elles, afin de comprendre exactement comment les visiteurs utilisent votre site.
• Form tracking (Pro) – automatically track form submissions and discover where your leads are coming from. Integration with 20+ top form plugins, such as WPForms, Contact Form 7, Fluent Forms, Gravity Forms, Mailchimp for WordPress, Ninja Forms, Formidable Forms, and more.
• Overview report (Pro) – create the perfect analytics dashboard for your website with the customizable Overview report.
• Rapports individuels (Pro) – Consultez des rapports dédiés pour des pages et des référents spécifiques.
• Rapports HTML par e-mail (Pro) – planifiez un magnifique rapport par e-mail quotidien, hebdomadaire ou mensuel pour vous-même et vos clients.

Explore every feature with screenshots here →

Built for Speed and Accuracy

Independent Analytics is a lightweight analytics plugin that won’t slow your site down. It uses a single, optimized database query to record each visit. No external scripts. No third-party requests.

Without the need for a consent banner, your analytics are much more accurate. Only 31% of visitors accept cookie banners.

Unlike sampling-based tools, every single visit is recorded and no additional data is simulated. What you see in the dashboard is what actually happened on your site.

A Better Alternative

If you’re tired of bloated or invasive analytics tools, Independent Analytics is a refreshing change. People use it as a:

• Google Analytics alternative – no account needed and no data sent to Google. All your website analytics stay on your server.
• Matomo alternative – lighter weight, easier to use, and fully self-hosted without needing to maintain a separate application.
• Jetpack Stats alternative – faster, more feature-rich, and doesn’t require a WordPress.com connection.
• MonsterInsights alternative – view your web analytics natively in WordPress without connecting to Google Analytics.
• Plausible alternative – similar privacy-first approach but fully free and self-hosted with no monthly fee.
• Fathom alternative – similar simple analytics philosophy, but free and hosted entirely on your own server.
• Clicky alternative – real-time analytics without sending your visitor data to an external service.

WordPress Stats You Can Count On

Independent Analytics is the WordPress stats plugin trusted by over 100,000 websites. Whether you need simple site stats for a personal blog or full website statistics for a growing business, it gives you everything in one plugin.

Use it as your complete web analytics solution: track website traffic, monitor website traffic patterns over time, and understand where your visitors come from and what they do. It’s the WordPress analytics plugin the web has been missing.

Independent Analytics Pro
Get more valuable insights with the Independent Analytics Pro plugin, which includes UTM campaign tracking, real-time analytics, click event tracking, eCommerce sales tracking (WooCommerce, FluentCart, EDD, SureCart), user journeys, form conversion tracking, HTML email reports, and a customizable Overview report.
Click here to get Independent Analytics Pro →

Qui a créé cela ?

Independent Analytics is designed and developed by Ben Sibley and Andrew Mead in the beautiful city of Philadelphia. Check out our interview on the WP Builds podcast if you’d like to hear our story.